Senior Executive - Analytics
CurrentWork closely with clients to understand their objectives, ensure that strategies align with their goals.Analyzing and classifying the extracted & manually fetched data based on sentiment.Coordinated with IT, Operations and other departments to integrate monitoring tools seamlessly.Maintaining excels for fashion brands on top performing posts based on reach and engagement.Providing insights & recommendations to optimize content, audience engagement, brand presence.Making… Show more Work closely with clients to understand their objectives, ensure that strategies align with their goals.Analyzing and classifying the extracted & manually fetched data based on sentiment.Coordinated with IT, Operations and other departments to integrate monitoring tools seamlessly.Maintaining excels for fashion brands on top performing posts based on reach and engagement.Providing insights & recommendations to optimize content, audience engagement, brand presence.Making reports to provide a comprehensive overview of social media activity, growth over past month.Utilized social listening tools to track brand mentions, customer sentiment that shaped PR strategies. Show less