Narjis Aamran Email & Phone Number

Paris, FR

Paris, Île-de-France, France

• Development of comprehensive creative strategies, editorial planning, content writing, and 360° artistic direction for clients and the agency’s media (@maison90_).
• Monthly trend benchmarking and competitive monitoring.
• Management of multiple client projects: ACCOR, LVMH, MOËT & HENNESSY, STAAYS, KOLLAGN...
• Influencer profile research for several clients, monitoring incoming requests.
• Sourcing, contracting, and briefing of influencers and PR partnerships according to established strategy and budget, with follow-up on activations.
• Content creation for social media, newsletters, and performance reporting.

Seoul, South Korea

• Definition and implementation of Merely Made’s communication strategy based on the brand’s business objectives.
• Artistic direction of photo shoots, creative concept design, and storytelling for each collection, in collaboration with the rest of the creative team.
• Management of the entire creative process, from concept to execution, ensuring the artistic vision aligns with the brand’s goals.
• Management of media and influencer relations, responsible for identifying relevant partnerships (Hypebeast, Eyesmag KR, The Wall Street Journal).
• Creation and management of the editorial calendar (social media, blog, newsletter, etc.).
• Coordination of visual content creation (photos, videos, animations) to strengthen the brand identity.

Séoul, Corée Du Sud

• Active participation in the creation of the FW22 & SS23 collection in collaboration with the Artistic Director and Design Studio, overseeing the coordination of various artistic aspects of the project (storytelling.
• Artistic research, iconographic exploration, and moodboard creation.
• Casting photographers, set designers, and models for the photo and video shoots of the collection, responsible for coordinating the logistics of the various participants.
• Weekly KPI analysis and reporting, along with competitive monitoring.
• Production of communication materials (lookbook and press kit).

Paris, France

• Responsible for the “MY STATEMENT quiz” tech initiative aimed at increasing the customer database and conversion rates by offering site visitors a selection of jewelry that matches their tastes and budgets sent by email.
• Annual communication strategy and editorial calendar for both brands, tailored to their identities, goals, and product launches.
• Assisted in photoshoots, preparing briefings and moodboards beforehand for content creation.
• Organized and coordinated press days and showrooms in collaboration with the PR team.
• Weekly and monthly KPI analysis, and development of monthly competitive monitoring.
• Wrote articles for both brands’ “Journal,” including interviews with aesthetes like Giuseppe Zanetti, Miki Kim, and perfumers, resulting in a 23% increase in website visits.

Bachelor Of Business Administration - Bba, Marketing And Communication

Activities and Societies: Board member of the Nauticall Club Rugby & Basket-ball teamKey courses: Consumer Behavior, Art & Design.

Planned Educational Leave

Key courses: Visual Communication & Merchandising, Fashion & Media & Aesthetic Awareness of the Modern World