Nick Robinson

Nick Robinson Email and Phone Number

Global Marketing & Brand Leader | Reality Labs at Meta @ Meta
Nick Robinson's Location
Los Angeles, California, United States, United States
Nick Robinson's Contact Details
About Nick Robinson

I'm a strategic and creative marketer with a knack for storytelling and building culturally resonant brands. I value insights and instincts, and am energized by learning from and bringing the best out of people around me. Specific industry experience includes: Tech (Meta), Sports (Gatorade), Consumer Packaged Goods (PepsiCo), Media (Buzzer), Spirits (Cincoro Tequila), Telecom (AT&T), and CBD/Wellness (Steady State Brands)My critical experiences sit at the intersection of brand, product, digital, and partnerships with companies ranging from pre-seed start-up to established $85B+ in revenue. I've led small and large teams, built $100M+ brands, managed P&L's, and overseen $75M+ marketing budgets. Specialities: Brand Marketing, Product Marketing, General Management, Brand Strategy, Go-to-Market Strategy, Brand Partnerships, Global Campaigns, Creative Strategy, Omni-Channel, Product Innovation, Growth Strategy, People Development, Vision Setting, and DE&I Strategy.

Nick Robinson's Current Company Details
Meta

Meta

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Global Marketing & Brand Leader | Reality Labs at Meta
Nick Robinson Work Experience Details
  • Meta
    Global Integrated Marketing | Wearables
    Meta May 2024 - Present
    Menlo Park, Ca, Us
  • Meta
    Global Brand Marketing | Meta Quest Vr
    Meta Mar 2022 - May 2024
    Menlo Park, Ca, Us
    Responsible for driving global brand growth of Meta Quest VR portfolio with ownership of and influence on brand, content, and cross-channel strategy, brand partnerships, hardware launches, XFN strategic alignment, and well-executed integrated marketing campaigns.
  • Steady State Brands
    Marketing Consultant And Advisor
    Steady State Brands Dec 2021 - Mar 2022
    New York City, New York, Us
    Partnered with CBD incubator and future NBA Hall-of-Famer on launching a holistic wellness brand with focus on people of color.
  • Buzzer
    Brand Marketing & Strategy Consultant
    Buzzer Sep 2021 - Dec 2021
    New York, Ny, Us
    Crafted Buzzer's brand playbook and led company's go-to-market campaign for the public launch of the app, coinciding with the start of the 2021-22 NBA season.
  • Cincoro Tequila
    Head Of Marketing
    Cincoro Tequila Jan 2021 - Sep 2021
    New York, New York, Us
    Tequila company founded by Michael Jordan and 4 other NBA owners. Reported to CEO and oversaw marketing organization and all marketing initiatives. Key wins were architecting Cincoro's brand strategy and successfully relaunching the brand with a verbal and visual identity refresh culminating in a fully integrated marketing campaign leading to double digit growth.
  • Pepsico
    Sr. Marketing Manager, Gatorade Digital Innovation And Athlete Intelligence
    Pepsico Jun 2019 - Jan 2021
    Purchase, New York, Us
    Commercialized and launched Gatorade’s first digital full-service app and wearable, Gx app and Gx Sweat Patch, aimed to democratize sweat science to athletes everywhere--including P&L responsibility, product forecasting, retail & ecomm distribution, digital and social media plan, experiential activations, and seeding through Gatorade's premier sports marketing partners.
  • Pepsico
    Head Of Cultural Enrichment Team
    Pepsico Dec 2018 - Jan 2021
    Purchase, New York, Us
    Led team of 20+ PepsiCo marketers with a focus on diversity recruiting, retention of marketers of color, and partnering with executive leadership on DE&I initiatives across the organization.
  • Pepsico
    Marketing Manager, Gatorade Innovation
    Pepsico May 2018 - Jun 2019
    Purchase, New York, Us
    Successfully launched Gatorade's landmark Gx platform, Gatorade's customized hydration system made up of customizable squeeze bottles and concentrate formula pods.
  • Pepsico
    Associate Marketing Manager, Gatorade Sports Fuel Brand
    Pepsico Jul 2016 - May 2018
    Purchase, New York, Us
    Oversaw Gatorade's protein portfolio, responsible for driving growth and expanding Sports Fuel line through product innovation and marketing campaigns.
  • Pepsico
    Marketing Manager Intern, Tropicana
    Pepsico Jun 2015 - Aug 2015
    Purchase, New York, Us
    Developed Tropicana's first ever comprehensive eCommerce strategy.
  • Procter & Gamble
    Marketing Pre-Mba Brand Camp
    Procter & Gamble Jul 2014 - Jul 2014
    Cincinnati, Ohio, Us
  • At&T
    Lead Marketing Manager
    At&T May 2013 - Jul 2014
    Dallas, Tx, Us
    Led go-to-market strategy of Toggle, AT&T’s first “bring your own device” business solution, with 1st year sales of $125MM.
  • At&T
    Leadership Development Program
    At&T Jun 2010 - May 2013
    Dallas, Tx, Us
    Graduate of AT&T's flagship LDP Program--a rotational management program designed to cultivate leaders through diverse assignments focused on people management
  • At&T
    Sales Manager
    At&T May 2009 - Aug 2009
    Dallas, Tx, Us
    Managed team of 10 AT&T yellow pages sales representatives.
  • Nortel Networks
    Contract Management
    Nortel Networks Jun 2008 - Aug 2008
    Ca
    Headed major project to deploy new contract repository for Nortel's premier enterprise clients.
  • Electronic Data Systems
    Chief Risk Office
    Electronic Data Systems Jun 2007 - Aug 2007
    West Hartford, Us
    Effectively conducted a critical infrastructure project identifying and asserting risk involving 400+ of EDS’s clients.

Nick Robinson Skills

Leadership Management Marketing Customer Service Strategy Marketing Strategy Performance Management Creative Problem Solving Project Management Delivering Results Analysis Microsoft Office Financial Analysis Strategic Planning Microsoft Excel Competitive Analysis Public Speaking

Nick Robinson Education Details

  • Northwestern University - Kellogg School Of Management
    Northwestern University - Kellogg School Of Management
    Master Of Business Administration (M.B.A.)
  • Essec Business School
    Essec Business School
    Luxury Brand Management
  • University Of Oklahoma
    University Of Oklahoma
    Minor In African And African American Studies

Frequently Asked Questions about Nick Robinson

What company does Nick Robinson work for?

Nick Robinson works for Meta

What is Nick Robinson's role at the current company?

Nick Robinson's current role is Global Marketing & Brand Leader | Reality Labs at Meta.

What is Nick Robinson's email address?

Nick Robinson's email address is ni****@****ico.com

What is Nick Robinson's direct phone number?

Nick Robinson's direct phone number is +131282*****

What schools did Nick Robinson attend?

Nick Robinson attended Northwestern University - Kellogg School Of Management, Essec Business School, University Of Oklahoma.

What are some of Nick Robinson's interests?

Nick Robinson has interest in Food, Sports, World Travel, Mentoring.

What skills is Nick Robinson known for?

Nick Robinson has skills like Leadership, Management, Marketing, Customer Service, Strategy, Marketing Strategy, Performance Management, Creative Problem Solving, Project Management, Delivering Results, Analysis, Microsoft Office.

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