Naser Adas Email & Phone Number

Driving the convergergence of RF sensing and Communications

San Ramon, California, Us

Aliso Viejo, Ca, Us

Santa Clara, California, Us

Santa Clara, California, Us

Lowell, Ma, Us

Leading MSPD largest business unit with > 250 people located across 5 global design centers targeting LTE and 3G small cells market with > $1B TAM * Manage the wireless business P&L. Operations include: marketing, product development, applications, sales and manufacturing. * Developed and executing a 5-year plan for LTE and 3G small cell wireless strategy and leading a turn-around initiative to improve market traction and development execution. * Doubled the design wins in less than a year and achieved > 50% market share in small cells with projected revenue of > $250M/year. Key design wins includes NSN, ALU, Huawei, IP.Access, NEC & Foxconn with key deployments at major carriers such as AT&T, Verizon, Vodafone, SBM, KT, CMCC and SKT.* Develop and maintain executive level relationships with customers, board members, suppliers, partners, academia & position the company within the investment community.* Acquired PicoChip, the leading supplier of HSPA+ small cell, for $75M and successfully integrated the team in less than 3 months. On target to achieve the financial goals for 2012.* Defined an eco-system strategy for delivering a complete system solution.

Lowell, Ma, Us

Managed the highest growing business for MSPD over the past 3 years with > 280% CAGR * Developed and executed on 5 years business plan for CPE and SMB markets including, Broadband Home Routers, Services Platforms, VPN, UTM, EAP & C-NAS. * Generated $40M of new business in the past 2 years, with life time revenues of more than $200M, by expanding into new market segments, building new products and acquiring new customers* Developed C-Level relationships across the value chain from service providers to suppliers.* Captured more than 70% of the Japan FTTH BHR market in less than 3 years from entering the market, acquired 8 new Tier 1 and more than 30 Tier 2 customers, and won the first design at Cisco in 5 years in the consumer/CPE market segment with more than $15M/year of potential revenue. * Leveraged existing MSPD technology and available IPs to create products for new segments by utilizing low cost R&D model. * Manage global customer relationships from opportunity phase to successful production ramp. Customers include Cisco, Hitachi, Samsung, ALU, OKI, Sharp, Mitsubishi, Linksys, D-Link, Siemens, Teldat, ZTE, Huawei, LG, NEC, Yamaha and Nortel. * Built strong relationships with service providers such as NTT, Softbank, China Telecom, Verizon, Vodafone and NTT DoCoMo. * Built strategic alliance for extending portfolio reach and channels into new markets. Negotiated several multi-million-dollar contracts with vendors and eco-system partners including a 4G wireless MCM deal with a leading Tier 1 SoC partner.

Lowell, Ma, Us

Defined and developed CPE & SMB product-lines targeting > $400M TAM* Led 80+ employees in different geographical locations that span U.S., Europe, and Asia with a $15M annual budget. * Lead the development of all CPE and SMB products. Products include Office in a Box chipset, Residential Broad band router, Wi-Fi enterprise access points, VoIP, VPN IPSec/SSL, and IPTV. * Led a successful acquisition and integration of a software company in India into CPE business unit and established a successful design center in Dubai including the negotiation with Dubai government. * Manage the development of highly complex SoCs with multi-core device and software architecture, security engine, and high speed mixed signal IPs. Home Gateway SoC won the Unified Communication magazine, 2007 “Product of the Year” award.* Managed the development and deployment of the packet processing & VoIP firmware that is currently deployed by service provides all over the globe with multimillion ports shipped to date. * Manage relationship with third party partners to offer a complete shrink wrap solutions to our customers.

Lowell, Ma, Us

Responsible for system architecture, design, and software for all WAN products* Lead the development of new technologies, driving standards, defining device architectures and interfaces for WAN business which is more than a 100 million a year revenue business.* Lead restructuring efforts of two main business units which resulted in OPEX savings of more than $40 million a year.

Irvine, Ca, Us

* Responsible for the design and development of xDSL System Solution. This included the design of CO and CPE systems, system verification, and building a LAB for test and Evaluation.* Architecture design and verification of central site modem.

Mba, Business Administration

Mba, Business Administration

Phd, Electrical & Computer Engineering

Master, Electrical Engineering

Bachelor Of Science In Ee, Electrical And Electronics Engineering