• Managed end-to-end production of video content for ads, paid media, and social platforms, overseeing campaign ideation, screenwriting, on-set shooting, and directing.• Led post-production efforts, including editing, sound design, color grading, and motion graphics to deliver polished and impactful final products.• Partnered with the Creative Director to execute cohesive marketing strategies through compelling visual storytelling and innovative production techniques.• Created engaging copy for campaign messaging, ad scripts, E-Commerce sites, social media, and Google Search Ads, ensuring consistency with OnePlus's brand identity and driving audience engagement.

Health Wagon•Administered communication with the client to analyze current business operations, planned a preliminary strategy to target new consumer segments, produced rebranded marketing materials for non-Medicaid customers, and redesigned advertisements for social media distribution.Handyma’am Goods•Proposed rebranding opportunities by researching client data through Google Analytics and MailChimp metrics.•Created a strategic marketing plan for community and local partnerships through an integrated social media campaign and refined UX design.Sugar & Twine LLC •Examined industry trends, competition, and consumer preferences using research databases (IBISWorld, Mintel, BizMiner, Simply Analytics).•Conducted focus groups for primary research, facilitated client interviews, and surveyed customer preferences using Qualtrics.The Tribe Co. •Tracked customer demographics via survey results and examined secondary industry data to create marketing recommendations.•Presented a marketing report to the CEO, proposing several rebranding campaigns for pricing strategy and social media.

• Orchestrated interviews for University of Richmond Feature articles and designed website content for University publications• Maintained content outflow through proofreading print and online media & reviewed final edits with supervisor and webdesigner

• Identified customer needs and negotiated deals, including repairing mobile devices and resolving complaints in a professional manner• Performed end-of-day accounting, including audit reports and GP statements, and conducted B2B marketing to surrounding businesses