Muhammad Nasrullah Email & Phone Number

Banjarmasin, South Kalimantan, Indonesia

PT. Duta Rasa Nusantara is a company in the culinary sector in Banjarmasin. Strategizing and executing digital marketing initiatives for various Restaurant brands, Sushi Ok!, Kordinat Kitchen & Bar, Rona Nona, ensuring consistent messaging and brand representation across all online channelsKey responsibility:- Create and implement comprehensive digital marketing strategies aligned with business goals and target audiences.- Lead the development of content strategies aligned with business objectives, target audience needs, and brand identity.- Direct and supervise content creation processes, including writing, editing, graphic design, and multimedia production, to maintain brand voice and standards.- Oversee and optimize online advertising campaigns across various platforms such as Google Ads, Meta Ads, and others to achieve objectives.- Develop engaging and relevant content for digital channels including websites, and social media.- Manage social media content to boost brand visibility, engagement, and follower acquisition. Stay updated on trends and engage with the audience for a robust online presence.- Track digital marketing performance, generate reports, and provide actionable insights for stakeholders.- Collaboration and guiding professional development. Coordinate with cross-functional teams for cohesive digital marketing execution and communicate with stakeholders to align strategies.

Banjarmasin, South Kalimantan, Indonesia

I have experience working with several brands including Kordinat Cafe, Sushi Ok!, Xo Group Banjarmasin, and Duta Rasa Foodcourt. My scope :- Capturing and editing videos for social media marketing- Creating animations for promotions- Photographing food products for marketing purposes- Developing visual assets to support promotional efforts.

Indonesia

Mbrebes Mili is a UMKM company that specializes in selling crispy fried shallots (Bawang Goreng) and various dishes crafted from shallots and garlic, sourced directly from Brebes in Central Java.RevoU has initiated a collaborative project with this MSME as an integral component of the RevoU NEXT Program within the Performance Marketing stream.My scope :- Developing paid advertising campaign strategies for Meta Ads (CPAS).- Creating compelling creatives for ads.- Setting up campaigns in the Meta Ads dashboard.- Engaging in client communication during campaign projects.- Monitoring campaign performance and suggesting optimization strategies.

Jakarta, Indonesia

As part of RevoU Project Performance Marketing Program, I gained hands-on experience in developing and executing successful online marketing campaigns, including Facebook Ads, Google Ads, content marketing, and SEO strategies.Responsibilites:- Developing and executing online marketing campaigns- Managing and optimizing performance metrics- Conducting market research and competitor analysis- Collaborating with teams- Analyzing data to drive insights and make data-driven decisions- Monitoring and adjusting campaign strategies to maximize results- Staying updated on industry trends and best practicesAchievement:Over the course of a 3-day running campaign, Meta Ads achieved 14,257 impressions, 106 clicks, and 8 leads, with a total cost of IDR 460,373 and a CPC of IDR 4,343, resulting in a CTR of 0.74% and a CPL of IDR 57,546. Additionally, Meta Ads secured the 3rd position in the group competition at RevoU.Successfully securing the 1st position in the Google Ads competition, our five-day campaign garnered 1,921 impressions, 81 clicks, and 12 leads, resulting in a Conversion Rate (CVR) of 14.81%. With a Click-Through Rate (CTR) of 4.22% and a Cost per Click (CPC) of IDR 5,860 and a Cost Per Leads (CPL) of IDR IDR 39,583. the campaign's total cost amounted to IDR 475,000.My team and I are proud to have emerged as the 1st winners in both the Meta Ads and Google Ads competitions during the RevoU program. This achievement showcases our commitment and proficiency in delivering successful outcomes across various advertising platforms.

Banjarmasin Dan Sekitarnya, Kalimantan Selatan, Indonesia