Natalie R. Email & Phone Number

- Spearheading SaaS product adoption and collaboration by managing multiple accounts and building strong client relationships.- Developing account strategies by identifying key objectives and business initiatives, improving customer retention rates.- Leading biweekly client meetings to address needs, gather feedback, and introduce new features, improving.

Los Angeles, California, US

• Collaborated with sales teams and product marketing on various requests including developing presentations / case studies for clients.
• Created persuasive strategic proposals for top tier clients in CPG, QSR, Spirits, Travel, Retail, and more.
• Led Sales Enablement projects involving research and analysis on brands, competitors, and verticals.
• Created newsletters, in-depth resource libraries on Asana and Sharepoint, and held meetings to gather and share information with sales and marketing teams, while also being a conduit between teams to ensure alignment.

Boston, Massachusetts, US

• Optimized a $20M media spend through data analysis, as well as making decisions based on interpreting and summarizing RFPs.
• Communicated with vendors, considering client needs, brand requirements, budget, and target audiences.
• Collaborated with media planning and decision science teams to develop Powerpoint presentations and recommendations regarding the best allocation of the client’s budget across multiple mediums and markets in order to.
• Executed advertisements on digital platforms such as Reddit, YouTube, Google, Facebook, LinkedIn, and Twitch.
• Leveraged Spanish language fluency to review ad content, ensure promotional alignment, and increase diverse reach.
• Tracked and reported media spending on a weekly, monthly, and quarterly basis using Microsoft Excel and Google Sheets. Entered media plan and spend into Mediaocean. Led weekly meetings to share trends with team members.

Fairfield, NJ, US

• Handled the creative development and execution of marketing campaigns to drive brand strategy and increase engagement, using a variety of channels and tactics
• Wrote compelling copy for social media posts, e-mail newsletters, and advertisements, tailored to different audiences and platforms
• Designed optimized images and content for social media, including LinkedIn, Twitter, Facebook, Instagram, and YouTube, using Adobe Photoshop and Canva
• Developed flyers, banners, logos, gifs, and media kits, maintaining brand consistency and visual appeal
• Produced magazine ads for clients and proofread/edit magazine articles to ensure accuracy and quality
• Used HubSpot to develop marketing emails and newsletters and review KPIs and analytics to measure success and identify areas for improvement

• RideScheduler is a web application and task management software system, designed for non-profits to track their volunteers information, assign tasks, and create reports.
• Ensured customer success through account management, onboarding, and tech support for 150+ customers, investigating software bugs and providing timely solutions.
• Utilized data analytics to provide customers with actionable insights, contributing to high satisfaction levels.
• Increased revenue by collaborating with the CEO, making strategic decisions on financials and business operations.
• Boosted client base by 40% through industry research, marketing assets, Google Ads, lead outreach, and referrals.
• Co-created the strategic vision for RideScheduler's print and digital software marketing, B2B SaaS sales, and general business operations with the CEO.

San Diego, CA, US

• Resolved issues and provided recommendations using excellent communication and problem solving skills.
• Managed team of employees to fulfill work orders in the help desk system, Salesforce Desk.
• Planned, coordinated and followed up on work orders by informing university staff and reporting updates to the director.
• Handled the procurement of ordering office supplies for six campuses. Compared and negotiated with multiple vendors on price and specifications based on budget.
• Processed payment and filed invoices for orders.
• Vendor management, discussing account questions with external partners and scheduling service requests. Scheduled rooms for events and classrooms.

Oakbrook Terrace, IL, US

• Strategic communication with CEO and sales team on marketing and sales matters, including the status of leads, business ideas, and competitor research.
• Helped residential/commercial clients over the phone, answering questions & scheduling appointments.
• Managed customer information in ACT Database, tracking their progress in the sales pipeline.
• Searched for and contacted B2B leads through cold calling companies within the NJ/NYC area. This required research, building a relationship, and fostering brand awareness.
• Planning B2B/B2C brand marketing strategies and campaigns for our brands, identifying risks and opportunities.
• Execution of new websites, social media accounts (Facebook, Instagram, Pinterest, LinkedIn, YouTube), and creating content as well as writing copy to increase engagement.

Conshohocken, Pennsylvania, US

• Researched ways to generate leads and how businesses should use social media to improve their reputation and increase customer acquisition rates.
• Created PowerPoint presentations for clients and contacted companies to work with them.
• Other duties involved shadowing, processing change orders, proofreading, create whitepapers, and more.

Master Of Business Administration - Mba, Leadership And Management

Bachelor'S Degree, Psychology & Business