Natalia Halon Email & Phone Number

Led the development and implementation of new brand guidelines throughout social media channels. Organized asset collaboration through the Marketing Department and executed on launching socialschedules, posting guidelines, and content production for two emerging brands. Grew social media audience with online brand presence, consistency and dedicated community engagement. In a month following the launch of the new social media strategy, engagement rates grew consistently +15% a week. Created a variety of social media content using methods including video editing, audio editing, animation, gif creation, graphic design, vector illustration, and infographic design. Maintained the company's social media presence across all channels, including Instagram, Twitter, Facebook, LinkedIn, and YouTube. Developed and launched a new subsidiary brand’s online presence.

St Louis, Missouri, United States

Designed pitch decks for reality and documentary TV series to be pitched for nationally-renowned networks. Created promotional YouTube video thumbnails for Bayer, St. Louis Blues, and the US Air Force, which presently reach a combined 700,000 views. Researched and applied contemporary UI design, implemented elements including parallax scrolling effects, icon design, logo design, updated visual assets, and overall layout to new Coolfire website design concepts. Provided UI web design concepts and promotional visual graphics for documentary films. Edited and created updated visual assets for the new site: including logos, photos, and vector illustrations. Provided on-set assistance to a commercial film production for Energizer.

St Louis, Missouri, United States

Worked closely with the agency’s marketing director to improve Blayzer and Blayzer Commerce’s digital presence through a variety of methods including SEO, web design, and social media marketing. Created and formatted new web pages on Blayzer’s sites using Wordpress and HTML & CSS. Researched SEO keywords, constructed informed and descriptive alt text across all website images. Wrote titles and meta descriptions for individual web pages. Built and designed Blayzer’s Powerpoint presentation for the 2021 Midwestern eCommerce Conference. Wrote and formatted blog posts for Blayzer’s clients, including law firms, construction firms, and restaurants. Created and managed social media posts across client channels using an organized content calendar spreadsheet and digital design software including Adobe Photoshop and Canva.

Los Angeles, California, United States

Worked with B2B software company, consulted with marketing team and ecommerce clients to optimize website images and content. Constructed landing page wireframes and designs using Adobe XD and Figma. Researched and implemented relevant keywords for web pages through use of Ahrefs, Screaming Frog, and Semrush. Improved SEO rankings through creation of new and updated website graphics, including app icons, vector illustrations, product mockups, and improved UI design. Designed compelling promotional app screenshots for iOS App Store and Google Play Store.

Worked as part of a team to develop a complete visual brand identity for an emerging tech company. Responsible for creating a new logo, as well as creating engaging brand imagery to promote across various social media platforms.

Webster Groves, Missouri, United States