Natalia López personal email
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I am a Bilingual Strategic Marketing Leader with experience across industries such as construction, pharmaceuticals, and consumer goods for B2B and B2C markets. My expertise lies in brand development, market research, and digital marketing strategies that drive measurable results and business growth. Throughout my career, I have successfully implemented marketing initiatives that have led to a 59% increase in client acquisition, a 62% growth in business transactions, and a 6% boost in market share for key product lines. I have also led product launches, achieving a 57% customer activation rate within the first month and increasing profitability by 18% through strategic pricing and market entry decisions.I am passionate about leveraging both creative and analytical marketing approaches to solve complex challenges, enhance brand visibility, and deliver tangible business results. Let’s connect to explore how I can help your organization achieve its marketing goals.
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Marketing DirectorSurgishopTampa, Fl, Us
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Marketing ConsultantConstructora Lares May 2023 - Present• Developed and executed marketing strategies specifically tailored for residential and commercial building projects, leading to a significant increase in brand visibility and market penetration within the construction industry. • Managed social media platforms resulting in a 45% growth in qualified leads for housing and commercial property projects. Additionally, implemented content marketing strategies that boosted website traffic by 67%, targeting potential buyers and investors in the construction sector. • Enhanced the efficiency of digital advertising campaigns achieving a 28% reduction in cost per lead. This also accelerated the time to reach the break-even point in housing developments by 30%, optimizing project profitability. -
Marketing CoordinatorEmpresa Colombiana De Productos Veterinarios. Vecol S.A. May 2022 - May 2023• Developed and implemented marketing strategies for diverse product lines, including Nutraceuticals, Cosmetics, Pharmaceuticals, and Biologicals, resulting in successful brand development and the launch of 8 new products.• Achieved an average Customer Activation Rate of 57% within the first month following product launches, enhancing brand engagement and market presence.• Conducted comprehensive feasibility assessments for 19 cosmetic and pharmaceutical products, contributing to informed market introduction decisions, and played a key role in revising the Price Strategy, leading to an 18% increase in Business Unit profitability.• Increased brand visibility by 32% across distribution channels through high-impact advertising materials and Brand Awareness Events. -
Brand Manager At ShellAltipal S.A.S Mar 2021 - Mar 2022• Developed and executed a comprehensive brand strategy for multiple product lines, resulting in a measurable 6% increase in heavy-duty oils market share.• Enhanced brand awareness by 2% through targeted consumer marketing initiatives.• Strengthened customer loyalty and retention, successfully converting 27% of new clients into Brand Ambassadors, as evidenced by consistent monthly product repurchases for distribution• Improved brand visibility by 15% across distribution channels due to high-impact advertising materials. -
Marketing And Advertising CoordinatorConstrucciones Planificadas S.A Feb 2019 - Sep 2020• Implemented a digital marketing strategy that drove 62% of total business transactions in 2019, significantly boosting overall company revenue.• Contributed to a notable 22% rise in occupancy rates through targeted marketing initiatives and strategic planning. • Developed 7 housing project proposals for financial viability assessment. -
Marketing LeaderConstructora Lares Jan 2015 - Dec 2018• Implemented a digital marketing strategy, opening communication channels on Facebook, Instagram, Linkedin and the website in 2015.• Achieved 59% client acquisitions through the digital marketing strategy by the end of 2018.• Facilitated brand growth by successfully launching 13 housing projects and 3 business centers, contributing to the company's market presence and revenue streams. • Improved post-sales service customer satisfaction by 32% through the implementation of a CRM platform and targeted employee motivation strategies.
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Training SpecialistAxa Colpatria Aug 2012 - Dec 2014Responsible for administrative and commercial training. -
TraineeColpatria Multibanca Del Grupo Scotiabank Jul 2011 - Jul 2012 -
Development And Leadership AnalystColpatria Jan 2010 - Jun 2011
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Communications InternshipColpatria Jan 2009 - Jan 2010
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Account ManagerAgencia Trompo - In-House Politécnico Grancolombiano Jun 2008 - Dec 2008
Natalia López Skills
Natalia López Education Details
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Máster En Marketing Y Gestión Comercial -
Ciencias Sociales -
Mercadeo Y Publicidad
Frequently Asked Questions about Natalia López
What company does Natalia López work for?
Natalia López works for Surgishop
What is Natalia López's role at the current company?
Natalia López's current role is Marketing Director.
What is Natalia López's email address?
Natalia López's email address is na****@****ail.com
What schools did Natalia López attend?
Natalia López attended Colegio De Estudios Superiores De Administración Cesa, Esic Business & Marketing School, Universidad Externado De Colombia, Politécnico Grancolombiano.
What skills is Natalia López known for?
Natalia López has skills like Cambio Organizacional, Liderazgo De Equipos, Microsoft Office, Microsoft Excel, Estrategia De Mercadotecnia.
Who are Natalia López's colleagues?
Natalia López's colleagues are Lina Zapata, Johnny Vasquez, Rodrigo Spinel, German Horacio Garibello Peralta, Brayan Fajardo, Carolina Parra Angarita, Camila Castillo.
Not the Natalia López you were looking for?
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Natalia Lopez
Journalism Student @ University Of Florida || Nfl Latino Youth Honors Finalist || George Snow ScholarMiami-Fort Lauderdale Area -
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Natalia Lopez
New York City Metropolitan Area4zenogroup.com, prsany.org, msn.com, finnpartners.com3 +150322XXXXX
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