Natália Santos

Natália Santos Email and Phone Number

Head of Growth and Performance Marketing @ Perfor.co
State of São Paulo, Brazil
Natália Santos's Location
São Paulo, São Paulo, Brazil, Brazil
About Natália Santos

"I raise my voice, not to shout, but so that those without a voice can be heard!" - Malala YousafzaiI am thirsty for communication and connection with people. I love to see, know, and share. My journey led me through three completely different areas: Biological Sciences, the Automotive Industry, and today, I find myself immersed in Marketing. Each phase has contributed to shaping who I am and who I will become. Every day, I rediscover the joy of meeting new challenges and experiences.

Natália Santos's Current Company Details
Perfor.co

Perfor.Co

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Head of Growth and Performance Marketing
State of São Paulo, Brazil
Website:
Perfor.com
Employees:
7
Natália Santos Work Experience Details
  • Perfor.Co
    Head Of Growth And Performance Marketing
    Perfor.Co
    State Of São Paulo, Brazil
  • E-Commerce Rocket
    Consultora De E-Commerce
    E-Commerce Rocket Jul 2024 - Oct 2024
  • Leão Marketeria
    Growth Marketing B2B
    Leão Marketeria Sep 2022 - May 2024
    In the B2B Growth Marketing area, my primary focus was on driving results and ensuring client success. I played a crucial role in the commercial team, concentrating on outbound prospecting, utilizing SPIN Selling techniques, and creating objection matrices. My role involved building a smooth and efficient sales process, ensuring client satisfaction and continuous growth.
  • Media.Monks Brasil
    Media Analyst
    Media.Monks Brasil May 2022 - Oct 2023
    São Carlos, São Paulo, Brasil
    • Managed Digital Marketing accounts for the agency’s clients across Google, Meta, Microsoft Bing, LinkedIn, and various platforms, with a particular focus on overseeing a monthly paid media budget exceeding $5 million. This included successful management of diverse clientele, both domestically and internationally.• Applied the agency’s Best-Practices expertise, utilizing knowledge acquired from different platforms to maximize and optimize clients' return on investment. This involved strategic budget allocation and resource management for impactful digital campaigns.• Prioritized performance, client results, and end-goals, dedicating efforts to aligning strategies with overarching business objectives, fostering successful and enduring partnerships.• Drove efficiency through streamlined processes, employing data-driven analyses and reporting to enhance campaign effectiveness. By leveraging insights, provided actionable recommendations for continuous improvement, ensuring optimal outcomes for our clients.
  • Raccoon Marketing Digital
    Media Analyst Ii
    Raccoon Marketing Digital May 2022 - Apr 2023
    • Managing Digital Marketing accounts for the agency's clients across platforms such as Google, Meta, Microsoft Bing, TikTok, LinkedIn, and other mediums.• Leveraging the agency's expertise in Best Practices, incorporating insights gained from these platforms to maximize and optimize clients' return on investment.• Maintaining an unwavering focus on performance and delivering tangible results aligned with client end-goals.• Enhancing efficiency by implementing data-driven analyses and streamlined processes through robust reporting mechanisms.
  • Somma Publicidade
    Scrum Master
    Somma Publicidade Mar 2021 - Apr 2022
    Itaporanga, São Paulo, Brasil
    As a Scrum Master in Paid Media, I played a vital role in introducing and driving agile practices within teams dedicated to online advertising campaigns. I facilitated the efficient implementation of the Scrum framework, fostering a culture of collaboration and continuous delivery.In my role, I ensured consistent application of agile principles, coordinating ceremonies, removing obstacles, and promoting transparency in team activities. Additionally, I actively sought opportunities for improvement, implementing specific practices to optimize processes related to paid media. My focus was on maximizing operational efficiency by aligning digital advertising strategies with agile approaches to achieve impactful results.
  • Somma Publicidade
    Media Analyst | Customer Success
    Somma Publicidade Sep 2020 - Mar 2021
    Brasil
    Managed digital marketing at Somma, leading initiatives on Facebook Ads, Google Ads, and other paid platforms. Planned and executed campaigns, using Google Analytics for deep insights into data metrics. Crafted strategic interventions to meet specific goals.Key responsibilities included producing detailed weekly reports for each product, refining strategies for optimal performance. Actively maintained visibility of work and processes on digital platforms, contributing to leadership goals.
  • Toyota Do Brasil
    Jovem Aprendiz
    Toyota Do Brasil Jan 2018 - Jun 2019
    Sorocaba, São Paulo, Brasil
    As a Production Apprentice in the Top Coat area at Toyota, I immersed myself in the intricacies of automotive painting quality processes. I dedicated my time to understanding and embodying the principles of the Toyota Production System, integrating the company's culture into every aspect of my professional journey.Throughout my apprenticeship, I actively contributed to the Top Coat area, gaining hands-on experience and embracing Toyota's ethos of commitment to excellence. My role emphasized a holistic understanding of the Toyota Production System, fostering a culture of continuous improvement and efficiency across various production aspects.This experience provided me with valuable insights into the automotive industry and instilled a deep appreciation for the meticulous processes and standards that characterize Toyota's renowned commitment to quality.

Natália Santos Education Details

Frequently Asked Questions about Natália Santos

What company does Natália Santos work for?

Natália Santos works for Perfor.co

What is Natália Santos's role at the current company?

Natália Santos's current role is Head of Growth and Performance Marketing.

What schools did Natália Santos attend?

Natália Santos attended Fundação Getulio Vargas, Ufscar - Universidade Federal De São Carlos, Senai São Paulo.

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