Natalie Burt Email & Phone Number

United States

-Developed and implemented comprehensive event strategies for 40+ annual events, managing budgets from $25k to $5M. Oversaw operations and logistics for executive meetings, company-wide conferences, and global internal and customer-facing incentives, ensuring alignment with company goals and measurable ROI.-Forecasted, strategized, and managed event budgets from venue selection to final reconciliation, ensuring cost-effectiveness and reliable timeline expectations, while maintaining an in-budget success rate of 100%. Coordinated logistics including travel, activities, and vendor negotiations, and maintaining agency and industry relationships.-Acted as the primary liaison for key stakeholders, agencies and event attendees, managing all communications and logistics before, during, and after events to ensure a seamless experience for everyone involved.-Engineered events from strategy with c-suite executives to on-site coordination and execution. Streamlined communication between internal and external teams including vendors, fulfillment, creative, legal, executive, and sales teams to ensure executive vision and goals were met across all channels.-Conducted post-event analysis and reporting, providing insights and recommendations to key stakeholders and executive leadership to enhance future events and improve processes.

-Developed and executed comprehensive brand strategies for a $200M company, enhancing brand recognition and aligning marketing initiatives with corporate objectives to enhance brand visibility and impact.-Consistently exceeded sales goals for 15 consecutive months through targeted marketing initiatives, demonstrating strategic thinking and effective execution.-Expertly managed a multi-million dollar budget, optimizing ROI through strategic ad spend and demographic targeting. Consistently met monthly revenue goals while adhering to budget constraints.-Successfully launched and sold out 25+ new subdivision projects and model homes through effective online community outreach and live events, demonstrating event planning and execution skills.-Led event planning and strategy for the Utah Parade of Homes, managing ticket sales and registrations for 25,000+ attendees, and post-event ROI analysis to drive attendance and improve future events.-Established and led an internal 'Engagement Committee' to enhance inter-departmental communication and improve workplace culture, fostering collaboration and employee engagement.

-Established entire infrastructure of marketing department, implementing tools that kept pace with a 500%+ growth in sales and company size. -Executed all event management efforts including event goal design, conception, logistics and implementation for 100+ internal and community-based events.-Designed, pitched, and launched two corporate rebrands resulting in measurable brand-recognition and client experience improvement.-Spearheaded development of Inside Sales department to capture internet-based leads and directly convert leads to appointments.-Built and launched interactive website integrating social media at the height of its introduction into the business sector, as well as a custom CRM to integrate a sales cycle tracking tool.

Park City, Utah, United States

-Directed the planning, strategy and execution of a diverse range of 10-20 events annually, including weddings, conferences, corporate gatherings, and trade shows, with a strong emphasis on large-scale production.-Managed and executed events both nationally and globally, ensuring seamless operations and strong communication between agencies, ensuring client satisfaction across different cultures and locations.-Developed and carried out marketing and promotional strategies to maximize event attendance and engagement, leveraging various channels and technologies that would best serve the client and their attendees.-Efficiently oversaw budget management, resources, and timelines, optimizing cost-effectiveness without compromising on the quality and success of events.-Led and collaborated a team specializing in large-scale events, focusing on event production for events with 1000+ attendees. Developed and maintained key relationships with clients, vendors, and stakeholders, ensuring reliable co-working strategies.

-Assisted in planning and executing five headlining wedding vendor expositions with 150+ vendors and 2500+ attendees-Grew social followings by 300% prior to the social media boom, including vendors and their target demographics.-Created and grew database of over 1000 vendor contacts to expand marketing and sales targets nationwide.-Established relationships and reputations with top vendors to maintain elite industry status and experience for target clients.-Oversaw branding, style guide, website, and marketing collateral creation while analyzing current applicable trends; directed all content shoots.