Designed social media assets such as Instagram posts, stories and Facebook cover photos for local companies.Created digital and print flyers for an event company.Produced children’s birthday invitations and printed them at a local printer to stay within client’s budget.Filmed and edited video content according to the client’s vision and guidelines.

Oversaw all content marketing initiatives, both internal and external, across multiple platforms and formats to drive sales, engagement, and positive consumer behavior.Created and managed editorial calendars to ensure timely delivery of high-quality and on-trend content across various platforms.Edited and proofread articles for grammar, spelling, and style, ensuring that all content was error-free, within the brand identity, and was engaging to Club Med’s target audience.Managed seven of Club Med’s resort content community managers in North America to create content such as Instagram Reels and photography to support local and global social media campaigns.Collaborated with the social media team in France to effectively boost content on @clubmed to relevant audiences in North America and convert views into clicks on the website and purchases.Researched and managed influencer talent for special events and yearly campaigns including negotiation, contracts, travel, content and posting frequency.Organized photo & video shoots including budgeting, model casting, creative briefing and booking travel.Supervised external agencies & vendors to create the needed materials to support short and long term marketing campaigns while providing feedback and guidance to ensure that all content met quality standards.Mentored interns in applying their skills learned in college towards the hospitality industry.

Responsible for daily creation of digital, print, and social media designs including banners, flyers, and advertisements.Prepared appropriate pre-flight files for output and archiving post-production in liaison with the print vendors.Produced content and creative direction for in-resort collateral such as welcome booklets, menus, and grand opening event kits for media and VIP clientele.Created direct mail pieces and in-resort sales support tools.Supervised a graphic design intern on their daily projects.Collaborated with cross functional teams on projects to ensure fast deliverables for the Marketing department.Part of the COVID-19 Crisis Management team and assisted in social media management for resort pages and reacted to client inquiries in English and Spanish.Created and helped to develop the ‘Club Med at Home’ campaign which consisted of various activities that were designed and executed within the respected timeline.

Developed designs with external agency including emails, display banners, postcards and flyers. Designed print materials such as flyers, pull-up banners, advertisements, and walk-in booths for annual travel agent conventions around the United States.Created various versions and coded all promotional or product emails for clients, travel agents and meeting planners in USA & Canada.

Produced and edited original video content that adhere to management’s vision to persuade prospective interns to apply to the program. Researched and filmed a variety of events held by the performing arts center both on and off site.Created a storyboard and questionnaire for interviewees to follow and understand the final concept.Used Final Cut Pro X to create the final video uploaded onto their organization's Youtube and website page.