Natalie Woods Email & Phone Number

Guildford, England, GB

Basingstoke, Hampshire, GB

Suwon-Si, Gyeonggi-Do, KR

Winchester, Hampshire, GB

The Restored is a fast-growth, e-tailer health and wellness brand. Rebranded from Utmost Me to reach and engage a mass market.Responsible for defining the business objectives, marketing strategies and plans for The Restored to deliver on brand awareness, new customer acquisition and retention targets.I set the allocation of budgets to deliver acquisition.

London, London, GB

Utmost Me is a fast-growth, Amazon-based e-tailer health and wellness brand.I was tasked with building a Direct, fast-growth eCommerce brand to balance the Amazon-heavy sales portfolio.Responsible for all Brand, Marketing, Digital eCommerce, Website CRO, Social Media, Content, CRM and Loyalty activity. I managed P&L for all products.Key Achievements.

London, London, GB

Developed the brand, content and direct-to-market traffic acquisition strategies for Utmost Me, a fast-growth, pure play eCommerce business. The launch strategy defined the marketing team structure and cost-efficient, fast growth acquisition plans and tactics across Organic and Paid Social Media, Search, Affiliates and PR.

Reigate, Surrey, GB

My role focused on the acquisition and on-site conversion rate performance of eSure Groups’ direct insurance products. I increased customer acquisition growth at significantly reduced CPA and transformed the online purchase journey, maximising revenue through effective conversion rate optimisation programmes.Responsible for delivering direct online sales.

Reigate, Surrey, GB

Reported directly into eSure's CEO on a digital media secondment. The secondment team was tasked with exploring the viability of relaunching a modernised version of the Sheila's Wheels brand against commercial outcomes. During the secondment, the team redeveloped and redefined the Sheila's Wheels brand and created a go-to-market digital relaunch media.

Southampton, Hampshire, GB

Responsible for creating and delivering the sales acquisition growth strategy across two world leading, international cruise brands - P&O Cruises and Cunard.The role includes multi-million pound budget and revenue responsibility, delivered within acceptable cost limits, alongside managing a team of marketers and agencies.Projects and successes.

Guildford, GB

Guildford, GB

• Allianz is one of the largest international insurance and financial services providers in the world.As Senior Digital Marketing Executive, I have responsibility for delivering online sales for Allianz’s direct to.
• Online marketing, including: Email, SEO, PPC, Display, Mobile, Social media and Affiliate management
• Accountability for KPI, ROI and sales targets
• Developing customer acquisition, retention and segmentation strategies
• Multi-million pound budget allocation and control
• Assisting with aggregator channel development

Guildford, GB

• In this role, I was responsible for developing a digital marketing strategy for Allianz’s Broker channel. Projects included a major redesign of Allianz’s eBroker website, undertaking a broker segmentation project and.
• Created integrated online campaigns for Allianz’s B2B insurance products
• Project managed design overhaul of eBroker website and introduced Business Support Centre for brokers
• Developed a targeted email strategy based on segmentation of broker interests and needs
• Used Salesforce.com to track campaigns at a personal level
• Digital and PR agency management

Munich, DE

• Responsible for overseeing Home & Legacy’s marketing strategy for the broker and direct channels. Managed online and offline campaign activities designed to drive sales, generate enquiries and boost brand equity in the.
• Project managed design and build of multi-channel website
• Managed PPC and SEO strategy
• Online and offline copywriting
• Planned and executed above-the-line advertising campaigns for B2B and B2C channels
• Recommended new marketing opportunities and routes to consumer

• I was responsible for setting up a marketing function within the company and managing all activity. In 2005, Computershare, the world’s largest share registry business acquired IML and a global re-branding programme.
• Implemented a company-wide rebranding initiative
• Managed PPC account
• Project managed the design and build of IML’s global websites
• Created quarterly marketing plans and budgets
• Created newsworthy press releases and wrote articles for leading industry magazines

• Responsible for all advertising, PR and editorial activities within the marketing team.Key responsibilities:
• Design and editorial of Bickers’ bi-monthly trade publication (circulation: 5,000+)
• Produced B2B and B2C advertising campaigns
• Coordinated the launch of a new motorcycle clothing brand
• Established strong relationships with the motorcycle industry’s leading magazine titles
• Assisted in in-store product placement and branding identity

Diploma In Digital Marketing

Professional Postgraduate Diploma In Marketing

Media Law Parts I&Ii, Public Affairs Parts I&Ii

2:1 - Ba (Hons) In Journalism Studies, Journalism, Online Media, Politics

English Literature, Media Studies, History

Education record