Natalie E. Email & Phone Number

Atlanta, Ga, Us

Peachtree Corners, Georgia, Us

-Created and managed 10+ targeted Google Ad campaigns, optimizing SEO and strategic copywriting to reach families needing therapy services. -Designed, managed, and optimized the company website using no-to-low code platforms (HTML, WordPress, Squarespace, Elementor). -Established brand and visual identity, including facility design, internal visuals, and marketing collateral (flyers, brochures, business cards). -Designed and sourced branded merchandise, creating an e-commerce webpage through Spreadshirt. -Produced three social media posts weekly, with four TikTok videos achieving 50k+ views each. -Executed a physical billboard campaign, independently designing and sourcing advertisers within three weeks. -Conducted in-person marketing, connecting with pediatricians through lunch-and-learns to drive referrals. -Streamlined workflows with HIPAA-compliant forms, SOPs, and improved Google Suite organization. -Monitored and managed the center’s digital presence via Google Business Profile, driving online engagement.

Peachtree Corners, Georgia, Us

Atlanta, Ga, Us

• Acted as a Design Liaison to the CEO and Director of Design to standardize and elevate customer and user experiences, ensuring design excellence across all project touchpoints.• Led initiatives to identify and address pain points, improving digital interfaces and end-client satisfaction through inter-departmental feedback between Sales, Admin, and Design teams.• Coordinated with Sales and Development departments to align and implement UX and Operations strategies, integrating research and trends as outlines for future Marketing efforts.• Created and proceduralized end-to-end internal company processes, aligning with Sharp Hue core values from awareness, post-sales, and task responsibilities while also outlining future employee onboarding for third-party HR integration.

New York, Ny, Us

Warby Parker | Ponce City MarketLed diverse roles, driving innovative retail strategies and customer experience enhancements across Atlanta and Milwaukee locations, reporting insights and opportunities to Warby Parker HQ.• Assisted in pilot initiatives and collaboration with Optometrists, Insurance processes with UnitedHealthcare, integrating comprehensive service offerings to enhance customer interaction and satisfaction.• Championed brand integrity and team morale, mentoring staff and leveraging analytics to optimize sales and operational efficiency, contributing to the reinvention of retail experiences.• Facilitated high-profile engagements, including celebrity styling and insurance broker collaborations, while managing social media and community outreach to bolster brand presence.• Organized and documented internal and community events, trained future leaders, and acted as a primary resource for brand and customer experience strategies.-assisted with Digital Retinal Imaging pilot in the Atlanta Market, one of the largest hubs in the Southeast.

• Design: Partners with clients to visualize, capture, or illustrate their creative needs. Experience with weddings, stationary, and hand lettering for local stores.• Consulting: Navigates through pressure points within a product or process, creating an optimal solution varying from manufacturing to customer experience.• Previous projects in healthcare, toy, and electric industries.

Atlanta, Georgia , Us

Being a first-generation daughter of immigrants and the only child (out of 6) to pursue higher education, smiling through adversity became a super power until my battle with Leukemia really put that to the test. It was only after remission that I began to openly share more about overcoming obstacles in my life. In my speech titled "Purpose through Perspective," I had the honor of sharing a bit of my life, development, and immense gratitude as Georgia Tech gave me the platform to strengthen, actualize, and share that superpower in the organizations I was in during my time at Tech, amongst my peers and the students I had the honor to TA, and within myself throughout my graduate studies.

Atlanta, Georgia , Us

Graduate Research Assistant: Computational Craft and Community, Fall 2022Advisors: Dr. Noura Howell, Dr. Anne Sullivan, Michael Nitsche• Collaborated on a National Science Foundation funded project under Drs. Noura Howell, Anne Sullivan, and Michael Nitsche at the School of Literature, Media, and Communication, focusing on integrating underrepresented artists with tech, AI, and digital narrative resources.• Conducted field research, coordinated studio visits, and analyzed interview data to facilitate artist-academic collaborations.• Conducts field research and outreach–call for crafters, creatives, facilitating focus groups based on questionnaire.• Reviews IRB protocols, assuring standards and procedure is upheld throughout studies.

Atlanta, Georgia, Us

• Served as sole intern on the App team, which oversees design of The Home Depot app.• Tasked to create fully-functional software prototype of novel B2C feature by internship end.• Conducted end-user research, competitive analyses, mockups, and user tests to identify and develop key feature design requirements.• Collaborated with C-level executive leadership, content strategists, project managers, and designers to identify complete solutions to complex design challenges.• Received confirmation that final prototype will deploy in the app for general public use.

Atlanta, Georgia , Us

Graduate Teaching Assistant under Florian Vollmer for ID 6216 Service Design, Spring 2022• Collaborated with Florian Vollmer (Lecturer, Autodesk), within the College of Design.• Provided guidance and critique for student projects, emphasizing Customer Experience Design & Strategy principles.• Fulfilled teaching assistant responsibilities, including grading assignments, facilitating workshops, holding office hours, and fostering collaboration among guest speakers and students• Advises and critiques lo-fi and hi-fi prototypes based on UX/UI/SD industry examples.

Atlanta, Georgia , Us

Graduate Teaching Assistant under Dr. Jennifer G Kim for PHI 4803 | 8803 Personal Health Informatics, Fall 2021• Supported design in computation initiatives under Dr. Jennifer Kim (School of Interactive Computing).• Recorded class sessions, graded assignments, and provided feedback to students, promoting active in-person collaboration in a post-covid academic setting.• Developed and presented "Branding and Visuals in Industry" with endorsement from Dr. Kim, focusing on design perspectives through computation.

New York, Ny, Us

Warby Parker | Perimeter Mall-highest AOV -highest advocate for Photochromic-highest advocate for Blue Light

New York, Ny, Us

Warby Parker | Third Ward-assisted with retail insurance pilot, education, and collaboration with UnitedHealthcare's Wisconsin HQ being the sole carrier working in-network with Warby Parker.-facilitated with retail leadership and WP HQ a soft opening and talk with Warby Parkers EVP of Digital Marketing at our inaugural Wisconsin store-assisted with our Wisconsin Optometrist and Vision Services pilot, conducting A/B testing and offering CX feedback based on trends in the Central North region

New York, Ny, Us

Warby Parker | Buckhead Village

New York, Ny, Us

Warby Parker | Third Ward As a part of the leadership team, serving as a resource and mentor is imperative–is responsible of maintaining brand integrity and team morale, while exemplifying Warby Parker’s core values.• Led diverse roles, driving innovative retail strategies and customer experience enhancements across Atlanta and Milwaukee locations, reporting insights and opportunities to Warby Parker HQ.• Assisted in pilot initiatives and collaboration with Optometrists, Insurance processes with UnitedHealthcare, integrating comprehensive service offerings to enhance customer interaction and satisfaction.• Championed brand integrity and team morale, mentoring staff and leveraging analytics to optimize sales and operational efficiency, contributing to the reinvention of retail experiences.• Facilitated high-profile engagements, including celebrity styling and insurance broker collaborations, while managing social media and community outreach to bolster brand presence.• Organized and documented internal and community events, trained future leaders, and acted as a primary resource for brand and customer experience strategies.

Virtual Instructor for two sections in k-12 Virtual alternative school. •Grade 12: Creative Writing + Design•Grade 6-8: Art

Milwaukee, Wisconsin, Us

Leads inventory and donation intake for the refurbishing and recycling of technology. Assists in distributing technology to underserved communities in the metro Milwaukee area.Is responsible for lesson structure of basic computing classes for new technology owners in bothEnglish and in Spanish.

Greeley, Pennsylvania, Us

Pine Forest Camp is an intensive 8 week sleep-away children's summer camp located at the foothills of the Poconos. Duties as Head of Media and Photography included, but were not limited to the following:•Lead, direct, and collaborate with a group of 3: a Media Specialist, Camp Photographer, and Webmaster to deliver a minimum of 250 professional photos of campers, giving families a glimpse of camp life•Capture camp footage to produce professional video for specific camp events, camp week-in-reviews, as well as a summer recap for campers, families, and the Pine Forest family•Build a flexible 8 week lesson plan (x2 a week, 14 total) for campers in grades 3-11, teaching proper Photography techniques, Entertainment Media basics, as well as introduction to Adobe Photoshop and Premiere Pro

Menomonie, Wi, Us

The Resident Advisor position is a collaboration between a Housing staff, hall director, and residents. Duties for the Resident Advisor position include, but are not limited to: •Assist, guide, and lead a group from 30-60 residents in varying undergraduate levels through their respective experience, i.e. First Year, Transfer, International, and Senior year in both dormitory and suite style living.•Prepare a minimum of 18 informational bulletin boards a year, providing residents with instructional, academic, and entertaining resources •Create an inclusive and positive floor environment on both an one-on-one as well as group basis, by conducting 1 active monthly event, and 2 passive events for residents •Attend 2 week intensive University Housing training, learning leadership skills, emergency and crisis preparedness, as well as training on inclusivity and safe spaces•Serve a minimum of 4 hours a week as a Desk Assistant, attend weekly Residence Hall meetings and activities •Attend a weekly 1:1, reporting discrepancies through Maxient, resident highlights, and potential concerns about the respective floor(s) the Resident Advisor is responsible for

Menomonie, Wi, Us

Was an Orientation guide for a group of International, Upperclassmen, and Transfer students under University Admission's Week One Program.

Milwaukee, Wisconsin, Us

As part of the City of Milwaukee's Earn and Learn program, duties included secretarial tasks including but not limited to: phone calls, attending meetings, assisting with payroll using Paychex, translating forms and policies to Spanish. Also served as a Spanish translator for the department. Provided excellent customer service.

Master Of Science, Digital Media | Focus On User + Customer Experience Design

Bachelor Of Fine Arts, Industrial And Product Design | Focus On Manufacture

Bachelor Of Fine Arts (Bfa), Industrial And Product Design