Pr Consultant / Team Lead
Cp Communications, Inc.
Suwanee, Ga
Used all forms of media and communication to build, maintain and manage client reputations through earned media. Proofread and edited client messaging for accurate and compelling content, spelling, grammar and AP style. Wrote, distributed and pitched impactful and customized client press releases. Cultivated and leveraged 3rd-party endorsements to create positive impact around client brands and events. Developed sustainable media relationships, both nationally and in local media markets, resulting in audience reach in the millions. Consulted and executed crisis communications strategy including message training internal stakeholders. Created and executed client message coaching for media interviews and public events. Served as client spokesperson when needed. Provided onsite support at client media coverage opportunities. Monitored coverage of clients to measure, analyze, and, where needed, respond and update.