RSB executive team leading global expansion. Support companies overall global growth plan, develop and implement strategies to increase revenue, and identify efficiencies to achieve company goals. • Support business development efforts to include organic, strategic, and new partnerships to increase revenue.• Develop and implement strategies, teams, and process improvements to gain efficiencies and produce error-free timely deliverables.

RSB executive team leading US expansion. Support companies overall global growth plan, develop and implement strategies to increase revenue, and identify efficiencies to achieve company goals. • Support business development efforts to include organic, strategic, and new partnerships to increase revenue.• Develop and implement strategies, teams, and process improvements to gain efficiencies and produce error-free timely deliverables.• Implement CRM and workflow solutions to support sales, marketing, and finance to increase productivity, visibility, and group collaboration to support growth initiatives.• Manage outside vendors for effective partner relationships to achieve quality, cost-effective deliverables.

Identified and aligned strategic initiatives for large CPG, midsize, and emerging / digitally native portfolio of brands, supporting company's overall revenue and growth strategy. Negotiated contract terms, pricing and marketplaces, sustaining brands in ecommerce journey.Senior Director, Business Development 2021 - 2022• New customer revenue achieved in 2021, meeting overall organizational growth guidelines.• Implemented Salesforce, which increased productivity, collaboration, and visibility to leadership and cross divisions for planning and growth initiatives.• Developed enhanced process to evaluate, qualify, and build strategic alignment, ensuring successful profitable partnerships for long term growth potential, addressing both CPG and emerging brand / digitally native - brand partners.• Hired business development team of 5, developing skills and expertise for company’s success.• Created sales cycle timeline with percent to close for better forecasting of sales.

• Led all business development efforts, including initial call, negotiation of agreement to handing new business to account team.• Documented and analyzed all aspects of business development efforts, creating new streamlined processes, improvements, and efficiencies.• Designed and implemented handoff process and documentation for seamless transition from business development to brand management team.• Managed sample and insert program for brand marketing efforts, trial initiatives, and increased brand awareness.

Spearheaded key vertical marketing in healthcare, legal, and government industries. Built and maintained relationships with market associations, membership, and buying groups. Experience developing and implementing digital and print marketing campaigns on a local and national level.• Researched and analyzed competitive intelligence for identifying threats, market trends, and develop differentiators.• Collaborated with internal sales team and customers to understand user challenges and needs, developing relevant and effective marketing strategies, and supporting collateral.• Lead cross-functional teams, cultivating marketing plans and implement tactics for achieving organizational objectives.• Managed strategic alliances with external partners and associations, creating synergies, sharing market information, and identifying co-development opportunities.• Developed and conducted internal training, educating national sales team and executive management on strategic marketing initiatives, benefits, and competitive positioning.• Built and maintained corporate relationships and sponsorships with national associations, membership groups and buying groups, including holding seat on the National Business Council for National Institute of Government Purchasing (NIGP).• Managed agreements and developed appropriate go-to-market strategies, ensuring successful product launches.• Oversaw budgeting, planning, and execution of national and regional trade shows, conferences, and corporate sponsorships for successful marketing events.

Incorporated wide variety of methodologies with extensive experience in tracking studies, database research, and program evaluation. Participated in research studies in various industries for Fortune 500 companies, including Hewlett Packard, Dell, Boise Cascade, Taco Bell, Hallmark, Anheuser-Busch, and Pepsi. Significant role in growth of major market research accounts by 100%+. Assumed responsibility for overall program execution and budget management, including performance and research recommendations. Oversaw key consumer market research accounts and leadership of client services teams in research account growth.• Acted as liaison between development team and business clients for project requests, changes, enhancements, and launches.• Charged with budgeting and forecasting, including managing time, scope, and cost for several high profile, multi-million-dollar key accounts.• Launched tracking programs for managing communications and schedules between client and internal development team for more efficient, streamlined communication.• Managed changes to project scope relating to overall project schedule, budget, and deliverables, ensuring timely, error free quality deliverables.

Promoted to Director, Research Services with responsibility for management of major customer research implementations. Developed concept and led sales and marketing efforts for Communications Access Team (high level executive interviewers). Managed vendor partner relationships, including competitive bidding and quality control for multiple contracts of $1M+.Field & Support Services DirectorCoordinated research project management with external vendors across multiple projects simultaneously. Created vendor relationships with multiple research suppliers. Managed project budgets, bidding, and adherence to specifications. Interacted with internal account management, client marketing management, and account representatives of vendor firms. Responsible for developing effective relationships and evaluating adherence to research quality standards.Field & Support Services SupervisorLiaised between field and project managers and client companies. Frequently and effectively communicated with top management of client companies, including CEOs and senior executive management. Conducted issue and corporate image research. Provided input to strategies targeting financial analysts and investors.Executive InterviewerInterviewed corporate CEOs of Fortune 100 companies and political leaders. Developed excellent communications skills, poise, and sensitivity in conducting in-depth interviews with hard-to-reach audiences.