The company markets fishing products under the brand Ocean Angler. Products are sold in NewZealand through 200+ retail outlets, and to overseas customers directly from the website.• Restructured and optimised the website for better product presentation and customer journey• Worked with the owner of the business to analyse the competition, trial templates and decideon the creative vision for the site• Analysed the inventory system and used Dear incorporated with Shopify to… Show more The company markets fishing products under the brand Ocean Angler. Products are sold in NewZealand through 200+ retail outlets, and to overseas customers directly from the website.• Restructured and optimised the website for better product presentation and customer journey• Worked with the owner of the business to analyse the competition, trial templates and decideon the creative vision for the site• Analysed the inventory system and used Dear incorporated with Shopify to link inventory to the website, ensuring accurate product data in the store• Managing email marketing campaigns to retailers; using the Klaviyo app to send out newproduct information, marketing updates and special offers two or three times per monthProducing content for the Facebook page and administering responses and contacts• Creating video content for Instagram; live shoots, editing and posting content• Liaising with the sales team to identify marketing opportunities and promote new product lines Show less

• Hired to assist with digital marketing for the company. • Helped with the first Matariki charter service; created a landing page on the website and created an email campaign that was successful in selling out the cruise within 24 hours.• Attended the event, filmed activities, and created content for Instagram which is the most played reel on the Fullers360 channel.

The company produces nutraceutical therapeutic supplements including the Herbal Ignite range.Joined as a temp and was offered the permanent position.• Worked alongside the owner, with sole responsibility for marketing across five websites;managed product updates• Managed PPC accounts for Google, Bing and Amazon; analysed data via Google Analytics andShopify• Completed email and SMS marketing campaigns for significant promotions• Produced web content and blog posts

A private training enterprise (PTE) with a predominantly Pacific Island cohort.• Brought on board to assist in a campaign to increase student enrolments; produced Facebookand Instagram content and Google banner display advertisements• Worked with the wider marketing team and contributed campaign ideas and designs

Rodney Wayne Manukau - 07/04 - 06/05 BHS Botany - 07/05 - 12/06Rodney Wayne Sylvia Park 01/07 - 10/08Maelstrom Onehunga 12/10 - 10/11