Natalie Ng Email & Phone Number

Seattle, WA, US

Seattle, WA, US

Expanded scope from Manager of Marketing in International Expansion; increased regional coverage from 10 to 17 marketplaces, and direct reports from 4 to 7.

Seattle, WA, US

Manage a team of marketing managers focused on driving ad product adoption growth in 10 marketplaces; key areas of focus include omni-channel lifecycle marketing (acquisition, engagement, retention), regional marketing, promotional A/B test experiments, product analytics and marketing effectiveness, insights and measurement.

Seattle, WA, US

Seattle, WA, US

Launched sponsored ads (Sponsored Products, Sponsored Brands, Stores) in 8 marketplaces across 3 regions (LATAM, EMEA, APAC), focused on reducing time to launch GTM initiatives by collaborating cross functionally (Legal, PR, Content, Product). Goaled against delivering adoption in ad products in self-service performance advertising suite.

Toronto, Ontario, CA

Technical implementation and delivery, focused on building data, business and product requirements in collaboration with Product, Data Engineering, Data Science and the customer. Product suite includes product recommendations that maximizes CLTV and forecast / inventory optimization systems.

Toronto, Ontario, CA

Toronto, Ontario, CA

Presented integrated insights & analyses for major pharmaceutical companies in the U.S. by leveraging multiple sources of data from all digital touchpoints within the marketing ecosystem (eg. Media, Google Analytics, CRM, Email and Script sources). Showcased the value of measurement and optimization by leading multi-day, cross-functional KPI workshops with.

New York, NY, US

Developed strong client relationships as an external marketing and insights consultant in the consumer packaged goods industry. In depth experience in the Food & Beverages, Pharmaceuticals and Personal Care categories. Successfully provided key growth opportunities for brand managers and category managers through annual brand planning and review process.

Minneapolis, MN, US

Played a pivotal role in testing, piloting and implementing an aggressive roll out of several key merchandising strategies focused on refining forecast and replenishment for the company’s promotional activities. Collaborated with management and key stakeholders in defining sales strategy and execution plans through Marketing strategies on radio, print and.

Minneapolis, MN, US

In the start-up phase, led several cross-functional teams in establishing, developing and streamlining the best practices for businesses supporting Target’s weekly promotions. Addressed business needs by providing specific recommendations in maximizing sales through identified processes and data analysis.

Vancouver, British Columbia, CA

Created a sense of community by providing leadership and support for up to 360 residents through the organizing of academic, wellness and recreational programs.Facilitated conflict resolution, communication and team dynamics by working in a group of 20 advisors to plan and implement activities for over 1,000 students in residence.

Vancouver, British Columbia, CA

Supported and coordinated the successful launch of Celebrating CIRS | Accelerating Sustainability Conference over a four-month period by coordinating schedules, administration and accommodation for key note speakers.

Initiated an integrated marketing plan to identify business opportunities through a trend analysis of social media from a database of over 2,000 professionals segmented by industry.

Master Of Business Administration - Mba

Bachelor Of Commerce, Marketing, Finance, Sustainability

Certificate Program, Graphic Design