Natalie Roth work email
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Natalie Roth personal email
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Natalie is a creative GTM leader with proven experience driving SaaS growth for companies in the CX, Edtech and HCM space. She is a cross-functional leader, passionate about partnering with GTM teams to achieve their goals. Areas of expertise include positioning, sales enablement, competitive intelligence, and customer communications.
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Vp, Corporate MarketingCentricalNew York, Ny, Us
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Senior Director Of Product & Solution MarketingCentrical Aug 2024 - PresentNew York, New York, Us
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Director Of Business SolutionsCentrical Jan 2022 - Jul 2024New York, New York, Us
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Senior Product Marketing ManagerCentrical Jun 2021 - Dec 2021New York, New York, Us
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Senior Product Marketing ManagerFrontline Education Oct 2019 - Jun 2021Malvern, Pa, UsLed product marketing for Frontline Education’s enterprise K-12 Student Management platform. Collaborate with product management on developing GTM strategy across various solutions and support sales in executing targeted sales plays. Develop sales enablement collateral for all stages of the funnel (e.g. sell sheets, pitch decks, ROI tools, case studies). Collaborate with content marketing team on thought leadership webinars, blog posts, and buying guides to drive engagement. Support demand generation by defining topics and target audiences for outbound promotional campaigns and drafting and reviewing all email and web copy. Develop messaging for virtual sales webinars to drive pipe during school closures. Develop customer communications for new releases and complex platform migration project involving the consolidation of several acquired platforms. Analyze marketing and sales data to develop monthly pipeline review presentation for senior leadership. -
Director Of MarketingAccelify Solutions May 2009 - Oct 2019New York, Ny, UsLead marketing effort for educational technology company, including development and execution of strategic sales and marketing plans for new product launches and business development initiatives. Development of marketing collateral and new business presentations and proposals, including the RFP cycle. Manage and maintain corporate website, email marketing programs, and social media. Coordinate participation in industry conferences and plan and execute corporate events. Conduct market research and competitive analysis. Collaborate with sales, operations and technical departments in product management process, including new feature development, prototyping and creation of end-user support documentation. Client management, including large scale project implementations. Manage workflow and oversee day-to-day tasks of marketing staff including Graphic Designer and Marketing Manager. -
Marketing ManagerChief Executive Air Oct 2007 - Jan 2009New York, Ny, UsManaged integrated marketing activities for exclusive private jet charter company, including outreach to current clients and prospects via print, online and direct marketing. Developed marketing collateral and press materials. Managed direct mail and content marketing program, including bimonthly lifestyle e-newsletter and corporate blog. Website maintenance, pay-per-click advertising and search engine optimization. Assisted sales team in prospecting and client relations. Reviewed advertising and sponsorship opportunities. Led all activities around corporate sponsorship of NETS Basketball, Courtside Club at the IZOD Center. Initiated strategic partnerships with other service providers to offer exclusive travel packages. Worked with PR Director to cultivate press opportunities and pitch news to media outlets. Implemented custom Salesforce CRM to organize communication to leads and clients, and manage internal and external operations workflow. -
Director Of ContentArenacorp Holdings, Inc. May 2007 - Nov 2007Strategic planning and curriculum development for Sports Business University, a start-up online university. Developed SBU’s business plan and investor presentation. Worked with interactive agency to develop SBU’s investor website and prototype course. Produced SportsBiz Broadcasting’s first radio show (podcast). Coordinated and conducted video interviews with executives in the sports industry, including top agents, team owners and media executives for use on corporate website.
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Marketing AssistantStephan Partners Nov 2006 - May 2007New York, Ny, UsProvided direct support to Managing Partner of boutique digital marketing and branding firm. Developed and produced media kits for magazine clients including Sports Illustrated and Bust. Conducted competitive analysis and developed messaging for clients. Cultivated new business opportunities for Brandcell subsidiary’s branded mobile games. Prospected and contacted potential clients to generate new business for partner company, RedStapler Interactive. Drafted new business proposals and presentations. Maintained prospect database. -
Production AssistantShecky'S Media, Inc. Sep 2005 - Nov 2006Assistant to Director of Publishing/Art Director. Create banners and promotional material for Shecky’s website and events (www.sheckys.com). Edit and layout Shecky’s Best of New York 2007 and other Shecky’s city guide publications. Design for Shecky’s Beauty and Nightlife Maps 2007. Video and photo editing of Shecky’s events. Design laminates for venues featured in Shecky’s publications and daily e-mails. Aid in website development and database organization.
Natalie Roth Education Details
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New York UniversityDigital Media
Frequently Asked Questions about Natalie Roth
What company does Natalie Roth work for?
Natalie Roth works for Centrical
What is Natalie Roth's role at the current company?
Natalie Roth's current role is VP, Corporate Marketing.
What is Natalie Roth's email address?
Natalie Roth's email address is na****@****ify.com
What is Natalie Roth's direct phone number?
Natalie Roth's direct phone number is +161037*****
What schools did Natalie Roth attend?
Natalie Roth attended New York University.
Who are Natalie Roth's colleagues?
Natalie Roth's colleagues are Amy Hakim, Jake Gronsky, Natalie Andronov, Gila Port, Miguel Lugo, Jane Furr, Vsevolod (Sefi) Mochalov.
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