Nataliya Dokutchitz πŸš€

Nataliya Dokutchitz πŸš€ Email and Phone Number

🌍 Product Launches and International Market Expansion | MBA πŸŽ“ @ LAMYRA
Nataliya Dokutchitz πŸš€'s Location
Cracow, MaΕ‚opolskie, Poland, Poland
About Nataliya Dokutchitz πŸš€

I am a passionate Marketer aiming at revealing and delivering brands genuine value. Amongst 32 brands that I have in my work portfolio I managed the 'go-to-market' and successful launch of 15 across 5 international markets.Experienced in both 'Big Pharma' companies e.g. Abbott, GSK, Takeda, as well as in two pharma startups, I learnt how to uncover the DNA of each product, which makes it special and distinctive. I focus on delivering customer value that resonate with its target audiences. Also I'm experienced in structuring work at early product lifecycle stage when brand history and business processes are yet to be established, when one has to make decisions in an uncertain and unidentified context. This is where I learnt how to build trust-based relationships with external partners and cross-functional teams within a company.One more passion I have is to help proffessionals grow. Practicing coaching is the next step in my professional development. This helps me better understand human motivation and help brands become more authentic and effective. My journey has led me from a physician studying the human body, to a marketer researching into consumer behavior, and now advancing in managing all of this to achieve even greater results. I'm happy to share.

Nataliya Dokutchitz πŸš€'s Current Company Details
LAMYRA

Lamyra

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🌍 Product Launches and International Market Expansion | MBA πŸŽ“
Nataliya Dokutchitz πŸš€ Work Experience Details
  • Lamyra
    Global Product Marketing Manager
    Lamyra Oct 2020 - Present
    Experienced Product Marketing Manager with a proven track record in developing and launching innovative products in the pharmaceutical and medical industries. Skilled in driving global product strategies and building long-term relationships with international partners.+ Developed the strategy for 3 products from concept to launch, which led to their successful entry into 5 markets with dynamic sales growth+ Collaborated with R&D to develop product compositions, ensuring alignment with market trends and regulatory requirements+ Managed 3D packaging design, coordinating with designers and print houses, delivering projects on time and within budget.+ Oversaw post-registration clinical studies for trademarked products, ensuring regulatory compliance+ Trained partner teams in 5 countries, resulting in improved product knowledge and increased sales.+ Managed international KOL relationships, resulting in enhanced brand visibility and product adoption in 5 countries.+ Cross-functional Team Leadership+ Product Lifecycle Management
  • Laboratoires Mayoly Spindler
    Head Of Marketing Mayoly Spindler In Belarus
    Laboratoires Mayoly Spindler Aug 2019 - Oct 2020
    Минск, РСспублика Π‘Π΅Π»Π°Ρ€ΡƒΡΡŒ
    Led marketing for a portfolio of 5 gastroenterology products, overseeing strategy, budgeting, market analysis, and product launches. Conducted detailed analysis of around 15 new products for potential business expansion and investment evaluation, working closely with the HQ in France. Built strong relationships with KOLs and managed digital promotions. Trained and supported the sales team.Key Achievements:+ Increased sales volume by 13% and value by 12.5%+ Launched new digital channels (social media, apps) and expanded media planning+ Introduced new KOL engagement strategies, including webinars and international conferences
  • Takeda Pharmaceuticals
    Group Product Manager
    Takeda Pharmaceuticals Apr 2014 - Aug 2019
    Минск, РСспублика Π‘Π΅Π»Π°Ρ€ΡƒΡΡŒ
    Managed promotion of 7 Rx and OTC drugs in various therapeutic areas, including hematology, gynecology, and gastroenterology. Led product strategies, market analysis, business case development, and budgeting. Worked closely with KOLs, MoH, and HQ for product approvals and inclusion in essential drug lists. Key Achievements:+ Increased Maltofer sales by 26%, Controloc by 22%, Kestin by 18.6%.+ Launched Daxas and managed pre-launch of Entyvio, Moviprep, and others.+ Modernized doctor engagement by implementing eDetailing for product promotion.
  • Gsk
    Key Account Manager
    Gsk Jul 2010 - Mar 2014
    Минск, РСспублика Π‘Π΅Π»Π°Ρ€ΡƒΡΡŒ
    Led nationwide management of the urology product Avodart, overseeing strategic analysis, marketing plans, budgeting, and promotional campaigns. Managed a team of 5 representatives and built strong relationships with KOLs and MoH.Key Achievements:+ Achieved 116% sales growth in the second year of sales and 111% growth in the third year, increasing market share to 19.7%.+ Successfully grew market share despite competition from lower-priced alternatives.
  • Abbott
    Medical Representative
    Abbott Mar 2007 - Feb 2009
    Минск, РСспублика Π‘Π΅Π»Π°Ρ€ΡƒΡΡŒ
    Responsible for promoting the Gynecology and Urology product portfolio in the Minsk and Vitebsk regions. Achieved a 25% sales increase for Duphaston and Femoston, and boosted market share for Driptane and Tadenan by 16% in my regions.

Nataliya Dokutchitz πŸš€ Education Details

Frequently Asked Questions about Nataliya Dokutchitz πŸš€

What company does Nataliya Dokutchitz πŸš€ work for?

Nataliya Dokutchitz πŸš€ works for Lamyra

What is Nataliya Dokutchitz πŸš€'s role at the current company?

Nataliya Dokutchitz πŸš€'s current role is 🌍 Product Launches and International Market Expansion | MBA πŸŽ“.

What schools did Nataliya Dokutchitz πŸš€ attend?

Nataliya Dokutchitz πŸš€ attended Ipm Business Education, Belarusian State Medical University, Ipm Business Education, Belarusian State Medical University.

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