I am a strategist, innovator and entrepreneur with 17+ years of experience creating human-centered products, services and experiences. I've been developing breakthrough digital products for startups and large corporates, turning great ideas into sustainable business growth. As a management consultant, I've advised C-suites of Fortune 500 companies on strategy, innovation and new product development. I've started my consulting career crafting data-driven customer strategies and experiences. I've then moved into innovation and new product development space, where I've worked with global companies helping them innovate at speed. I've guided the exec teams to develop bold visions, develop strategies rooted in a deep understanding of the market and customer needs enabled by the latest technologies. I've worked on 20+ projects across Products, Banking, Insurance, Telecommunications, Pharmaceuticals. I've led cross-functional teams of world-class designers, researchers, engineers, developers and project managers, turning new ideas into tangible value propositions.At Zaz Ventures, I coach high potential deep tech start-ups to apply for EIC Accelerator funding. I work side by side with founders from Food Tech, Space Tech, Security and Climate Tech to help craft compelling stories that get them funded. After years in consulting and coaching startups, I founded Life Startup, a boutique Life Design Studio where we help burnt out & unfulfilled consultants design more fulfilling lives. To help people at scale, I've created MyLifeQuest.io, an online mental health game that helps people find life purpose in 10 steps.If you'd like to work with me, reach out in a DM or at natalya.permyakova@yourlifestartup.com