Nataly Avila (She/Her) Email and Phone Number
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Nataly Avila (She/Her) personal email
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Nataly Avila (She/Her) phone numbers
18-year career in developing global brand stories, launching product and digital innovation and achieving local market objectives which has culminated recently in a multi year, multi million dollar endeavor to digitally transform a business through a comprehensive e-commerce digital and social strategy and spearhead that change through authentic leadership, transparency, influence and storytelling.
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AvedaUnited States
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Head Of MarketingBehindthechair.Com May 2024 - PresentChicago, Il, Us -
Head Of Tigi Professional, AmericasElida Beauty, Unilever Aug 2021 - May 2024
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Global Head Of Digital Transformation And Head Of Local Marketing, Tigi AmericasUnilever May 2019 - Aug 2021Blackfriars, London, GbDual role: 1) leading a significant digital change management program inthe areas of sales, marketing, education customer service globally and 2)leading brand strategy operations in largest TIGI owned market.__Established digital transformation team, strategy and priority thatoversaw launch of TIGI Store .com a global B2B solution Oracle based)piloted a new RTM affiliate program ( established user personae,optimized our digital eco system, mapped the user journey and began workon marketing automation, loyalty program s and digital operations.__Head of marketing strategy for largest TIGI market to include national digital and channel campaign activity development, customer specific strategy and implementation, forecastingsales spend, operational optimization and team development. -
Avp MarketingUnilever Sep 2015 - May 2019Blackfriars, London, GbHead of branding at TIGI: the #1 global market share in salon professional styling.Collaborated in a strongly channel-centric marketing approach for top two brands: Bed Head and TIGI Copyright Colour resulting in double-digit increase in sell-through to end user at top 3 customers and opening of key new retail business in 2017.
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Assistant Vice President Of Marketing, RedkenL'Oréal May 2014 - Aug 2015Paris, FrHead of color category for Redken: the #1 US market share in salon professional brands, doubling category growth in 2014.__Spearheaded development and execution of a comprehensive innovation to include a full year calendar of promotional support, retail marketing initiatives, digital & CRM activation, sales support and incentives and educational outreach to capitalize on a growing market trend.__Collaborated to perfect a retail marketing strategy for hair color in distributor stores resulting in strong growth and based on the Redken philosophy of “Earn. Learn. Live Better.” -
Director Of Marketing, Biolage (Matrix Usa)L'Oréal Apr 2012 - May 2014Paris, FrDirected the most comprehensive restage in brand history: a fully-integrated program to maintain #1 US market share in salon professional haircare.
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Marketing Manager, Matrix UsaL'Oréal Aug 2011 - Apr 2012Paris, Fr
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Senior Marketing ManagerZotos International (Subsidiary Of Shiseido Usa) Mar 2010 - Aug 2011Darien, Ct, UsManagement of hair care category for one of the largest open line manufacturers in the U.S. Responsible for marketing direction from new product concept to 360-degree strategy for launch and long-term business maintenance. -
Marketing ManagerPiidea Canada (Joico) May 2008 - Apr 2010Culver City, California, UsIntegrated marketing for the top salon professional/consumer hair care and chemical products brand in Canada: Joico, VeroK-PAK Color, Re:Nu, & ICE -
Associate Marketing ManagerPiidea Canada (Joico) Apr 2006 - May 2008Culver City, California, UsAssociate Manager for salon professional haircare products: Joico
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Associate Communications ManagerPiidea Canada (Joico) Aug 2005 - Apr 2006Culver City, California, UsCorporate communications and trade/consumer media PR for salon professional hair care brands: Joico and ISO
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Adjunct ProfessorLos Angeles Community College District Jan 2006 - May 2008Los Angeles, Ca, UsAdjunct faculty for Media Arts Department. -
Desk EditorLos Angeles Daily News Jul 1999 - Jan 2004Woodland Hills, Ca, UsMetro desk and sports desk management, Sports front page design
Nataly Avila (She/Her) Skills
Nataly Avila (She/Her) Education Details
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University Of Southern CaliforniaStrategic Public Relations -
California State University, NorthridgeJournalism
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Los Angeles Pierce CollegeJournalism
Frequently Asked Questions about Nataly Avila (She/Her)
What company does Nataly Avila (She/Her) work for?
Nataly Avila (She/Her) works for Aveda
What is Nataly Avila (She/Her)'s role at the current company?
Nataly Avila (She/Her)'s current role is VP of Marketing, BehindtheChair.com.
What is Nataly Avila (She/Her)'s email address?
Nataly Avila (She/Her)'s email address is na****@****ail.com
What is Nataly Avila (She/Her)'s direct phone number?
Nataly Avila (She/Her)'s direct phone number is +4415164*****
What schools did Nataly Avila (She/Her) attend?
Nataly Avila (She/Her) attended University Of Southern California, California State University, Northridge, Los Angeles Pierce College.
What skills is Nataly Avila (She/Her) known for?
Nataly Avila (She/Her) has skills like Integrated Marketing, Marketing, Strategy, Brand Management, Management, Brand Development, Product Development, Public Relations, Consumer Products, Event Management, Product Marketing, Corporate Communications.
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