Natarsha Pearce Email and Phone Number

• Working with high volumes of stock to create stories and adapt to many sizes and shapes of retail spaces, ensuring that they meet a realistic customer shopping experience.• Managing the stock team and strategizing daily stock intakes to be prepared for merchandising.• Utalising reports to make commercial decisions in order to generate maximum sales.• Styling and creating window displays, as well as reworking walls due to sell throughand new arrivals.• Training team members to visual merchandise and manage stock• Responsible for maintaining brand image through strategic and customer friendlyvisual representation.• Conducting weekly store flips, daily updates and hourly changes during peachtrade.• Followed visual merchandising guidelines set out by brand, however also used myown creative and strategic flare to adapt their guidelines to suit the store fit out and customer .

A creative marketing role that focuses on the development of their brands content plan and communication. The role entails quarterly content marketing plans to drive sales and develop exceptional product communication with their client. Along with the creation of content through Photoshop to then deliver through Mailchimp. Other creative tasks include brochures, website graphics, social media assets, campaign and beauty stall designs.

• Responsible for creating an overall happy and safe shopping and working environment for staff and customers. To create this atmosphere I worked to train staff members to their full potential, harnessing their top skills and putting them into play.• Strategic planning to achieve budgets daily, monthly and yearly. For example, creating personal goals for all staff to achieve budget, as well as increasing on their UPT and A V$ rather than giving them a mass number to achieve.• Regular stock control and monthly/weekly visual merchandising, including window changes. Followed visual merchandising guidelines set by Sportsgirl, however using my own creative and strategic flare to adapt their guidelines to suit our store fit out and customer needs.• Other duties include; Cash management, rostering, organization of security procedures, management of HR and using weekly. monthly reports to achieve and grow store sales

A multi hatted role in which I was able to grow and create the stores over all customer experience and energy. From working on the retail floor merchandising to buying, this gave me great insight and success to develop a deep understanding of customer needs.Building the Bertie e-commernce website, I was responsible for all digital marketing and e-commerce duties. This included conducting and styling weekly fashion shoots, to which I directed and shot and all social media management. Developed and drove marketing plans and campaigns for both instore and online, managed all online customer inquiries and returns, managed all stock through Shopify, measure and report on social media growth, create all EDMs in Photoshop and to then execute through Mailchimp.Assisting to plan and research for all buying seasons. Attend all showings to then help select season range to suit the Bertie customers needs as well as incorporating current trends into collections. Regular stock control and weekly visual merchandising roll outs, using my own creative and strategic flare to adapt to the store fit out and customer needs.Management of store team, who had minimal high-end sales experience, harnessing their strengths, to which grew to create an amazing customer service experience and achieve high sales. Planned and created product events in store and marketed through social media.Maintained a strong customer relationship with the clientele through personal styling and shopping. Here, I remained in close contact with our clients to ensure they were up to date with our new arrivals and their favorite pieces.

Responsible for all management of social media platforms through Later and Schedugram. Create, develop, manage and style all weekly photoshoots, including model management and photography. Monthly reporting from social media platforms to then create and develop future marketing plans. Produce weekly EDMs through Mailchimp to communicate new arrivals and key strategies to drive sales. Daily editing and creation of graphics, EDMs and website content through Light Room and Photoshop.Assist with buying activities such as trade showings and viewings and place orders accordingly with owner.

Assisted with client representation through social media portals such as Facebook & Instagram. Duties included, social media scheduling and planning, sourcing content suitable per brand, assisting with marketing plans and strategies, communicate relevant content per brand in order to achieve client goals.

CLIENTS - ZADA HAIR, THE WHITE AVENUE & PLUS FITNESS MONA VALE Consult to clients on a creative and strategic level to develop brand communication through their social media platforms.Produce organic content as well as sourcing valid content per brandDevelop visual branding strategy and execute through social media channels.Communicate promotions and campaigns through marketing strategy Connect with client's customers through social media platforms to create customer client connectionCreate sense of community with particular brands by incorporating their own customers into the content plan.

Responsible for maintaining brand image through strategic and customer friendly visual representation. Followed visual merchandising guidelines set out by brand, however also used my own creative and strategic flare to adapt their guidelines to suit the store fit out and customer.Working with stock availability to create stories and adapt to many sizes and shapes of retail spaces, ensuring that they meet a realistic customer shopping experience. Reporting on stock levels during every brand visit.

Responsible to support the manager in order to achieve the store’s full potential. This role was essential to the manager being vacant and for the a2IC to be help responsible and capable for management duties. To work in conjunction with the manager to create an overall happy and safe shopping and working environment for staff and customers. To create this atmosphere I worked with the manager to train staff members to their full potential, harnessing their top skills and putting them into action. Strategic planning with manager to achieve budgets daily, monthly and yearly. For example, creating in store challenges that are both fun and practical for the girls to achieve their personal and store goals.Regular stock control and monthly/weekly visual merchandising, including window changes. Followed visual merchandising guidelines set out by Sportsgirl, however using my own creative and strategic flare to adapt their guidelines to suit our store fit out and customer needs.Other duties include; Cash management, organization of security procedures, using weekly/monthly reports to achieve and grow store sales.