Natasha Barlock work email
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Natasha Barlock personal email
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Over 16 years of experience spearheading the coordination and management of marketing initiatives that position brands for growth. A passion for leading account and creative teams to drive engagement, increase sales and move consumers through the funnel. CORE COMPETENCIESBrand Design • Digital Strategy • Budget Management • Sales Enablement Email Automation • Target Market Research • Project Management • Cross-Functional LeaderRetail Brand Experience • Recruiting & Training • Regional Marketing Plans • Integrated CampaignsNew Business Growth • Data Analytics • Active Listener • Creating Buy-In • Content StrategyStrategic & Creative Marketing Campaigns • Product Marketing • Relationship Builder • Event Marketing Demand Waterfall Reporting • Channel Marketing • Partner Channel Development • Digital MarketingCreative Problem Solver • Researcher • Written and Oral Communication • P&L Management • Client Advisor
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Group Account Strategy DirectorSoulsight Apr 2022 - May 2023Chicago, Il, Us• Focused on providing strategic leadership for brand redesigns, packaging design, naming and strategy initiatives for brands including Kraft-Heinz (Philadelphia), PepsiCo (Fast Twitch, Quaker, Evolve), Greenleaf Foods, fairlife and Hostess.• Collaborated with cross-functional teams in delivering work that was on brief and met design/client objectives.• Built strong and trustworthy client relationships, ensuring client expectations and needs are met while identifying growth opportunities.• Managed the growth and development of fellow team members• Oversaw client scopes of work from start to finish including estimate and timeline building/tracking, insight gathering, creative strategies, creative designs/refinements, and photoshoots through file release. -
Account Strategy DirectorSoulsight Jan 2022 - Apr 2022Chicago, Il, Us
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DirectorMarketing Werks Sep 2016 - Oct 2021Chicago, Il, Us- Lead over 150 employees that deliver best-in-class in marketing, sales negotiation and customer satisfaction, for the nation’s #1 telecom company, (Verizon) for programs exceeding $7M annually. - Supported teams executing over 14,000 Verizon sales events and 6,000 Frontier Communications events in 2019, increasing sales performance 6% year-over-year for five years in a row and exceeding forecasts by $900K annually. - Managed the Kennedy Space Center Visitor Complex (KSCVC) tour during the 2018 and 2019 Superbowls with the goal of inspiring a generation of future space exploration and PR engagements that resulted in a $2.3M publicity value and won a 2018 PRO Silver Award. -
Associate DirectorMarketing Werks Jul 2015 - Sep 2016Chicago, Il, Us- Managed creative production of a virtual reality experience used in retail stores, community outreach events and Verizon C-level meetings. - Designed and executed a Frontier Communications event, mobile and virtual gaming creative, used for online ads, local event branding, sponsorships and customer loyalty outreach.
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Group Account ManagerMarketing Werks Feb 2013 - Jul 2015Chicago, Il, Us- Grew FiOS launch program from one two-person team to 200 field marketing specialists, sales personnel, brand ambassadors and social influencers for a program that continues today. - Led compliance of creative guidelines for clients including brand, social and retail presence, live event experiences and mobile vehicle designs, acting as a single point of contact for seamless events.
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Senior Account ManagerMarketing Werks Feb 2011 - Feb 2013Chicago, Il, Us- Took over a low results region and created a sales recovery plan, finishing the year 112.6% above client goal. - Maintained all aspects of invoicing, reconciliations, appeals and forecasts for Verizon door-to-door and B2B programs to track and utilize budget dollars.
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Account ManagerMarketing Werks May 2009 - Feb 2011Chicago, Il, Us- Assisted in the internal management of three regions with 60 sales staff and brand ambassadors, generating the highest sales growth in the region at 32%. - Key advisor in the development of a client facing sales vs goals database for real time results tracking which is now offered to all company clients.
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Senior Account Coordinator | Account Coordinator | Brand Ambassador: Hershey’S Kissmobile AssistantMarketing Werks Oct 2006 - May 2009Chicago, Il, Us
Natasha Barlock Skills
Natasha Barlock Education Details
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Clemson UniversityDesign
Frequently Asked Questions about Natasha Barlock
What is Natasha Barlock's role at the current company?
Natasha Barlock's current role is Marketing Executive | Brand Strategy & Design| Sales Enablement.
What is Natasha Barlock's email address?
Natasha Barlock's email address is nb****@****rks.com
What schools did Natasha Barlock attend?
Natasha Barlock attended Clemson University.
What are some of Natasha Barlock's interests?
Natasha Barlock has interest in Children, Civil Rights And Social Action, Disaster And Humanitarian Relief, Human Rights, Animal Welfare, Arts And Culture, Health.
What skills is Natasha Barlock known for?
Natasha Barlock has skills like Social Media Marketing, Account Management, Integrated Marketing, Relationship Marketing, Guerrilla Marketing, Marketing Communications, Marketing, Mobile Marketing, Sponsorship, Brand Awareness, Event Management, Event Planning.
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