Natasha Joseph Email & Phone Number

Atlanta, Georgia

Initially onboarded as a Communications Consultant to contract for the organization in a client-facing role before being tasked with heading all new business development initiatives. Holdsadditional responsibility for driving change management communication, executive messaging,crisis and issues management, and product launches. Remains focused on meeting businessobjectives through the delivery of creative, well-executed communications strategies andunparalleled client service.• Provides counsel to the Client Services team while remaining focused on businessdevelopment, working a well-developed network, bringing in new opportunities, andconverting prospects into clients.• Coaches and mentors team members to help them recognize and take advantage ofcareer opportunities.• Utilized a personal network to expand upon Cox Communications business and bringCox Automotive into the agency’s fold.

Duluth, Georgia

Oversaw multiple business areas, including internal and external communications, crisiscommunications and issues management, product approval and launch, and social mediastrategy for the company’s North America business operations. Functioned in a highly visibleexecutive role and held responsibility for developing global and regional internal and externalprograms in support of business objectives, corporate priorities, and change managementinitiatives.• Operated as the Spokesperson and face of the business for the organization; conductedexecutive meetings, townhalls, and more.• Participated in a strategic merger and played a key role in the integration of processesand procedures. (The merger was not completed as Merial was bought out by a parentcompany at the 11th hour.)• Created executive messaging, leadership visibility strategies, and employee engagementand communication programs; implemented all initiatives via both traditional andmultimedia tools.• Collaborated with a cross-functional team to develop crisis communication and issuesmanagement plans related to company positions, product recalls, efficacy and supplyissues, and industry development; provided counsel, devised messaging, and conductedmedia and messaging training.• Implemented strategic PR plans for regulatory approvals and product launches, whichincluded market preparation, spokesperson and material development, media trainingand outreach, and data publicity.• Architected strategic plans related to celebrity and third-party partnerships.• Drove the creation of corporate announcements related to mergers and acquisitions,product launches, and disease awareness campaigns.• Delivered strategic counsel on social media initiatives to ensure accordance withregulatory guidelines.• Led the development of the organization’s global website, including contentdevelopment and management of an external web design agency.

Entered the company as a Senior Account Manager and received multiple promotions duringtenure, finally rising to Director of Business Development. Charged with overseeing clients inthe healthcare space, managing a portfolio of accounts, and driving new business developmentendeavors. Managed multiple account teams and supervised direct reports, ensuring high-quality performance and follow through.• Served as a member of the Agency Operations team tasked with managing a largeportfolio of business and ensuring operational excellence.• Managed client communications programs with annual budgets up to $1M.• Developed media strategy and managed the creation of media materials, including pressreleases, brochures, newsletters, editorials, website content, and more.• Partnered with agency leadership in devising programs centered on employeeprofessional development, process improvement, and agency reputation enhancement.