Natasia Malaihollo Email & Phone Number

New York, Ny, Us

New York, Ny, Us

I develop business strategies for private and public organizations, specializing in go-to-market (GTM), business development, RFPs, and market research. Currently, most of my work supports companies developing artificial intelligence (AI) initiatives and platforms.

New York, United States

At WYL, I led research, sales, client-relationship management, and all things related to business growth and development. While in this role, I accomplished 3 major things: launching a national research study on standardizing a resident experience score in the housing industry, developing a partnership with federal and state housing agencies and associations, and launching the Resident Trusted Awards.

New York, United States

WYL is a SaaS platform that turns online reviews into operational insights for different roles within the company. At WYL, I lead market research, sales, client-relations management, and all things related to business growth and development.

Columbus, Ohio, United States

I created and launched the PopShop Local program, a go-to-market strategy that placed products made by local small businesses into smart vending machines located in premium retail locations, including Columbus Airport, The Beverly Center, The Metreon, and Hilton NY Midtown Hotel.

Cincinnati Area, Ky

I serve as an Advisor on fan, employee, and community engagement within the Reds organization.

Covington, Ky

(1) Grew company from idea on a piece of paper to software launch, and 2,200 SMB and enterprise customers in 52 countries, including Unilever, Procter & Gamble, Infiniti, Kroger, Kimberly-Clark, and Walmart(2) Lead day-to-day business operations including hiring, product management, business development, strategic marketing, sales, and financial projections. Manage software development, product design, and user research. (3) Led the integration of Wyzerr’s web application into several large enterprises including Kroger's Mobile App and Cincinnati/Northern Kentucky Airport’s open wifi system (4) Planned and executed 60+ qualitative and quantitative research studies for enterprise companies and government entities.(5) Raise $2+ million dollars in seed funding; attract, hire, and retain a 15-member cross-functional team of full-time engineers, designers, market researchers, and salespeople.(6) Managed company-wide business strategies through clear and effective technical presentations, tailoring information to stakeholders, investors, clients, and board membersWyzerr won numerous innovation awards, including Forbes Under 30 Change the World Competition, FedEx’s 3686 Startup Award, and Smithsonian Magazine’s 2017 Annual Innovators to Watch List

Berkeley, Ca

Sooligan was a mobile app for college students to find rants and raves about their city.(1) Manage app development, lead team sprints, create wireframes, identify new product features, set guidelines for app testing and quality control(2) Established end-to-end methodology for research, testing, and analyzing mobile app data, including A/B testing, multivariate testing.(3) Launched mobile app in iOs store and Google Play; acquired 15,000 student users at LSU, UC Berkeley, and University of Arkansas.

Washington D.C. Metro Area

Prepare and file documents with the United States Patent and Trademark Office pertaining to all aspects of patent prosecution for utility, design, and chemical applications, not limited to: requests for reconsideration, divisional and continuation filings, office action responses, notice of allowances, drawing amendments, and appeals/abandonments. Well-versed in software patents, PCT applications and post-grant prosecution. Other responsibilities include correspondence with international clients regarding pending patent applications, managing USPTO deadlines and docket, research of international patent database.

Silver Spring, Md

Conduct research and critical analysis on various social issues, structures, projects, and processes; brainstorm solutions to local community business issues. Review, revise, and edit writing pieces; participate in discussions on societal trends and issues.

Irvine, Ca

Dealt with all aspects of Intellectual Property prosecution and litigation, including trademark search, trademarkability analysis, preparing and filing trademark applications, as well as filing IP litigation. Well versed in U.S District court and U.S. Court of Appeals rules and procedures. Notable Accomplishment: Began trademark foreign filing division in Firm; research different countries’ filing requirements and create procedural guide to prosecuting foreign applications where Madrid Protocol is not applicable; coordinate with foreign associates to file over 50 trademark applications in 38 non-Madrid Protocol countries; well versed in WIPO rules and procedures.

Oakland, Ca

Research in support of Katie A vs. State of California, a class action seeking health insurance for children in the foster care system; conduct interviews for declarations to be used in case.

San Francisco Bay Area

Travel across California with Hillary Clinton and campaign staff to host rallies and fundraiser events, with notable guest speakers such as Bill Clinton, Warren Buffett, and Dolores Huerta; provided support for California campaign headquarters.

Richmond, Ca

Assist with homework (Science, Reading, Math, Essay Writing) as well as SAT prep.