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Nathan Cornwell is a Director, Programmatic Strategy at Kinesso at KINESSO. He possess expertise in advertising, teamwork, marketing, social media, time management and 6 more skills.
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Director, ProgrammaticKinesso Jul 2024 - PresentNew York, Ny, Us· Accountable for the performance and business results of multiple client accounts; guide account decisions, strategies and thought leadership, budget spending and staffing for region· Approve vendor selection and scope; oversee the team meetings with vendors; bring own expertise to vendor selection; negotiate with vendors to ensure best pricing and terms· Partner with the Campaign Management team to ensure relevant strategies are implemented and ensure campaigns are meeting/exceeding client goals· Organize and present reporting for internal leadership, agency partners, and clients (e.g. quarterly account reviews, campaign wrap-ups and case studies, etc.)· Provide proactive contribution to clients' business growth by identifying new business opportunities; develops long-term solutions for clients including custom data management solutions and data solutions -
Associate Director, Addressable StrategyKinesso Jul 2022 - Jul 2024New York, Ny, Us•Builds relationships with mid to senior level stakeholders at clients; builds capabilities and serves as customer relationship manager•Leads design of reporting dashboards and develops presentations to ensure results are clearly communicated. Owns accuracy of all reporting•Develops long-term solutions for clients including custom data management solutions and data solutions•Leads design of reporting dashboards and develops presentations to ensure results are clearly communicated. Owns accuracy of all reporting•Develops long-term solutions for clients including custom data management solutions and data solutions -
Manager, Addressable StrategyKinesso Jun 2021 - Jul 2022New York, Ny, Us•Identify and deliver new audience-based addressable solutions to drive business growth; champion growth addressable initiatives across the company•Approve vendor selections and scopes. Liaise between the campaign management team and other key internal groups on each account to ensure client needs are being met•Support training of all aspects of planning and audience reporting, use of research tools, as well as the development of writing and presentation skills•Own the execution and day-to-day management of a portion of a client assignment, based on specialized or technical knowledge•Lead the vendor strategy; has experience and industry knowledge to identify vendors for key needs and client objectives -
Senior Client Success ManagerStringo Media Sep 2020 - Jun 2021Birmingham, Michigan, Us• Lead communication with client accounts and internal channel directors as well as lead short and long term strategic planning for client growth• Develop operational campaign strategy alongside team members that consistently scale and improve client KPIs on paid channels• Coach and develop junior teammates on company best practices, policy, and expectations to ensure continued company and client success -
Senior Associate, Addressable StrategyMatterkind May 2020 - Sep 2020New York, Ny, Us• Maintain a deep understanding of Matterkind capabilities and our clients’ business and liaise between key internal groups on each account (marketplace, product, research/analytics, operations) to insure client needs are being met• Identify and deliver new audience-based addressable solutions as well as assist in the growth of addressable initiatives across Mediabrands• Design and deliver performance updates, help Managers/Directors in business reviews and growth opportunity presentations to key agency contacts• Build, grow and maintain outstanding relationships with the agency digital teams along with the Manager/Director• Develop a strong working relationship with the Marketplace Development team to identify and evaluate new media partnership and data opportunities for clients -
Senior Associate, Programmatic StrategyCadreon Oct 2019 - May 2020New York, Ny, Us• Maintain a deep understanding of Cadreon capabilities and our clients’ business and liaise between key internal groups on each account (marketplace, product, research/analytics, operations) to insure client needs are being met• Identify and deliver new audience-based programmatic solutions as well as assist in the growth of programmatic initiatives across Mediabrands• Design and deliver performance updates, help Managers/Directors in business reviews and growth opportunity presentations to key agency contacts• Build, grow and maintain outstanding relationships with the agency digital teams along with the Manager/Director• Develop a strong working relationship with the Marketplace Development team to identify and evaluate new media partnership and data opportunities for clients -
Associate, Programmatic StrategyCadreon Jul 2018 - Sep 2019New York, Ny, Us• Help in designing and delivering performance updates, business reviews, new audience-based programmatic solutions and growth opportunity presentations to key agency contacts• Generate supporting documentation for post campaign presentations and provide insights to teams• Work closely with the senior team members to contribute to the success of cross-channel programmatic client campaigns• Assist team with all executional aspects of the campaign management processes and laise between key internal groups on the account• Support the performance media lead in defining audience strategies and tactics to maximize economic outcomes within campaign limits -
Coordinator, Programmatic StrategyCadreon Mar 2017 - Jun 2018New York, Ny, Us•Work closely across teams on the development, implementation and optimization of programmatic campaigns to successfully execute the defined strategy and achieve business results•Manage smooth set up of campaign; acting as bridge between campaign engineers, agency ad operations, and campaign management•Monitor media spend for a portfolio of campaigns to ensure on-time and complete delivery of online advertising budgets, and ensure that all planned media is invoiced/credited properly•Generate and deliver scheduled and ad-hoc reports by maintaining detailed files of all pertinent records relevant to clients’ business with Cadreon•Use research tools to develop profile of target audience with view into their online behaviors, media consumption, etc. -
Client Services CoordinatorDialog Direct Jan 2016 - Mar 2017Highland Park, Michigan, Us• Assign work responsibilities through global knowledge of operational functions to ensure flawless execution within Creative Services, Contact Center, Digital Print, IT, Production and collaboration with Inventory/Ecommerce Analyst• Manage client expectations, ensure changes in scope are captured and invoicing/billing is accurate and consistent• Manage large on-going projects that may be composed of several smaller projects/jobs and require extensive organizational, analytical and multi-tasking abilities to manage successful results
Nathan Cornwell Skills
Nathan Cornwell Education Details
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Western Michigan UniversityCommunication Studies -
Western Michigan University - Haworth College Of BusinessAdvertising & Promotion
Frequently Asked Questions about Nathan Cornwell
What company does Nathan Cornwell work for?
Nathan Cornwell works for Kinesso
What is Nathan Cornwell's role at the current company?
Nathan Cornwell's current role is Director, Programmatic Strategy at Kinesso.
What is Nathan Cornwell's email address?
Nathan Cornwell's email address is na****@****ind.com
What schools did Nathan Cornwell attend?
Nathan Cornwell attended Western Michigan University, Western Michigan University - Haworth College Of Business.
What skills is Nathan Cornwell known for?
Nathan Cornwell has skills like Advertising, Teamwork, Marketing, Social Media, Time Management, Customer Service, Public Speaking, Social Networking, Facebook, Event Planning, Social Media Marketing.
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