Nate Hook Email & Phone Number

Nashville, Tn, Us

As Director of Digital, I oversee strategic digital work for our clients across the agency. This includes strategic clarity across the full digital spectrum for brands. I also provide executive guidance and direction to teams involved in key initiatives and special projects where digital is utilized. I've lead large scale user experience, digital product, data automation, and digital marketing projects across teams–architecting solutions and finding key insights to fuel performance for our clients.Innovation is key to this role and the business landscape, I've cut new paths for the agency in expanding our digital capabilities, from big data solutions and automation, to development technology efficiencies and content strategy frameworks. This work has gone on to win awards for the agency and increase our competitive profile.

Johnson City, Tn, Us

Creative Energy - Ad Age Small Agency of the Year 2019 (SE)Director and Practice Leader of Creative Energy's digital marketing solutions, leading user experience, strategy, social media, PPC/SEO, and marcom channels. Creative Energy is a multidisciplinary, digital forward creative agency with more than 40+ experts working to achieve our mission to build cult brands, a high bar in the brand space. The digital practice comprises a full tech/marcom stack of insights driven capabilities with a focus on the digital-social evolution of our culture. Creative Energy's digital practice expertise allows us to work with brands from a holistic perspective as an insights driven force.Restructuring the digital practice and launching new process and areas of excellence, which have lead to better UX design processes, digital creative, marketing and engineering practices. Our team has tripled in size and we continue to adapt and grow, uncovering new insights in my continued direction to innovate in an ever shifting landscape. Our solutions have won numerous industry awards and break new ground for achieving high marks in effectiveness.

Johnson City, Tn, Us

Nashville, Tennessee, Us

At Trakref, a B2B SaaS company, my responsibilities covered the gamut of creative, digital marketing, user experience and product design, as well as leading a team of digitally focused content strategists and front-end developers - working toward the continuing evolution of Trakref's SaaS based product platform. I led the development of our brand and messaging strategy, go-to-market strategy, and provided creative direction for all marketing, product and advertising endeavors.

North Richland Hills, Texas, Us

This client work ranged from creative direction, leading and architecting UX projects, digital marketing strategy, product development and design. Projects ranged from leading creative and UX for healthcare B2C/B2B SaaS platforms, to providing business impact through digital marketing strategy, and to ideation, design and product development for B2C product companies.

Nashville, Tn, Us

In my role as Digital Media Manager I oversee all of H2U’s online and digital marketing channels. Within my purview are 20 web properties, that serve both B2B and B2C audiences. I direct our user experience, social media content strategy and email marketing initiatives to drive lead nurturing and subscriber engagement. My duties require strong conceptual, strategic, and process oriented project execution across a number of creative and digital marketing disciplines. Measurement and proper analytic insight are a core competencies that I leverage to drive outcomes for H2U’s digital marketing and user experience within core products. In addition to these skills I must also command advanced knowledge of information architecture, coding and development languages, and various technology platforms to deploy solutions and achieve success for the organization.

New York, Ny, Us

In this role I was responsible for all visual communications, online marketing, web design and development, and social media. My role involved strategy and development of online channels, including information architecture (IA), UX design, and email marketing. I managed our SEO and PPC programs, and oversaw our online analytics and reporting. In addition to these responsibilities, I was frequently tasked with developing marketing plans to support various initiatives through marketing campaigns across traditional and online channels to drive lead generation for our sales department.

Nashville, Tn, Us

As part of the advertising and marketing departments of Pearl Drums I was involved in creation of advertising campaigns, product, environmental, and package design, as well as web design and direction of numerous annual catalog projects from photo direction to final product. I was responsible for the design and development of Pearl's #1 ranked website, as well as their email marketing program.