•Directly work 7 days a week with company CoFounder in creation and editing daily social media content to develop a lightheartedly approachable yet seriously knowledgeable brand voice.•Crafted thoughtful business services descriptions and foundational ideology copy.•Self-taught Square UX to upload inventory and written web content and create company website.•Hired talented designer to create brand logo and website design.•Created business profiles across media including Facebook, Instagram, Nextdoor, Google My Business, YouTube and Yelp.•Worked alongside Co-Founder to implement her garden design strategies on client premises.•Created website-traffic-driving initiatives like the humorous "What does blpstl.com stand for?" and personalized word-of-mouth efforts.•Look after our two-year-old daughter so Co-Founder can propagate both plants and a consumer base.

TVC scripts and complementing activations for Super Bowl ad featuring a famous British chef and his cookware. My lead spot, called "Soup or Bowl," cheekily avoided saying the famously trademarked championship name while also conveying that the cookware could deftly alternate between cooking a tomato gazpacho soup and a mojo chicken bowl.Concepted activations, wrote headlines, web copy social media and display for Pre-workout protein powder, bro. Named and launched gift card promotion and five-sandwich giveaway: Gimme 5 Named and launched three-meat sandwich for fast food chain: Triple Dare.Created campaigns for Rawlings' new flagship store at its headquarters. Wrote headlines, copy and scripts celebrating this store-slash-lab-slash-shrine for baseball fans and players. There were a lot of hyphens in that sentence. No changing it now.

•Lead creative on paid and organic advertising for FirstNet, AT&T's wireless broadband network for first responders. •Guide teams of creatives through the ideation and production of 150 posts a year promoting innovation, disaster recovery, and health and wellness. •Partner with Brand and Advertising clients to develop creative templates for faster speed-to-market and improved visual and written consistency across external agencies and internal design teams.•Scripted and produced teasers and trailers for AT&T Business social media featuring Barbara Corcoran of Shark Tank.

•Led advertising campaigns for SmartBones Chews, Hot Shot Insecticides, AT&T Business, FirstNet, Paycor, Saint Louis University and The House of Rohl.•Crafted website copy for Smoothie King and email efforts for State Farm Insurance. •Ghostwriter for articles and posts for a C-suite leader at a Fortune 100 company for several years. •Nicknamed "the C-suitener."

•Crisscrossed the U.S. for AT&T to tell the stories of six small businesses, hosted by Chris Gardner - portrayed by Will Smith in The Pursuit of Happyness. •Contributed to winning pitches, including securing Paycor as a client.

•Conceptualized and executed award-winning campaigns for various clients, including the St. Louis Cardinals and Dekalb.•Crafted compelling copy for digital platforms, such as websites and mobile apps, driving user engagement.•Developed innovative advertising strategies, and beyond-the-brief initiatives for healthcare and non-profit clients.

•Created advertising campaigns for renowned brands like 24 Hour Fitness, Lee Jeans, and Marmot.•Produced social media content and packaging designs for Blue Bunny and Krispy Kreme.•Demonstrated versatility by adapting writing style for different audiences and mediums.

•Recruited by key stakeholder to return to agency to lead teams during Adamson’s acquisition by Barkley. •Maintained consistent creative to retain business relationships with Logan’s Roadhouse and Missouri Lottery.

•Executed multi-channel campaigns for premium clients including the St. Louis Cardinals, Budweiser, Bass Pro Shops, Bud Light, Klipsh Speakers, Bass Pale Ale, Tracker Boats and Vitamin Water.•Developed compelling narratives and headlines for TV, radio, print, and digital advertising.•Collaborated with production teams and client teams to bring creative concepts to life.

Conceived, wrote and produced singular, memorable advertising for ESPN, Logan's Roadhouse, Missouri Lottery, USA Credit Union, KV Pharmaceutical, Rawlings, Shoe Carnival, Save-A-Lot, St. Luke's Hospital, Sara Lee, and Enterprise Rent-A-Car.

Conceived, wrote and produced national digital marketing initiative for Gallup.

Wrote and produced national radio, TV and magazine ads for AT&T.

Wrote, pitched and produced an international marketing initiative resulting in the retention of a multi-million dollar telecom client. Wrote and produced radio ads for the European Union.

Wrote and produced radio commercials for broad rang of clients. Co-hosted and executive produced a talk show.