When I was in college pursuing a degree in 2D animation I took a part time graphic design job creating licensed hat designs for late 90's rock acts Korn, Metallica, The Deftones, and even Limp Bizkit in their hey day. By the time I graduated college Disney had announced that 3D (Pixar) was the future of animated films and that they would be shutting down their long standing 2D studio. The business was growing and I leaned into the design work. I learned product development deeply, developed new approaches to creative direction, took part in licensing, brand management, and set standards for customer service and presentation. Nearly 20 years later Biodomes Headgear has become Bioworld Merchandising an industry leading licensed apparel, accessory, and home company with hundreds of employees globally working alongside the elite of the entertainment, retail, and manufacturing industry.