Nathalia Basso, Cpt, Cnc, Ryt Email & Phone Number

Sr. Bilingual Digital Marketing & Social Media Professional whose proven strengths in written communication, marketing technology, and cross-departmental collaboration will contribute to organizational growth by bringing visionary planning skills and sound content & and design strategies to any team.PROFESSIONAL HIGHLIGHTS● Led by influence to ideate and build multiple social engagement strategies at a SaaS company. Leveraged well-developed experience to lay a foundation for digital media operations and implement the technology and team building necessary for scalability. The strategies spanned social media platforms, a company podcast, and CEO socials. Built the inaugural content calendar and established a cadence of B2B content on LinkedIn and Twitter. Reinstituted dormant channels that increased engagement by 100% and a 30% enhancement in operational efficiency.● Developed and deployed numerous multimedia strategies at a health & wellness company. Supported a team responsible for email marketing, sales, and digital media management relating to innovation and company portfolio. The strategies were credited by leadership for increasing quarterly sales by 15% – 20%.● As North American Accounts Manager, expanded the roster of assigned territory to over 350 accounts by identifying untapped markets and deploying a new business development strategy. Owned the digital marketing strategy, spearheaded creative direction, managed brand, and pitched new products and innovations tailored to better meet customer needs. Broadened the customer base from local shops to luxury hotels & resorts, airliners, supplement companies, and large retailers.CORE COMPETENCIESSocial Media Management • Copywriting • Social Media Strategy • Team Leadership • Project Management • Content Creation • Digital Content & Editorial Planning • Community Management • Email Marketing • SEO • HTML & CSS • CRM • Bilingual English & Spanish • Teaching & Mentoring • Public Relations • Blog, E-Commerce, & Website Management • Managing Direct Reports • Emerging Content Trends • Violin & ViolaTechnical Proficiencies: WordPress, Wix, Squarespace, Salesforce, DOMO, ePMX, SAP, Showpad, On24, Klaviyo, Google Analytics/AdSense/Search Console/Keyword Planner/Trends/G Suite, Trello, Monday, ClickUp, ZiFlow, Klenty, Mailchimp, Hootsuite, Sprout, Publer, Facebook Creator Studio, Adobe Lightroom, Adobe Photoshop, Canva, RelayThat, Artifax, Amazon Seller Central, Xero, Quickbooks Facebook Business, Instagram, Twitter, Pinterest, TikTok, LinkedIn, Reddit, Quora

Listed skills include Grant Writing, Non Profit Administration, Event Management, Non Profit Development, and 38 others.