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Total of 12 years experience working with international brands across 4 countries in South East Asia, working as both an individual contributor, and manager of small teams. Experienced with sales & marketing, brand strategies and market development. Bringing an entrepreneurial spirit, daring and willingness to try new avenues, and always learning through experience.
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Restaurant ApprenticeRainforest Culinary Apr 2021 - Oct 2023SingaporeHands-on training for a future business venture, specializing in Western & Eastern cuisines. Working within a kitchen team of 4 to handle all food items of the restaurant. Responsible for day-to-day organizing & preparation of food to ensure quality, coordination & hygiene. Handled kitchen stock management and ordering.
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National On Premise ManagerRed Bull Jun 2020 - Jan 2021SingaporeManaged a small team responsible for the brand performance in the On Premise, including volume, brand execution and consumer experience according to brand guidelines, as well as pricing, distributor management, and route to market.Reporting to the General Manager in Singapore.Contributions : Restructured sales team operations & established new processes to enhance efficiency. Conducted route-to-market analyses, to strengthen teams understanding of the value chain.… Show more Managed a small team responsible for the brand performance in the On Premise, including volume, brand execution and consumer experience according to brand guidelines, as well as pricing, distributor management, and route to market.Reporting to the General Manager in Singapore.Contributions : Restructured sales team operations & established new processes to enhance efficiency. Conducted route-to-market analyses, to strengthen teams understanding of the value chain. Developed and executed plans to create new value during Covid pandemic. Regular feedback and support of the field team. Show less -
Commercial Excellence ManagerPernod Ricard Aug 2018 - Feb 2019SingaporeNewly created role, to establish new commercial channel strategies for the Singapore domestic market.Accountable to develop new channel sales with specialist partners.Reporting to the Commercial Director in Singapore.Contributions : Implemented new commercial structure and digital strategy for corporate private sales dept. Assisted in planning & executing new monthly B2B / B2C sales events driven by e-commerce. Increased sales of unique SKUs & strengthened… Show more Newly created role, to establish new commercial channel strategies for the Singapore domestic market.Accountable to develop new channel sales with specialist partners.Reporting to the Commercial Director in Singapore.Contributions : Implemented new commercial structure and digital strategy for corporate private sales dept. Assisted in planning & executing new monthly B2B / B2C sales events driven by e-commerce. Increased sales of unique SKUs & strengthened relationships with new distribution partners & key accounts. Show less -
Associate DirectorPernod Ricard Dec 2015 - Jul 2018IndonesiaNewly created role, responsible and accountable for the brand marketing & activation of Whisky portfolio (20+ SKUs) with sales value over SGD 10m annually. Planned & executed trade marketing activities, including national consumer promotions, new product launches and all digital activations. Reporting to the Managing Director in Indonesia.Contributions : Brand strategies for full whisky portfolio. Planned and activated national consumer promotions across the country.… Show more Newly created role, responsible and accountable for the brand marketing & activation of Whisky portfolio (20+ SKUs) with sales value over SGD 10m annually. Planned & executed trade marketing activities, including national consumer promotions, new product launches and all digital activations. Reporting to the Managing Director in Indonesia.Contributions : Brand strategies for full whisky portfolio. Planned and activated national consumer promotions across the country. Successfully launched new products into market across the country. Successfully implemented new digital CRM system and integrated Salesforce (SFDC) software. Led app development for new sales tracking platform, and led social media marketing. Led full market researches for alcohol incidence and consumer typologies. Trained local team of 14, on global company terminology and guidelines. Show less -
Country ManagerPernod Ricard Jul 2012 - Dec 2015CambodiaNewly created role and sole staff in the new representative office. Being accountable for day-to-day operations, including total country sales, brand building, and negotiating with key partners (B2B on-trade & off-trade outlets & distributors).Reporting to the Export Director, and later the Managing Director in Singapore.Contributions : Spearheaded rapid whisky growth & market share in super/ultra premium categories (verified via IWSR 2014). Negotiated and executed… Show more Newly created role and sole staff in the new representative office. Being accountable for day-to-day operations, including total country sales, brand building, and negotiating with key partners (B2B on-trade & off-trade outlets & distributors).Reporting to the Export Director, and later the Managing Director in Singapore.Contributions : Spearheaded rapid whisky growth & market share in super/ultra premium categories (verified via IWSR 2014). Negotiated and executed contracts with key clients for exclusive promotions / visibility / selling rights. Planned and executed new product specifically for Cambodia. Established social media marketing, achieving fast growth of digital fans across all platforms. Led full market research for alcohol incidence and consumer typologies (U&A market study, Oct 2013). Regular training for local team of 5 +18 merchandisers, on global company terminology and guidelines. Show less -
Assistant Export ManagerPernod Ricard Jul 2010 - Jul 2012Vietnam & CambodiaA newly created role, accountable for trade marketing in two emerging markets in Indochina (Vietnam &Cambodia). Working with local teams to strengthen brand execution under the company portfolio, and assisting in all reporting from regional office.Reporting to the Export Director in Singapore.Contributions : Improved brand and merchandising consistency across both countries via trainings for local teams onmerchandising and guidelines. Planned & executed multiple… Show more A newly created role, accountable for trade marketing in two emerging markets in Indochina (Vietnam &Cambodia). Working with local teams to strengthen brand execution under the company portfolio, and assisting in all reporting from regional office.Reporting to the Export Director in Singapore.Contributions : Improved brand and merchandising consistency across both countries via trainings for local teams onmerchandising and guidelines. Planned & executed multiple overseas brand education trips with global representatives (ambassadorvisits into Indochina, and key customer trips to brand homes). Central contact person for communication between global affiliates and country affiliates. Show less -
Sales ExecutivePernod Ricard Feb 2008 - Jul 2010SingaporeA member of the domestic sales team, focusing on hotels & membership clubs. Responsible for the full sales cycle of contracting outlets for promotions and brand executions.Reporting to the Sales Manager in Singapore.Contributions : Negotiated & won key contracts of top accounts leading to explosive growth in the Champagnecategory in line with company’s vision to grow sector. Assisted in research and implementation in regional contracts.
Nathan Gan Skills
Nathan Gan Education Details
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International Business -
Asian Studies/Civilization -
Willetton Senior High SchoolHigh School Diploma -
Bachelor'S Degree
Frequently Asked Questions about Nathan Gan
What is Nathan Gan's role at the current company?
Nathan Gan's current role is Connector | Sales & marketing | South East Asia experience | Luxury FMCG | Small team management | Brand Ambassador.
What is Nathan Gan's email address?
Nathan Gan's email address is na****@****ard.com
What schools did Nathan Gan attend?
Nathan Gan attended Insead, Curtin University, Curtin University, Willetton Senior High School, Curtin University.
What skills is Nathan Gan known for?
Nathan Gan has skills like Microsoft Office, Microsoft Excel, Microsoft Word, Powerpoint, Customer Service, English, Windows, Research, Outlook, Photoshop, Teaching, Budgets.
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