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Nathan Willems Email & Phone Number

Media & Branding Analytics Leader @ Kantar | FMCG, insights & data enthusiast at Kantar
Location: France 12 work roles 3 schools
1 work email found @mondelezinternational.com LinkedIn matched
✓ Verified August 2026 4 data sources Profile completeness 100%

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Current company
Role
Media & Branding Analytics Leader @ Kantar | FMCG, insights & data enthusiast
Location
France
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Who is Nathan Willems? Overview

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Quick answer

Nathan Willems is listed as Media & Branding Analytics Leader @ Kantar | FMCG, insights & data enthusiast at Kantar, a with 34184 employees, based in France. AeroLeads shows a work email signal at mondelezinternational.com and a matched LinkedIn profile for Nathan Willems.

Nathan Willems previously worked as Client Leader (Compte clé) at Kantar and Media & Branding Analytics Leader at Kantar. Nathan Willems holds Executive Certificate In Big Data And Artificial Intelligence For Business, Completed from Essec Business School.

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{first}.{last}@mondelezinternational.com
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Profile bio

About Nathan Willems

Nathan Willems is a Media & Branding Analytics Leader @ Kantar | FMCG, insights & data enthusiast at Kantar. He possess expertise in marketing, sales, management, marketing communications, business development and 2 more skills. He is proficient in Dutch, German and English.

Listed skills include Marketing, Sales, Management, Marketing Communications, and 3 others.

Current workplace

Nathan Willems's current company

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Kantar
Kantar
Media & Branding Analytics Leader @ Kantar | FMCG, insights & data enthusiast
london, greater london, united kingdom
Website
Employees
34184
AeroLeads page
12 roles

Nathan Willems work experience

A career timeline built from the work history available for this profile.

Client Leader (Compte Clé)

Current

Chambourcy, Île-De-France, France

Sep 2023 - Present

Media & Branding Analytics Leader

Current

Chambourcy, Île-De-France, France

- Assert Kantar Worldpanel's expertise on Media & Branding solutions.- Follow up on the projects from sales proposal to client delivery.- Manage from one to a team of consultants on each project.- Build the growth strategy on a portfolio of FMCG manufacturers, FMCG retailers and fashion retailers.- Participate in the expansion of the solutions portfolio with analytics and international teams.- Lead the discussions with the CPG & media ecosystem (IREP, UDM, IAB, IDC).

Apr 2022 - Present

Head Of Analytics & Insights

- Shape and reassert Datagram’s thought leadership within the ecosytem- Bring an insightful vision on the market challenges by using Datagram data- Be a trusted analytics advisor by building strong relationships with our clients and partners - Empower teams on their own analytical and storytelling skills- Improve the product features and the models with the tech team- Define and monitor the marketing OKRs- CRM owner and administrator (Salesforce, Hubspot, Pipedrive)

Apr 2021 - Apr 2022

Solutions & Insights Director

Région De Paris, France

About Datagram : Datagram is the new eCommerce analytics platform, customizable to all your needs. We turn big data into actionable dashboards, alerts and insights, and help you accelerate your online business (drive & pure players).Business development on Datagram solutions :- Manage the portfolio of FMCG prospects : prospection, business proposals, negotiations ;- Monitor the implementation of our eCommerce analytics Saas platform ;- Increased turnover by 117% on FMCG clients after one year.Inbound marketing :- Extensive expertise of Datagram's KPIs : 4Ps, eRetail Media, sales modelling;- In charge of content and insights generation for Datagram's social networks, partners & inter-professional events ;

Nov 2019 - Apr 2021

Senior Consultant - Business Development & Marketing

Iri

Chambourcy, Île-De-France, France

Clients : Danone Dairy & Plant-Based, Danone Waters

Sep 2018 - Oct 2019

Consultant - Business Development & Marketing

Iri

Chambourcy, Île-De-France, France

Beverage industry consultant - Off trade & On trade retailersClient : Danone WatersAs a retail panel data expert, I help FMCG companies in delevering growth through marketing and sales leverages :- Enhance portfolio strategy to create value in order to fight deflation on the core range.- Identify new business opportunities.- Benchmark of sales promotion to increase ROI.- Recommend assortment and merchandising optimisations.- Realize and present category reviews.Manage turnover development through ad-hoc studies :- Models : promotion, price, assortment, merchandising.- Mesure POS activation ROI.- Best practices on other markets.

Sep 2016 - Sep 2018

Field Sales Manager

Le Havre Area, France

MONDELEZ INTERNATIONALField sales Manager - Candy, Chewing Gum, Chocolates Responsible for sales support tools. In charge of a portfolio of 35 clients: Assuring presence of the product lines in quality and quantity Design merchandising plans Implementation of cross-categories promotional campaigns (Joy, Seasonal chocolates) Lead business reviews with top clients Management of 4 sales promoter

Jun 2015 - Sep 2016

Field Sales Manager

Région De Metz, France

MONDELEZ INTERNATIONALField sales Manager - Hot beverages and Chocolates Responsible for Merchandising and Category Management issues In charge of a portfolio of 31 clients:- 2013 annual sales - Hot beverages : 4.3M€- 2013 annual sales - Chocolates : 3.4M€ Assuring presence of the product lines in quality and quantity Design merchandising plans Implementation of cross-categories promotional campaigns (Joy, Seasonal chocolates) Management of a sales promoter

Mar 2014 - Jun 2015

Assistant Key Account Manager

Saint-Ouen, France

L'OREALAssistant Key Account Manager - Consumer Products Division (L'Oréal Paris)Track L'Oréal's performance in Carrefour and Carrefour Market stores :- Analyze retailers' results through panels and datasharing tools- Support the business unit team to build 2014's strategy (business plan, sales events)Support of the sales force :- Create and implement a new application to drive in-store efficiency- Provide information updates into sales force toolsJunior E-Business Account Manager :Carrefour Drive (turnover 550K€) and Ooshop (turnover 250K€)- Lead appointments with the E-tailers managers- Develop and increase L'Oréal's assortment- Implement 2014 promotional strategy

Jul 2013 - Dec 2013

Junior Field Sales Executive

France

HENKEL FRANCEJunior Field Sales Executive – Hygiene/BeautyManagement of a portfolio of 128 clients:- Prioritize appointments according to objectives- Sale & resale of promotional campaignsAssuring presence of the product lines in the stores :- Sale & set up the new product lines- Implement merchandising plans

Jan 2012 - Jul 2012

Assistant Trade Marketing/Category Management

Noisiel

NESTLE FRANCEAssistant Category Manager – Culinary (Maggi)Participation in retailers strategy elaboration:- Analyze retailers' concerns & recommend strategies- Participate in appointments with central purchasing groups- Work out merchandising plansTrade marketing:- Elaborate, implement, monitor & analyze promotional campaigns- Develop communication tools for the sales force

Jun 2011 - Dec 2011

Assistant Product Manager Oral Care

GLAXOSMITHKLINE CONSUMER HEALTHCAREAssistant Product Manager AquafreshRe-launch Kids range- Recommend strategic decisions- Collaborate in projects in an international environmentProject management : Public Relations campaign (budget 160K€)- Work with creative, PR and web design agencies- Management of the supply chain, implementation on the field & reporting

Jun 2010 - Sep 2010
Team & coworkers

Colleagues at Kantar

Other employees you can reach at kantar.com. View company contacts for 34184 employees →

3 education records

Nathan Willems education

Executive Certificate In Big Data And Artificial Intelligence For Business, Completed

Master, International Marketing & Business Development

Since September 2009 SKEMA Business School (ex ESC Lille) International Marketing & Business Development Major January 2013 – April 2013.

FAQ

Frequently asked questions about Nathan Willems

Quick answers generated from the profile data available on this page.

What company does Nathan Willems work for?

Nathan Willems works for Kantar.

What is Nathan Willems's role at Kantar?

Nathan Willems is listed as Media & Branding Analytics Leader @ Kantar | FMCG, insights & data enthusiast at Kantar.

What is Nathan Willems's email address?

AeroLeads has found 1 work email signal at @mondelezinternational.com for Nathan Willems at Kantar.

Where is Nathan Willems based?

Nathan Willems is based in France while working with Kantar.

What companies has Nathan Willems worked for?

Nathan Willems has worked for Kantar, Datagram, Iri, Mondelēz International, and L'Oréal.

Who are Nathan Willems's colleagues at Kantar?

Nathan Willems's colleagues at Kantar include Viggo Schmidt, Chardon Carole, Gabriel Aparecido Martins, N. Amrutha Varshini, and Sydney Youngbauer.

How can I contact Nathan Willems?

You can use AeroLeads to view verified contact signals for Nathan Willems at Kantar, including work email, phone, and LinkedIn data when available.

What schools did Nathan Willems attend?

Nathan Willems holds Executive Certificate In Big Data And Artificial Intelligence For Business, Completed from Essec Business School.

What skills is Nathan Willems known for?

Nathan Willems is listed with skills including Marketing, Sales, Management, Marketing Communications, Business Development, International Marketing, and Strategy.

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