Nathan B. Merryfield

Nathan B. Merryfield Email and Phone Number

Marketing Director @ hubXchange | Marketing, Branding, Advertising, Public Relations, SEO, AI, Budgeting, Reporting, Analysis. @ hubXchange
Nathan B. Merryfield's Location
London, England, United Kingdom, United Kingdom
Nathan B. Merryfield's Contact Details

Nathan B. Merryfield work email

Nathan B. Merryfield personal email

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About Nathan B. Merryfield

With 10 years of marketing experience across various industries and platforms, I am a versatile and creative professional who delivers world-class marketing strategies for B2B and B2C sales & marketing channels. I have a passion for brand creativity, digital influence, and customer engagement, and I leverage my skills in advertising, marketing, and public relations to achieve measurable results and maximise retention.

Nathan B. Merryfield's Current Company Details
hubXchange

Hubxchange

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Marketing Director @ hubXchange | Marketing, Branding, Advertising, Public Relations, SEO, AI, Budgeting, Reporting, Analysis.
Nathan B. Merryfield Work Experience Details
  • Hubxchange
    Marketing Director
    Hubxchange Mar 2024 - Present
    London, England, Gb
    One-day expertly-curated events offering highly interactive, limited capacity, focused roundtables (Xchanges), 1:1 meetings, and unparalleled networking for c-suite executives and senior scientists, addressing key Life Science (Pharma/Biotech) topics across North America and Europe.
  • Clarion Events
    Digital & Brand Marketing Manager
    Clarion Events Aug 2022 - Mar 2024
    London, Gb
    Clarion has an international portfolio of events and media brands across various vertical markets. We organise both live and digital events every year, attracting buyers with spending and decision-making power who are looking for solutions and innovations to help move their businesses forward. 💥 Develop, communicate and deliver world-class marketing strategies resulting in increased brand awareness, customer engagement and maximised retention across all event and product portfolios. 💥 Setting up, monitoring and reporting on Google Analytics across the show & e-commerce websites, delivering monthly and annual post-show reports. 💥 Define, measure and analyse results of brand/digital initiatives, optimising based on data-driven insights, and continuously improving outcomes.💥 Develop and account/product manage various digital, media and creative agencies, delivering against strategic and tactical objectives. 💥 Manage and deliver the 365 PR and influencer advocacy marketing strategy, maximising reach and ongoing assessment of ROI.💥 Review and lead on Clarion Retail rebrand and its individual brand portfolios, while designing and project managing creative agencies across the website, social media, print, Advertising, SEO, PPC and email platforms. 💥 Design/manage all marketing collateral including commercial brochures, show guides, onsite branding, office branding and digital channels. 💥 Design and launch new e-commerce and content platform, providing an essential platform created out of necessity for our brands and buyers to access 365 days a year, when not attending live- physical and digital events. Working and presenting with/to board members.💥 Reporting to the Head of Marketing while supporting the broader sales, operations, production and design teams.💥 Management of direct reports; leading by example, ensuring optimum output through coaching and- nurturing, conducting regular appraisals and setting personal development plans.
  • Forum Media Group
    Senior Marketing Manager
    Forum Media Group Sep 2021 - Aug 2022
    Merching, Deutschland, De
    Forum UK, founded in Germany, with 1,234 employees across 24 countries provides paid for conferences and exhibitions through to magazines and training courses across Education, Early Years, Dentistry, Charity, HR and Health & Social Care. 💥 Marketing 30-40 Conferences and Paid Membership Subscription Model products annually. 💥 Lead on company, conference & subscription product rebrands, from design to product launch.💥 Plan and organise events/ exhibitions from concept to onsite.💥 Liaising with suppliers and venues across the portfolio of conferences and exhibitions.💥 Drive conference and exhibition revenue growth, customer engagement, sentiment and advocacy, devising and executing brand marketing initiatives.💥 Manage lead generation, telemarketing and research campaigns.💥 Create & deliver digital marketing campaigns across email marketing, SEM, SEO, Direct Mail & Social Media.💥 Create design collateral through Canva, In-design, Adobe Photoshop & Illustrator.💥 Create, proof & sign-off strong and effective copy.💥 Project manage web-design agencies developing design, wireframes and ongoing management and updates.💥 Analyse campaign performance through e-marketing software: Jarrang, Sales Manago, Hootsuite, Google Analytics, Facebook Ads Manager etc. 💥 Implement Bizzabo, an all in one event platform solution, integrating the system into the heart of the business.💥 Design and manage company-wide re-brand, from company structure to logo design and new brand implementation.💥 Report on marketing activities to the global marketing team, company partners and head offices based in Germany and Poland.
  • World'S Leading Wines
    International Marketing Manager
    World'S Leading Wines Sep 2020 - Sep 2021
    London, England, Gb
    Two to four day B2B events delivering a programme of relevant presentations, peer group discussions and networking. Focused on the Luxury wine trade, offering high-end clients, producers, exporters and importers of best in class wine a chance to relax, unwind and do business. 💥 Launch the new virtual events division, reporting directly to the Managing Director.💥 Bring to market the new “World’s Leading Spirits” division.💥 Manage “Big Data”, responsible for strengthening & developing the extensive International Wine Trade database.💥 Copy write and Proof all company wide product literature.💥 Oversee all email marketing campaigns across Dot-mailer and Mail Merge.💥 Setup and lead market research/ lead generation campaigns whilst managing the global sales teams.💥 Lead on increasing market share, brand recognition, delegate registrations, revenue and budget. 💥 Oversee the entire international portfolio of events through on-site attendance, website management and using all marketing channels.💥 Identify business growth through competitor analysis, diversification, market penetration/development & product/ service innovation.
  • Informa
    Delegate Relations Manager
    Informa Jun 2018 - Sep 2020
    London, Gb
    Worth over £14bn with over 7000 employees in 40 countries, Informa producers live events, a digital content specialist connecting professionals with knowledge, ideas and opportunities across Finance, Energy and Health & Pharmaceutical.💥 Responsible for the sales and marketing of 20 events annually, working on 4 -5 events simultaneously. 💥 Consistently the top performer of sales, regularly achieving £1.2m in conference and exhibition revenue. 💥 Responsible for the marketing across the Business Intelligence Division. Verticals include Global Finance, Oil & Gas, Tech, Maritime Law, Health and Pharmaceutical.💥 Managing the Global Exhibitors, Knowledge & Networking Division, creating industry leading content-driven events. 💥 Leading operations team onsite whilst ensuring smooth running of exhibitions. 💥 Oversee the alignment of the business strategy to maximise long term revenue across portfolios valued in excess of $4m.💥 Part of the new business design committee, identifying strategies to overcome covid. 💥 Creating the virtual conference and exhibitor division. 💥 Global travel to manage onsite events working with all departments including operations, production, sales & AV.💥 Lead product & development research teams on the design and launch of online events and conferences.💥 Assist on rebrand implementation of new Informa Connect branding, and assist on company acquisition branding hangover.
  • Edgard & Cooper
    Marketing Executive | Brand Ambassador
    Edgard & Cooper May 2016 - May 2019
    Kortrijk, Flemish Region, Be
    Established in 2003 in Belgium, this premium dog food company launched in the UK revolutionizing the way UK pet community feed their animals through knowledge and clever standout branding. 💥 Launching the Belgium based company into the saturated UK pet food market.💥 Market to B2C through product showcases in Pet Stores and parks.💥 Market to B2B through attendance at trade shows; Crufts, Discover Dogs, Pup-aid 💥 Gain market share through educating, promoting and innovation via email marketing.💥 Researching & managing VIP (Very Important Pooches) influencers to promote the brand. 💥 Identifying and attending national exhibitions from set up to pack down.💥 Build strong rapports with charities to promote and increase PR.and strengthen CSR.💥 Manage staff, time sheets, stock lists, expenditure and company wide reports. Implementing solutions using MS Packages.💥 Competitor analysis through corporate landscape reviews, product development and competitor bench marking.💥 Creating effective social media copy across marketing channels (Facebook, Twitter, Instagram & Company Website).
  • Bamboo Marketing (Worcester) Ltd
    Automotive Marketing Executive
    Bamboo Marketing (Worcester) Ltd Jul 2017 - Jul 2018
    Worcester, Worcestershire, Gb
    Providing a wealth of stand-alone or complementary activity: sales, customer care, research and customer satisfaction. Focusing on the high-end luxury car trade, offering a service from initial vehicle sales through to ongoing maintenance and upgrades. 💥 Work across several lead generation campaigns while managing customer retention activities.💥 To educate clients on bespoke car maintenance packages, on behalf of high-end car manufacturers including Bentley, Aston Martin, Porsche & Ferrari.💥 Ensure a holistic approach to marketing, exploring every opportunity. Driving quality customer service & best practice. 💥 Follow up on leads, review and promote customer feedback, identify revenue generation and return on investment.💥 Create and promote all social media marketing including, Facebook Ads, LinkedIn, Twitter and Instagram.💥 Use Salesforce, CRM and Mail Merge to send email marketing campaigns.
  • L3Harris Technologies
    Marketing Executive
    L3Harris Technologies Aug 2016 - Jul 2017
    Melbourne, Florida, Us
    A British multinational automobile manufacturer which produces luxury vehicles and sport utility vehicles joined by L3, an American company that supplied command and control, communications, intelligence, surveillance and reconnaissance systems and products, avionics, ocean products, training devices and services, instrumentation, aerospace, and navigation products.💥 Assist with the company acquisition, assisting with the re-brand and restructuring.💥 Re-launching as the market leader in design, manufacture & installation of turn-key systems and conveyors across the automotive, aerospace, nuclear and pharmaceutical industries.💥 Implementing with the research and launch of a new employee appraisal system. 💥 Design and implement an internal employee newsletter to improve employee cohesion, eliminating the blame culture. 💥 Leading on design re-branding, including colour palette, signage, website design, social media and internal communication.💥 Assist in launching a new marketing department, leading website & brochure design, SEO & App management both internally liaising with agencies. 💥 Attend national trade shows and vehicle product launches, educating attendees while bench marking and scent checking competitors.💥 Nation-wide site visits to high-end clients including Jaguar Land Rover, Rolls Royce and Aston Martin.
  • University Of Worcester
    Student Accommodation Manager
    University Of Worcester Sep 2014 - Jun 2017
    Worcester, Worcestershire, Gb
    💥 Strong communication managing a team of 7 who each managed their own student hall accommodation.💥 A flexibly/ proactive approach to managing/ multitasking a job role with many changing priorities.💥 Client focused, building rapport with clients, students, tenants & visitors ensuring a warm, friendly and informative welcome. Turning viewings into bookings promptly & efficiently. 💥 Creating/Managing schedules (e.g. viewings, maintenance, working hours, event exhibitions). 💥 Ensure budgets are met whilst providing mentoring, training & guidance💥 General administrative tasks (e.g. participate in client meetings/ conference calls throughout the month).
  • Boots Uk
    Fragrance Consultant
    Boots Uk Jan 2012 - Sep 2015
    Nottingham, Gb
    💥 High Energy was needed to create new/ innovative ideas & solutions to increase marketing & sales in the Fragrance Departments across natation wide stores from Birmingham to Portsmouth.💥 Approachable manner with a calm, collective & friendly personality was needed when interacting with various customers from various walks of life- needing to be relatable to everyone always on hand to go the extra mile. 💥 Flexibility & Diversity was needed when working different shifts and tasks that are forever changing in a retail environment whilst constantly bench marking against competitors and educating oneself on new product launches.

Nathan B. Merryfield Skills

Microsoft Office Management Project Management Customer Service Leadership Microsoft Excel Strategic Planning Program Management Microsoft Word Training Team Building Team Management Corporate Etiquette Marketing Communication Retail Marketing Strategy Social Media Marketing Market Planning Online Marketing Product Marketing Market Research Public Relations Public Speaking Advertising Online Advertising Advertising Sales Interactive Advertising Outdoor Advertising Creative Ideas Internal Communications Corporate Communications Strategic Communications Visual Communication Communications And Impacts Business To Business Business Development Business Strategy Business Analysis Social Enterprise Enterprise Social Networking Direct Marketing Sales Management Event Management Influencer Marketing Influential Communicator Strategic Influence Digital Influence Business Innovation Society For Human Resource Management

Nathan B. Merryfield Education Details

  • University Of Worcester
    University Of Worcester
    Advertising And Public Relations
  • Unitec
    Unitec
    Advertising & Public Relations
  • Bay House School & Sixth Form Academy
    Bay House School & Sixth Form Academy
    💰📈Business With Economics

Frequently Asked Questions about Nathan B. Merryfield

What company does Nathan B. Merryfield work for?

Nathan B. Merryfield works for Hubxchange

What is Nathan B. Merryfield's role at the current company?

Nathan B. Merryfield's current role is Marketing Director @ hubXchange | Marketing, Branding, Advertising, Public Relations, SEO, AI, Budgeting, Reporting, Analysis..

What is Nathan B. Merryfield's email address?

Nathan B. Merryfield's email address is na****@****l.co.uk

What is Nathan B. Merryfield's direct phone number?

Nathan B. Merryfield's direct phone number is +4475524*****

What schools did Nathan B. Merryfield attend?

Nathan B. Merryfield attended University Of Worcester, Unitec, Bay House School & Sixth Form Academy.

What skills is Nathan B. Merryfield known for?

Nathan B. Merryfield has skills like Microsoft Office, Management, Project Management, Customer Service, Leadership, Microsoft Excel, Strategic Planning, Program Management, Microsoft Word, Training, Team Building, Team Management.

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