Senior Marketing Manager
Merching, Deutschland, De
Forum UK, founded in Germany, with 1,234 employees across 24 countries provides paid for conferences and exhibitions through to magazines and training courses across Education, Early Years, Dentistry, Charity, HR and Health & Social Care. π₯ Marketing 30-40 Conferences and Paid Membership Subscription Model products annually. π₯ Lead on company, conference & subscription product rebrands, from design to product launch.π₯ Plan and organise events/ exhibitions from concept to onsite.π₯ Liaising with suppliers and venues across the portfolio of conferences and exhibitions.π₯ Drive conference and exhibition revenue growth, customer engagement, sentiment and advocacy, devising and executing brand marketing initiatives.π₯ Manage lead generation, telemarketing and research campaigns.π₯ Create & deliver digital marketing campaigns across email marketing, SEM, SEO, Direct Mail & Social Media.π₯ Create design collateral through Canva, In-design, Adobe Photoshop & Illustrator.π₯ Create, proof & sign-off strong and effective copy.π₯ Project manage web-design agencies developing design, wireframes and ongoing management and updates.π₯ Analyse campaign performance through e-marketing software: Jarrang, Sales Manago, Hootsuite, Google Analytics, Facebook Ads Manager etc. π₯ Implement Bizzabo, an all in one event platform solution, integrating the system into the heart of the business.π₯ Design and manage company-wide re-brand, from company structure to logo design and new brand implementation.π₯ Report on marketing activities to the global marketing team, company partners and head offices based in Germany and Poland.