Nathaniel Applefield Email and Phone Number

• Provide strategic consulting services for candidates, ballot measures, and organizations.• Direct design of television ads, direct mail, websites, campaign plans, and other communications.• Manage company operations, from human resources and payroll to training and internal communications.

• Organized to empower 1200 members in 9 workplaces.• Successfully relieved hostile work environments with organized collective action against bully bosses.• Enforced contracts, engaged members in direct actions, and advised workers of their rights.

• Created a comprehensive campaign plan, including paid media, earned media, grasstops outreach, and grassroots public pressure tactics.• Managed a coalition table of stakeholders to coordinate campaign activities and maximize public pressure to save the Elliott State Forest from sale to a private timber company.

• Directed a robust statewide field program to collect over 130,000 signatures and quality for the ballot. • Developed and managed a highly successful social media campaign, called #OutsideForOutdoorSchool, which reached over 100,000 Oregonians.

• Directed the organization's finances, administration, communications, and programs through a transition year.• Increased the organizational budget by nearly 20% in under nine months by cultivating a table of major legislative stakeholders.• Delivered legislative success in the 2015 session by securing an early sunset extension for the Oregon Production Investment Fund.

• Developed an aggressive campaign plan to win a statewide non-partisan primary.• Directed a candidate call time fundraising program that raised nearly $300,000 in under five months with no opponent.• Organized an endorsement drive that gathered hundreds of endorsements from business, labor, and interest groups, as well as elected officials and community leaders.• Built a powerful statewide campaign, effectively scaring off potential opposition.

• Wrote and implemented a statewide get-out-the-vote plan.• Enhanced campaign systems to better use existing data.

• Represented over 1000 performers, broadcasters, and recording artists in Oregon’s film, television, and media production industries.• Created and executed a strategic plan to promote the strength of Local membership, including organizing drives, a legislative agenda, and community outreach.• Negotiated with employers to ensure members received the best possible wages and working conditions in collective bargaining agreements.• Collaborated with community stakeholders to improve the Union’s profile in the media production industry, and to create a robust citizen lobby to advance the membership’s legislative agenda.

• Provided strategic consulting for progressive candidates and organizations.• Services offered include: Strategic planning, general political consulting, staffing, paid canvass operations, basic design for advertising, direct mail, and walk pieces, as well as limited research and website development.

• Directed Communications, crafting the campaign’s emails and press releases, as well as managing content on the website.• Assisted the Campaign Director with messaging, political direction, fundraising, and general operations.• Managed a field and constituency organizing program, raising money, identifying voters, and mobilizing supporters for events.

• Built one of the largest grassroots movements in Oregon history, successfully recruiting over 14,000 volunteers to have nearly 350,000 conversations with voters. Jeff Merkley unseated two-term incumbent Gordon Smith by less than 60,000 votes.• Responsible for the operations and oversight of over 40 field staff statewide in 11 offices, including Field Organizers, Regional Field Directors, Campus Organizers, and paid canvass staff.• Directed targeting from polling and historic elections data to focus resources on the most persuadable audience as well as deliver the most effective message.• Developed training programs for organizing staff and volunteers. • Cultivated a base of support statewide to win a contested primary with limited resources.

• Directed a regional field operation with a staff of eight and 40 paid canvassers.• Responsible for recruitment, training and overall daily management of staff.• Created and executed a get-out-the-vote plan to drive voter turnout.

• Organized two volunteer operated county chapter programs including significant work with fundraising, committee recruitment, candidate endorsements, and campaigning.• Coordinated grassroots lobbyist trainings with the Oregon Conservation Network.• Produced press releases and communicated directly with media sources.

• Managed every aspect of a contested Democratic primary campaign.• Responsible for targeting, development and implementation of the campaign field plan.• Directed fundraising, campaign communications, and a paid media program.• Assisted candidate with time management and preparation for speaking engagements.

• Designed training and accountability programs to increase performance in the field.• Directed a get out the vote recruitment program responsible for successfully recruiting 250 Election Day workers.

• Responsible for the development of a field office that successfully recruited 1500 new members and raised over $80,000 in just seven months.• Recruited, trained and organized a staff of effective fundraising canvassers.

• Established a regional field office responsible for get out the vote efforts in four crucial counties across northwest Oregon.• Directed a community outreach voter registration program responsible for 15,000 new registered voters in Oregon.