Nathan Murray Email & Phone Number

Knoxville, Tn, Us

Farragut, Tn, Us

• Interviewed, onboarded, & manage Junior Digital Marketing team member to high standard, promoting skill development and contribution to key projects• Coordinate the execution of digital marketing by setting tasks, providing guidance, and monitoring the execution of tasks for the Junior Digital Marketing team member• Manage Google Ads campaigns directly funding $20 million in funded loans and generating $166,000 in profit within 1.5 years• Developed local listing optimization strategy, doubling lifetime total review count in 3 months. • • Efforts also lead to an 82% increase in 2023 visibility, +102% website visits, +67% direction visits, and +66% phone calls• Develop, deploy, manage, and report on paid digital marketing campaigns across Facebook, Instagram, Google, and YouTube, aligning with business goals & ensuring compliance• Assign and monitor junior team member to deploy effective ongoing social media strategies, SEO tasks, brand reputation management, website enhancement, branch requests, and inter-staff projects• Manage bi-weekly marketing meetings, effectively presenting campaign metrics and clearly communicating strategy recommendations to senior-level staff• Created and deployed paid social media A/B testing strategy for ongoing campaign improvement• Strategize and manage ongoing communication with bank-wide management staff during contests and promotions• Deploy AI to increase productivity within role (data analysis, content creation, video editing)• Carried out and analyzed customer survey data, providing actionable insights for 2024 planning• Communicate effectively with graphic design and traditional marketing to ensure brand alignment• Develop and pitch ideas for new campaigns related to current market trends and bank goals• Deploy strategies to exceed marketing goals, including website enhancements, branch promotions, customer surveys, email marketing, and secondary actions

Farragut, Tn, Us

• Implemented local SEO strategy, achieving a 1,258% increase in organic branch page traffic in 2023• Assisted in new website development, including copywriting, SEO strategies, and product communication• Managed data storage project, visualizing 4 years of historical Universal Analytics website data• Streamlined campaign performance measurement by implementing live reporting dashboards• Managed effective social media strategy highlighting a positive bank image, products, and activities, leading to +50% impressions, 20% audience growth, and +47% engagements in 2023• Managed relationships with three SEO vendors while deploying assets and communicating metrics updates to the internal team• Managed digital marketing campaigns on Facebook, Instagram, Google, and YouTube• Assisted in developing marketing email automation workflows with clear written communication• Developed website landing pages and copywriting to align with marketing efforts• Collaborated with Traditional Marketing and graphic design team members to ensure brand alignment

• Reccomended, planned, and deployed tailored marketing strategies based on business goals, including but not limited to PPC, SEM, SEO, Social Media Management, and Website Design Services• Clearly communicated campaign results in alignment with client brand goals, ensuring satisfaction• Implemented business tools to automate tasks, develop client reporting dashboards, and increase revenue• Produced lead-generating social media video content for my brand and client accounts• Wrote relevant, easy-to-understand SEO blogs for Murray Marketing Services and client brands• Quickly solved client problems, including website bugs, campaign performance issues, and day-to-day client relationship management

Norfolk, Nebraska, Us

• Managed twelve Google Ads client accounts, optimizing 40+ campaigns, including one $25,000 monthly ad budget account• Developed and managed social media strategies for four clients, aligning with individual business goals• Designed lead-generating graphics paired with clear copywriting• Communicated monthly with clients to report campaign metrics in alignment with business goals• Utilized Google Analytics & Meta Business Suite to monitor and analyze campaign data• Effectively communicate to Marketing Manager on client metrics, projects, and recommended strategies

Kearney, Nebraska, Us

• Scheduled, scripted, filmed, and edited 40 physician website introductory videos using camera equipment, Adobe After Effects, and Adobe Premiere Pro• Brought Google Ads management in-house, creating & managing Google Ads campaigns for multiple specialties, deploying GTM for clear conversion tracking, and optimizing landing page for conversion rate• Managed and created content for all social media platforms, raising LinkedIn follower count by 44%• Collaborated with multiple non-marketing departments to accomplish a wide variety of projects• Designed logos, flyers, graphics, and videos using Adobe Illustrator, InDesign, Photoshop, and Premiere Pro

Kearney, Nebraska, Us

• Leveraged effective sales techniques to successfully close sales with potential buyers• Utilized cross-selling techniques to increase my average customer sale value• Communicated effectively with other teammates, managers, and customers• Competed to achieve personal sales goals, and worked for a commission-based pay

Kearney, Ne, Us

• Devoted 24+ hours per week to athletics while carrying a full course load• Developed a great work ethic and discipline through mandatory workouts, practices, and meetings• Tasked with leading the group by communicating, leading by example• Learned how to work with a team, high leadership skills, "Team Before Me" attitude

• Checked pastures including removing brush, filling tanks, putting up/removing electric fence• Installed insulation, cleaned buildings, planted and harvested crops• Performed at a high level for the farmer, quality work was expected

Kearney, Ne, Us