Director Of Marketing
CurrentManaging all aspects of marketing and communications for all product and service lines; Develop and implement strategies to grow market share and introduce new products; Deliver go-to-market strategies using a multi-channel approach; Creative direction and management of website and collateral; Content planning and development including case studies; Implementation of CRM platform and Hubspot. Love the strategy, but not afraid to dive in get things done.- Develop and implement ULC's comprehensive marketing strategy that aligns to the company vision and business goals- Lead and manage the marketing team to ensure effective delivery of marketing plans- Collaborate with the leadership team to drive growth, launch new products and expand our footprint- Optimize the company's online presence using web, digital media and other channels- Create compelling product messaging and positioning that communicates value- Oversee the execution of new product and technology launches- Develop and maintain strong relationships with customers and stakeholders- Lead initiatives to enhance customer experience and satisfaction
