Nathan Christopher Email & Phone Number

New York, Ny, Us

Responsible for branding, publicity and media coverage for digital brands and magazines, experiential programs, branded product lines, and thought-leader positioning for Hearst news and lifestyle properties including the Discovery Inc. partnership group (Food Network Magazine, HGTV Magazine, Pioneer Woman Magazine), Airbnb Magazine (in partnership with Airbnb), the Men’s Group (Esquire, Men’s Health, Popular Mechanics), Hearst Autos (Autoweek, Bring a Trailer, Car and Driver, Road & Track), and the Enthusiast Group (Bicycling and Runner’s World).Business/Industry Coverage: Secure coverage of significant initiatives and programs in business and industry media to further promote the Company’s portfolio to sell content and products.Breaking news and crisis comms: Secure media coverage for the breaking stories in the portfolio of media brands, enlisting editors and executives as spokespeople. Coverage includes national and cable news, political and tech outlets, entertainment media, national newspapers, and more.Speaking Engagements and Appearances: Secure opportunities at industry events and major conferences nationwide and internationally for senior executives. Prepare talking points, speeches, etc. Agency/Event Management: Hire and lead external public-relations and event-marketing agencies for a variety of projects spanning high-profile events to books that have become NY Times best-sellers.Internal Comms: Promote significant news, initiatives and programs via internal channels (intranet, e-newsletter, social media) to more than 20,000 employees worldwide.

New York, Ny, Us

-- "Autonomy" World Premiere Documentary Starring Malcolm Gladwell: Led publicity campaign at South by Southwest 2019 for Car and Driver’s first feature film about self-driving cars.-- Food Network Magazine Podcast Partnership: Brokered regular appearance for the Editor-in-Chief on new children’s show "Time for Lunch!" in order to promote new Big, Fun Kids Cookbook, which became a New York Times bestseller in spring 2020.-- "Beers of Joy" Documentary and 1902 Lager Launch: Conceived PR and media program in partnership with Blue Point Brewing Company for limited-edition beer to celebrate the 115th anniversary of Popular Mechanics. Efforts included national trade and consumer outreach and events, influencer tastings and a documentary, Beers of Joy, which premiered in Spring 2019.-- ABC Radio Partnership: Secured Hearst’s magazine brands as the dominant voice of ABC’s Men’s and Women’s channels on Slacker Radio, in addition to multiple holiday specials throughout the year on terrestrial ABC Radio. Total markets: more than 100.-- Car and Driver Radio Alignment: Created and managed a recurring guest presence on #1-rated "Horsepower for an Hour."

New York, Ny, Us

-- Food Network in Concert: Created multi-tiered strategy to deliver both media coverage and target audience (foodies, music lovers, clients, media) for first-ever all-day event in Chicago. Managed A-list Food Network talent, John Mayer, Phillip Phillips, other notable music groups, and marketing partners. Media impressions totaled more than 300 million, and 10,000 guests paid up to $300 each to attend.-- Esquire “Ultimate Bachelor Pad” Pop-Up Experiences: Executed publicity campaigns for multi-million-dollar experiential “Bachelor Pad” dream homes based on the Esquire brand in New York City and Los Angeles, which included high-profile events with celebrities and charity partners, as well as dozens of luxury brand partners. Millions of dollars were raised for a variety of charities and billions of media impressions ensured success for Esquire and its advertising partners.-- “Kitchen of the Year” Franchise: Launched publicity campaign for House Beautiful’s “Kitchen of the Year” pop-up experiential marketing showhouses in Rockefeller Center featuring culinary and design celebrities. Exposure included Today Show and top-tier business media. This project has become an annual franchise.-- Additional Events: Secured Hearst presence at industry-leading events including the Consumer Electronics Show, Comic-Con, Advertising Week, the New York International Auto Show, and more.

New York, Ny, Us

-- Social Media Campaigns: Built outreach strategies for projects including Reddit “Ask Me Anything” sessions, Instagram Live events, Twitter chats, Twitch sessions, among others.-- Esquire and SPY Digital Pop-Up Experience: Created publicity campaign for 30-day SPY magazine pop-up on Esquire.com leading up to Election Day 2016. Drawing on SPY’s history and a refreshed roster of writers and talent, the promotion of the media experience drew several million press impressions (Wall Street Journal exclusive, Adweek, and more) during the 4-week period and several of the stories became must-reads once picked up by additional outlets.-- Car and Driver YouTube Channel: Developed publicity campaign for Hearst’s first-ever branded-content channel and partnership with YouTube (to date: more than 630,000 subscribers).

New York, Ny, Us

Airbnb Magazine Launch: Tapped to lead the national rollout of the pilot issue of Airbnbmag, the result of a partnership between Hearst and Airbnb. Worked closely with the leadership teams to design and execute a multi-tier PR and press strategy that included national press, experiential marketing and community outreach, including an exclusive in The Wall Street Journal, among other press.

New York, Ny, Us

-- Bring a Trailer: Led acquisition strategy and remain head of comms for this leading auto-auction site.-- Esquire Product Collections: Formulated trade PR strategies for Esquire-related products, including the Esquire Manhattan Barrel-Finished Cocktail with Jefferson’s Bourbon, Jewelry Collection, Grooming Collection, Esquire Classic paid-subscription site, and more.-- Uncommon Path Magazine: Promoted new brand-enhancing print product for outdoor retailer REI

New York, Ny, Us

Various ascendant communications and PR roles with increasing responsibility and scope, including:-- Associate Director of Public Relations, Hearst Magazines-- Senior Manager of Public Relations, Hearst Magazines -- Manager of Public Relations, Hearst Magazines

“Successfully Managing People” Curriculum

Bachelor Of Science, Business Communications

Magazine Promotion, Events And Pr; Advertising Copywriting