I'm the founder of brqnd.com, a creative agency, and the former editor-in-chief of Hong Kong Hustle, a popular culture & trend site based in Asia. In addition to deep background in content, I’m an avid learner of new tech, constantly developing strategies to reach audiences in novel ways.Recent projects include experimenting with AI / deep learning, targeting niche audiences on social media, and devising new e-commerce techniques. Please visit https://www.brqnd.com for more details.As editor-in-chief of Hong Kong Hustle, I gained expertise at producing content in words, images, and video, and acquired skill at marketing information across social platforms.Featured in The Guardian, The Wall Street Journal, and The Washington Post, Hong Kong Hustle gained a loyal following by delivering high-quality information on new movements in art, music, film, fashion, and nightlife.The site worked in two directions, introducing foreign brands and entertainment to Hong Kong, while promoting local culture to international audiences. By providing unique insights, Hong Kong Hustle attracted global opinion leaders like Virgil Abloh, as well as trend forecasters like WGSN.
Listed skills include Digital Media, Social Media, Blogging, Web Content, and 26 others.
