Natalie Schneider's Location
Austin, Texas, United States, United States
Natalie Schneider's Contact Details
Natalie Schneider work email
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Natalie Schneider personal email
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Natalie Schneider phone numbers
About Natalie Schneider
Highly experienced and accomplished Demand Generation expert with a distinguished trackrecord of managing multi-million dollar budgets and leading cross-functional teams to achieve outstanding results.
Natalie Schneider's Current Company Details
Natalie Schneider Work Experience Details
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Head Of MarketingNominalAustin, Tx, Us
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Global Demand Generation HeadPalantir Technologies Aug 2021 - PresentDenver, Colorado, UsImplemented omni-channel demand generation GTM campaigns across industry verticals in NA/EMEA/NE Asia. Worked strategically to analyze diversified technical personas and implement messaging strategy across vertical breakouts. Utilized ABM initiatives in-conjunction with full funnel strategies from bottom-of-funnel to top-of-funnel campaign execution. Oversaw social proof programs in parallel with analyst relations. Managed + executed large scale trade show activations (i.e. Gartner Symposium + Summit).Oversaw content and design direction for multiple large campaign initiatives. Built-out and managed Contentful CMS landing pages/modules. Built out robust reporting and campaign monitoring in Salesforce. Utilized 6sense for ABM planning/campaign implementation and Marketo for lead nurturing campaigns. Lead strategic budget, cross-functional discussions, managed stakeholders, partnered with Leadership to present ROI. Exceeded KPIs.Strategies utilized: Paid + organic. Inclusive of SEM, PPC/Display, video, social, digital/live events, content syndication programs, and direct mail. -
Senior Manager, Demand GenerationDealerware Jun 2021 - Aug 2021Austin, Texas, UsStrategized ABM initiatives across channels. Identified target accounts & implemented demand generation initiatives focusing on buildout of marketing funnel. Emphasis on full-funnel strategy, from top-funnel impression/awareness to bottom-funnel lead generation. Reported on analytics data funneling through marketing pipeline. Partnered with content writers to direct content strategy and execution. Lead cross-functional discussions, managed stakeholders, partnered with Leadership to present ROI. Monitored/optimized campaigns through A/B testing and quantitative & qualitative data. -
Senior Digital Marketing ManagerDealerware Apr 2021 - Jun 2021Austin, Texas, UsLead all strategic decisions regarding digital marketing strategy. Maintained integrations within Martech Stack (HubSpot, Salesforce, Google Ads & Analytics, Qualified, Alyce, WordPress). Managed paid media agency, strategy, and budget across channels. Created KPIs, measured, and reported upon marketing ROI through various initiatives. Developed brand voice and messaging strategy across content. Worked with user research to build customer audience segments and profiles. Lead internal strategy for Diversity, Equity, and Inclusion Council.
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Digital Marketing ManagerDealerware Sep 2020 - Apr 2021Austin, Texas, UsOwned all aspects of marketing automation strategy and implementation/integration with Martech Stack (HubSpot, Salesforce, Google Ads & Analytics, Qualified, Alyce, WordPress). Designed, built, and implemented paid media strategy across multiple platforms (Google Ads - Search & Display, LinkedIn, etc.) and optimized campaigns while diversifying budget strategy. Acted as interim Salesforce administrator building out sales automation flows and strategies while working closely with Sales Operations consultants and overseeing their efforts. Managed and lead design initiatives regarding website strategy and managed external agencies. Reporting on all deliverables therin.
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Content And Digital Services ManagerSilvercar Jan 2020 - Sep 2020Austin, Texas, UsDrove content directives for shared services across multiple business units (Audi select, Silvercar Inc., Dealerware). Managed content creation for internal deliverables as well as externally facing assets such as websites, blog posts, email marketing, etc. Aligned digital strategy to brands in regards to new B2B and B2C initiatives. Managed external writers and project managed strategy for corporate entity. -
Product Marketing - Audi SelectSilvercar Feb 2019 - Jan 2020Austin, Texas, UsLead product marketing initiatives for Audi select, the all-Audi subscription program piloting in Dallas, Texas. Responsibilities included overseeing all marketing initiatives for Audi select including guidance of media and creative agencies, go-to-market strategy for new program initiatives, and management of contracted Business Development Representative. Assisted with strategy for program evolution and phase two initiatives.
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Marketing Operations ManagerSpringbox Oct 2018 - Feb 2019Austin, Tx, UsTechnology IntegrationsIntegrating systems (bi-directional sync between CRMs and Marketing Automation solutions) as well as implementing ABM technologies such as RollWorks & Engagio and ensuring quality of sync. Scrubbing of existing system integrations and optimizing for optimal data sharing.OptimizationWorking in clients Marketing Automation systems (HubSpot, Marketo, Pardot) and making recommendations as well as implementing changes such as: building out automations, creating SmartLists/programs, designing Landing Pages, Email designs & campaigns, etc. Making recommendations on Martech stack based on needs of client. MaintenanceMaintain data quality across client systems. Provide reporting and build out dashboards based on requirements of client. Educating clients on new system processes and working with internal teams for holistic view of system. -
Marketing ManagerSpringbox May 2018 - Oct 2018Austin, Tx, UsDuring my tenure at Springbox as Marketing Manager, I have overseen internal marketing efforts for the agency. Responsibilities for this position include optimizing the marketing automation system (HubSpot), designing/building/budgeting for omni-channel inbound campaigns, building out demand generation campaigns, serving as the Salesforce administrator, automating workflows, designing wire-frames for an external website, overseeing social media strategy/posting, event coordination, manage the website using Contentful (CMS), and nurturing strategic marketing partnerships for the agency.
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Marketing ManagerEone Solutions Nov 2017 - May 2018Fargo, Nd, UsAs the Marketing Manager for eOne Solutions, I have lead the marketing strategy for the company including designing a launch plan for Popdock, a start-up under eOne. Responsibilities for this position include website creation, spearheading new market strategies, graphic design (including print, digital, and video materials), content strategy, demand gen campaigns, overseeing social media strategy/posting, event coordination/fulfillment, and developing strategic marketing partnerships to futher develop the company and its products. -
Marketing SpecialistEone Solutions Nov 2016 - Nov 2017Fargo, Nd, UsAs the Marketing Specialist, I took control of all marketing efforts for eOne. This included a wide variety of tasks from overseeing multiple SEO/SEM Projects, leading an overhaul of major portions of the website, establishing a presence in new markets with the Microsoft Dynamics community, and managing interactions between multiple teams. I was able to successfully oversee multiple projects at once while maintaining day-to-day tasks.
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Sales And Marketing AssistantEone Solutions Jan 2016 - Nov 2016Fargo, Nd, UsDESIGN• Design customer facing content• Build infographics, retargeting ads, multi platform content• Edit videos & cut audio• Extensive work in Photoshop, Illustrator, Adobe Premiere Pro, Camtasia• Format and edit web pages, create content using HTML, CSSSOCIAL• Manage social platforms including content and distribution• Engage with connections, turn into leadsEVENT MANAGEMENT• Design & purchase trade show materials• Secure locations, catering, all necessary components for events• Liaison for attendeesCRM • Manage partner accounts• Add/edit/remove information as necessary• Format email sends & templatesOTHER• Manage SEO/SEM• Monitoring ad content in PPC/CPC channels
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Marketing ManagerPopdock Nov 2017 - May 2018Popdock is a cloud data reporting application for mobile, browser, and desktop. As the Marketing Manager for Popdock, I've worked extensively creating a launch plan for the product including identifying personas, creating a budget for digital marketing materials, designing an advertising strategy on multiple platforms (retargeting, Adwords, etc.), writing marketing content, creating a schedule for launch, etc. I also designed the website using Wordpress and CSS while simultaneously managing my work for the parent company, eOne Solutions. -
Marketing AssistantBrand Of Life May 2015 - Aug 2015• Organized market research• Arranged promotional strategies• Assisted owner in writing reports and organizing data• Responsible for prep, review, and revision of documents• Internal/External event support
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Ceramics Teaching AssistantUniversity Of Portland Aug 2013 - May 2015Portland, Or, Us• Running workshop once per week to students.• Kiln firing/loading.• Responsible for management of glaze materials. -
Psoba Student BloggerUniversity Of Portland Sep 2011 - May 2014Portland, Or, UsBlogging student experiences for the Pamplin School of Business Administration. Covers daily student life and also the various stages of an undergraduate business student.
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Marketing Intern & Reservations ManagerLes Bois Park May 2014 - Aug 2014• Management for various reservation areas at Les Bois• Oversaw various promotions• Also worked as customer service representative• Offered design services for posters/menu layouts
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Race Office SecretaryLes Bois Park May 2013 - Aug 2013Working in the racing office taking calls, making reservations, taking race entries. Helped guide Marketing strategies. Offered promotions via. social media.
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Vice President, Junior Volunteer ProgramSt. Luke'S Hospital Apr 2008 - Jun 2011Bethlehem, Pa, Us• Managed Gift Shop – cashier/restocked shelves/inventory checks• Worked front desk/reception• Office Aide• Discharged patients
Natalie Schneider Skills
Social Media
Microsoft Office
Event Planning
Marketing
Customer Service
Public Speaking
Leadership
Microsoft Excel
Teamwork
Time Management
Team Leadership
Creative Writing
Sports
Adobe Creative Suite
Social Networking
Research
Microsoft Dynamics Crm
Seo/sem
Salesforce
Ppc
Cpc
Search Engine Optimization
Customer Relationship Management
Hubspot
Digital Marketing
Integrations
Implementations
Natalie Schneider Education Details
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University Of PortlandInternational Business With A Concentration In Marketing -
Boise High School
Frequently Asked Questions about Natalie Schneider
What company does Natalie Schneider work for?
Natalie Schneider works for Nominal
What is Natalie Schneider's role at the current company?
Natalie Schneider's current role is Head of Marketing.
What is Natalie Schneider's email address?
Natalie Schneider's email address is na****@****ons.com
What is Natalie Schneider's direct phone number?
Natalie Schneider's direct phone number is +120838*****
What schools did Natalie Schneider attend?
Natalie Schneider attended University Of Portland, Boise High School.
What are some of Natalie Schneider's interests?
Natalie Schneider has interest in Children, Civil Rights And Social Action, Environment, Education, Human Rights, Animal Welfare, Arts And Culture, Health.
What skills is Natalie Schneider known for?
Natalie Schneider has skills like Social Media, Microsoft Office, Event Planning, Marketing, Customer Service, Public Speaking, Leadership, Microsoft Excel, Teamwork, Time Management, Team Leadership, Creative Writing.
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