• Create and manage the day-to-day social media content #legend's social media channels• Content creation: From sourcing images and writing social media copy to analyzing and reporting on content performance• Create and pitch content for social media first franchises on a range of platforms, including Instagram, Facebook, Twitter, LinkedIn, YouTube and others• Create branded visuals for social media using image editing software• Work with the sales team to create commercial social media content.• Assist with fact-checking and updating existing social media content • Able to ideate and create social media video content – including managing studio time, sourcing props and products and writing captions/ scripts and copy• Attend events, creating on-brand coverage for social media channels• Format posts on WordPress • Social Media Marketing (Facebook, Instagram)

• Build and maintain digital communities for all brand pages across key social media networks.• Create, develop and edit compelling, high-quality social videos with focus on graphics, text and animation.• Assist in the development and maintenance of the global social media calendar, updating the calendar with relevant cultural events and significant information.• Communicate with global social team members to produce and publish time-sensitive content in a prioritized manner.• Monitor industry trends and stay on top of latest social media innovations.• Monitor social media networks for breaking news and viral content which can be shared with the editorial team, and used on key social networks as evergreen content.• Demonstrate a deep understanding of key social networks and algorithms which inform our success on these networks through weekly reports and daily analysis.• Identify and adapt to updates in audience behavior and social media algorithms to enhance performance.• Work with Social Media Manager to implement updates in social media strategy.

• Publish daily content and news via social media platforms.• Contribute innovative ideas and content to strategize the growth of the HYPEKIDS brand.• Pitch, conceptualize, lead and execute Brand Partnership concepts.• Develop the eye for our aesthetics and writing for social media.• Coordinate with brands and personalities for content.

• Co-founded a weekly series "Taste Buds" for China Daily Originals.• Responsible for weekly video production covering gastronomy around Asia.• Produced over 50 episodes for the show from pitching, scripting, shooting, editing to the final product.• Managed all the social media platforms for the show and maintained a good relationship with PRs. Managed and mentored a co-host to resolve issues and operations.• Understanding of how videos work best for various social media channels• Develop audience engagement on social media channels.• Responsible for experimenting and finding new, engaging ways of presenting information with strong visuals.• Work on special projects and other assignments as required.

• Responsible for daily news video production covering current affairs, breaking news or events in Hong Kong.• Responsible for presenting, shooting and editing video with an understanding of how videos work best for various social media channels.• Come up with story ideas with a sound understanding and strong interests of what's happening in Hong Kong.• Responsible for experimenting and finding new, engaging ways of presenting information with strong visuals.• Work on special projects and other assignments as required.

- Planning, leading, and implementing core and non-core programs and experiences for children in a small group settings.- Able to understand the mindset and creative process of kids.- Responsible for the general safety and development, growth, and skill achievement of the participants.- Developed strong working relationships with campers, parents or guardians and other counselors through effective communication and active listening skills.

- Pitching, video shooting and uploading to the server.- Worked closely with the producer and guests for the live broadcasts.

- Fact-checking, pitching, writing, editing stories for HK Magazine's weekly issue.