Nausheen Ali Email and Phone Number
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Growth marketer. I help technology brands build highly effective customer acquisition and engagement programs and community-building initiatives. Ask Me About: User Acquisition, User Engagement and Retention, CRM, Customer Lifecycle Marketing, Content Development, Content Marketing, Demand Generation, Qualitative User Insights, Quantitative Data Insights, Loyalty Programs, User Testing, Event Planning and Email Automation...Customer Engagement Clients, I Can Help You: Conduct an In-Depth Marketing Audit, Uncover Customer Friction Points, Detail and Define the Problem/Solution Space, Design a Custom Engagement Strategy, Implement Landing Page Best Practices, Test a Content Strategy...
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PrincipalMarcomm Digital MarketingCalifornia, United States -
Head Of MarketingGreenlight Iot Sep 2020 - PresentAtlanta | St. Louis | Tampa , Us -
PrincipalMarcomm Digital Marketing Dec 2018 - PresentSan Francisco/Bay Area, Ca, Us2019/2020 Client Highlights:• Capital One Financial: 10th largest bank in US by assetsWorked closely with the Technology Product Marketing team to audit existing COF marketing channels, define problem space and design a Multi-Channel developer engagement strategy.• Galileo Processing: Payments processor for Chime, Robinhood, Transferwise, etc.Designed product and tech leads' audit of company website, developer portal and content marketing channels; outlined developer acquisition and engagement strategy.• AngelHack: World's largest developer communityDesigned developer engagement and retention business strategy for AngelHack, which resulted in 7 Enterprise RFP's and 4 successful contracts within 90 days. Worked closely with CMO to define scope of services and execute successful launch of strategy. -
OrganizerBay Area Women In Technology Group May 2016 - PresentOrganizer for 1600+ member group focused on helping women accelerate their career in technology.
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Director Of Community Engagement And RetentionDeliv May 2017 - Aug 2018Menlo Park, Ca, Us• Cross-functional lead responsible for defining and executing Community Retention and Engagement strategy for Deliv's 49 US markets. • Launched 14 Deliv markets with 30% increase in user retention in first quarter of employment.• Increased NPS score by 20% in the first eight months of employment. • Delivered strategy for midwest markets, which led to 6X increase in engagement of driver community.• Recruited and nurtured high-performing team which was comprised of local, permanent, contract and remote employees.• Oversaw the creation and optimization of content marketing strategy: newsletter, social, email, SMS, in-app notification, mail/flyer.• Oversaw design and utilization of Engagement team dashboards.• Worked with enterprise partners' creative and ops teams to ensure successful customer sentiment and service levels post launch.• Designed August Smart Lock's first unattended-delivery pilot which resulted in 4.16/5 CSAT.• Designed Giant Eagle's holiday engagement program and achieved 97.4% service level; achieving partner's highest service level to date within Deliv.• Designed Walmart.com grocery delivery engagement program which resulted in 72% increase in CSAT volume, 62% increase in positive surveys, 7% reduction in complaint rate and reduction of negative CSAT by 60%. -
Vp Of Marketing And CommunicationsAngelhack Nov 2015 - Feb 2017San Francisco, California, UsDeveloped developer acquisition and engagement marketing initiatives for enterprise clients: Samsung, IBM, PayPal, Amazon Web Services, MediaTek, FLIR, Anheuser-Busch InBev, Condé Nast Int., Capital One Financial.Audited client's technical documentation, sandbox, developer portal and content channels to optimize user adoption and engagement. Collaborated closely with client's internal and external creative teams to draft engaging communications strategy.Built and oversaw global marketing team of 30+ team members, managed creation of marketing content in SEO, social media, PR, digital, video and physical collateral.Organized developer-focused events for tech conferences: Cisco Live, Money20/20, DevBeat Makeathon, AppsWorld, Levi’s Stadium IoT Hackathon. -
Head Of Developer AcquisitionAngelhack Aug 2014 - Nov 2015San Francisco, California, UsManaged local and remote developer acquisition, content and social media team ensuring unified content strategy across channels.Grew AngelHack developer community by ~5x in 24 months; expanded to Lat. Am., AMEA, India, Europe markets.Built marketing and marketing operations SOP’s for US-based, international, live and virtual developer initiatives. -
Acquisition Manager - Developer MarketingAngelhack Jul 2013 - Aug 2014San Francisco, California, UsDrafted the developer outreach SOP.Managed global and remote outreach team.Created digital marketing campaigns including social media campaigns for community acquisition and engagement. -
Co-FounderCode For A Cause 501(C)(3) Jan 2014 - May 2016Code for a Cause is a 501 c (3) non-profit organization that engages and inspires the developer community to build technical solutions to positively impact global and local social issues.• Marketing and Event Operations for Capital One Women in Tech Demo Day; tech events held in NYC, DC and Plano.• Marketing and Event Operations for Capital One SmallBizDev Hackathon; tech events held in in NYC, DC and SF.• Co-marketed Lady Problems Global Hackathon, the world's largest hackathon addressing global women's social issues. Tech event held in 17 cities in N. America, AMEA, Europe, India and Lat. Am.
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Customer Engagement And RetentionIempath Dec 2008 - Dec 2012Trained corporate sales teams by utilizing research-validated emotion coding curriculum to increase customer engagement and retention.
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Education TherapistLindamood-Bell Learning Processes 2007 - 2008UsLed educational intervention for students previously diagnosed with severe learning disabilities -
Behavioral InterventionistChoc Children'S 2006 - 2007Orange, California, UsLed early intervention classes for children at high-risk for ADHD and Autism diagnoses through CHOC Children's Behavior Pathway's program. -
Financial Services ConsultantLending Tree Financial Services Ltd 2005 - 2006Advised clients on loan application process and protocols; offered custom financial services based on individual client need.
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Customer Success ManagerPrimewest Residential Loans 2003 - 2005Developed and maintained strong relationships with company clients. Assisted clients with document review, supported throughout entire sales process. -
Research AssistantStanford University 2001 - 2003Stanford, Ca, UsExperimenter in N.I.A./N.C.I sponsored dual studies in Stanford's Psychosocial lab within the Department of Psychiatry. Directed study subjects through intensive research protocol; co-wrote “Trier Social Stress Test” IRB protocol, assisted with Program Project IRB submissions. -
Research AssistantNasa Ames Research Center 1999 - 2001Moffett Field, California, UsAdministered experiments for Human Performance Modeling study in the Ames Vision Lab under the supervision of, Principal Investigator, Tina Beard, PhD. -
Research AssistantStanford University 1998 - 1999Stanford, Ca, UsAssisted in running of Psychophysiology experiments in the James Long Lab.
Nausheen Ali Skills
Nausheen Ali Education Details
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San José State UniversityPsychology
Frequently Asked Questions about Nausheen Ali
What company does Nausheen Ali work for?
Nausheen Ali works for Marcomm Digital Marketing
What is Nausheen Ali's role at the current company?
Nausheen Ali's current role is Principal.
What is Nausheen Ali's email address?
Nausheen Ali's email address is na****@****ack.com
What is Nausheen Ali's direct phone number?
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What schools did Nausheen Ali attend?
Nausheen Ali attended San José State University.
What skills is Nausheen Ali known for?
Nausheen Ali has skills like Consulting, Entrepreneurship, Management Consulting, Event Management, Strategy, Start Ups, Business Development, Market Research, E Commerce, Business Planning, Management, Crm.
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