As CEO of a dynamic group of companies, I lead a multi-disciplinary team across two core divisions: Management Consultancy and Digital Marketing. I’m dedicated to delivering tailored, impactful solutions that drive growth and create sustainable value for our clients.In the consultancy division, we provide services from audit & assurance, bookkeeping, and internal controls to financial forecasting, software implementation, and capital investment planning. Our goal is to empower clients to achieve operational excellence and financial clarity in a constantly evolving market.On the digital marketing front, we offer strategic website development, SEO, social media marketing, PPC, and comprehensive market research services. By integrating analytics and data-driven insights, we help brands elevate their digital presence and reach target audiences effectively.My role focuses on strategic planning, financial stewardship, and fostering a collaborative culture that embraces innovation and continuous improvement. With a background in financial management and digital strategy, I am passionate about scaling our group’s capabilities, maximizing client satisfaction, and positioning us as a trusted leader in both consulting and digital solutions.

Co-founded and grew this management consulting firm from a local presence to an international brand in a span of 3 years. Built a strong team of more than 50 professionals and grew the revenue manifolds. The following were my routine activities and responsibilities:1. Strategic Planning and Execution:- Developed and implemented strategic plans to achieve organizational goals and objectives.- Analyzed market trends, competitor strategies, and customer needs to identify growth opportunities.- Set clear performance targets and align departmental activities with overall business strategies.2. Operational Excellence:- Oversaw all aspects of business operations, including operations, sales, marketing, finance, and human resources.- Identified and implemented operational improvements to enhance efficiency, productivity, and cost-effectiveness.- Monitored key performance indicators (KPIs) to track progress and make data-driven decisions.3. Financial Management:- Developed and managed annual budgets, forecasting revenue, expenses, and profitability.- Analyzed financial statements and reports to assess financial health and identify areas for improvement.4. Team Leadership and Development:- Recruited, hired, and trained a high-performing team of managers and employees.- Motivated and inspired the team members to achieve individual and collective goals.- Fostered a positive work environment that promotes collaboration, innovation, and continuous learning.5. Problem-Solving and Decision-Making:- Identified and analyzed complex business problems, gathering relevant information and evaluating potential solutions.- Made sound business decisions that aligned with organizational goals and considered risk factors.6. Communication and Interpersonal Skills:- Communicated effectively with employees, customers, stakeholders, and external partners.- Negotiated contracts, resolved conflicts, and managed difficult situations.

Everest Trading & Services Co WLL is the market leader in providing the cleaning andhygiene products to Bahrain market for more than 25 years.In addition to the following core jobs, I am leading the VAT and a new ERP software (Fame)implementation.Financial reporting and audit thereof,Working capital managementFeasibility studies and financial modelsAP (Foreign and local purchases and supplier payments)AR (Invoicing, Ageing, Sales Report, Collection)Payroll and compensationInsurancesManagement reportingInventory Management SystemBanking, LCs, other facilities

Vertex is a team of qualified accountants with more than 15 years of experience inaccounting & financial management for small, medium & large enterprises.My responsibilities here include: Analysis of the client and preparation and finalization of various businesspolicies and procedures with in-built internal controls Supporting the implementation of the policies and procedures by the client Processing of bank payments on behalf of client Day to day monitoring of the financial transactions and working as an internalaudit function Daily and monthly reporting to client about the financial health of thebusiness along with commentary on the key aspects of the business Providing routine and ad-hoc information to client to make informeddecisions Maintenance of all financial records of the client in digital form in order tofacilitate and expedite the external audit

Major AchievementsPreparation and finalization of various Financial policies and proceduresImplementation of a bespoke financial information system containing GL, AP, AR, Inventory, Payroll, Fixed Assets and Taxation modulesPreparation and finalization of Annual Financial Statements and finalization of audit thereofRoutine TasksRecording, interpreting and presenting financial information and audit thereofFinancial planning, budgeting and reporting thereofManagement of cash flows to ensure smooth functioningConducting reviews and evaluations for cost-reduction opportunitiesCompliance of various reporting, taxation and legal requirementsAccounts payable and receivablesContractual complianceMonthly payroll processingAccounts Payable (Management of Vendors records - invoices, payments, taxation, aging analysis)Taxation (Employee, Vendors Withholding under Income Tax, Returns filing monthly/annual of Income and Sales Tax)Maintenance of Fixed Assets Register (additions, disposals and transfers)Imports of various items (Opening, negotiating and payment of L/Cs; arranging marine and inland transit insurances; Customs Clearance)Arranging insurances (Group life and health; motor vehicles; machinery & equipment; furniture & fixtures etc.)State Bank of Pakistan (SBP) approvals for payments to non-residents

Tariff and Project CostManagement of Lenders relationshipsBudgeting and ForecastingBilling and receiptsAccounts PayableAccounts ReceivableWorking Capital ManagementInsurancePayroll and other employee benefit schemesStatutory ReportingTaxation