Nayab Akhtar Email & Phone Number

Islamabad, Pk

● Carried out product research in order to identify high-demand products and developing market trends. ● Prepared supplier quotations for economical procurement of products through AliBaba.● Utilized market insights and consumer behavior data to conduct in-depth product research, resulting in a more targeted and successful product range. ● Developed supplier quotations for cost-effective procurement via AliBaba.● Conducted extensive keyword research to optimize product titles, descriptions, and backend search terms, identifying and integrating over 200 high-value keywords. ● Improved Amazon product listings for 10+ products to increase customer engagement and conversion rates. ● Conducted listing audits on 10+ products to improve quality, relevancy, and best practices of product listings. ● Analyzed competitor's product listings to compare benchmark performance, find gaps, and guide optimization tactics. ● Analyzed Key Performance Indicators (KPIs) for PPC campaigns to evaluate efficacy and make strategic modifications.

Islamabad

1. Set up a Human Resource department to facilitate smooth operations.2. Developed strategies to improve employee engagement, and managed programs designed to foster it, such as employee recognition programs, wellness programs and other activities aimed at creating a positive workplace environment. 3. Planned, directed, and coordinated the administrative functions.4. Oversaw the recruiting, interviewing, and hiring of new staff.5. Consulted with top executives on strategic planning.6. Served as a link between an organization's management and its employees.

1. Reviewed and refined the official documents of the Marketing and Communication Directorate, NUST.2. Panned and ensured a smooth coordination and communication with stakeholders.3. Examined and printed and online sources to obtain information.4. Validated facts, revised, and proofread research papers to make sure they are accurate.5. Worked in coordination with the project's implementing partners to guarantee that project activities were implemented and reported on time.6. Consolidated updates on the project and an examination of milestone accomplishments.7. Performed regular status reviews to assess the project's progress and assist in putting any necessary course corrections into practice.8. Assisted in the creation of project KPIs and other necessary supporting paperwork.9. Prepared presentations, briefings, and project reports that demonstrate the progress made in projects.

1. Worked closely with management and employees to improve work relationships, build morale and increase productivity and retention.2. Manage and resolve complex employee relations and support the resolution of issues, conduct effective, thorough, and objective investigations.3. Drafted and implemented policies in order to develop a workplace culture.4. Responsible for end-to-end recruitment for positions across all functions.5. Facilitated smooth inductions of the new hires that includes onboarding, orientations, feedback sessions, confirmations, and employee exits.

1. Updated and maintained the record recruitment files of UBL Employees in Pakistan. 2. Prepared offer Letters for Dispatch to all onboard Employees of UBL Pakistan.3. Researched on the mechanism of products (Credit and Debit Cards), payments, and customer value proposition.

Master Of Science - Ms, Human Resource Management

Bachelor Of Business Administration - Bba