Nayara Fernandes Email & Phone Number

Dublin, IE

Dublin, IE

Dublin, County Dublin, Ireland

Q2/24 - Awarded EMEA Rising StarQ2/24 - BDR SPIFF: Top Pipeline Generator and Qualified Meetings HeldQ1/24 - Nominated EMEA Rising StarMay: Top Partner - Pipeline generator: @Nayara Fernandes, BDR, $$$KJune: Top Partner - Pipeline generator: @Nayara Fernandes, BDR, $$$K

Dublin, County Dublin, Ireland

• Retained and grew revenue within portfolio accounts across EMEA markets through strategic Pinterest campaign optimisation, achieving business objectives, and creating scalable solutions.
• Built new SMB digital marketing partnerships with businesses across various verticals, such as e-commerce, retail, travel, and education.
• Proficient in strategic outreach and cold calling, driving lead generation and client engagement to support business growth.
• Collaborated with direct accounts to define clear advertising goals, including campaign objectives related to CPA, ROI, ROAS, CPC, and more.
• Provided comprehensive client support, troubleshooting campaigns, facilitating setup, delivery, and optimisation, while ensuring seamless onboarding through real-time phone and video calls for optimal performance.
• Demonstrated a customer-centric approach by proactively addressing client needs, ensuring campaign objectives were met, fostering long-term partnerships, and identifying business potential while maintaining a proven.

Dublin, Ireland

• Selected Top Performer (Feb/2022)
• Successfully managed a high volume of Global SMB accounts for Facebook and Instagram, achieving exceptional results through education and coaching on advertising products, driving increased budget utilisation, and.
• Proficient in navigating and utilising Facebook Ads Manager to create, manage, and optimise advertising campaigns.
• Expert in audience segmentation and targeting, custom audience strategies, and dynamic ad creation to reach specific demographics and objectives.
• Utilised Facebook's conversion tracking tools to measure the effectiveness of advertising campaigns.
• Planned and executed product training programmes and shadowing sessions for groups of 8 to 12 new joiners, resulting in an increase in their onboarding proficiency and productivity.

Dublin, Ireland

• Provided expert consultation services, developing a comprehensive expansion strategy and plan with a primary focus on driving significant market expansion and revenue growth in EMEA markets.
• Conducted extensive market research and analysis, identifying growth opportunities and potential challenges, shaping the strategic roadmap for the organisation's successful expansion.
• Collaborated closely with the organisation's leadership team to present the expansion strategy and execute a highly effective online campaign, elevating brand awareness and market visibility across various social media.
• Engaged with key stakeholders, including Customer Success, Marketing, Sales Operations, and Product Management, to map the customer journey and identify key areas for improving the overall customer experience. Utilised.
• Advised on impactful social media content creation, utilising creative thinking and targeted content distribution to establish a strong presence in new markets and drive business success.
• Demonstrated strong analytical skills, utilising data-driven insights to make informed business decisions, address challenges and drive continuous improvement in business operations.

Dublin, Ireland

• Provided personalised and attentive customer service, addressing customers' inquiries and concerns with a customer-centric approach. Developed strong communication and problem-solving skills, ensuring prompt and.
• Utilised a consultative selling approach to identify customers' needs and preferences, maximising sales opportunities by offering tailored product recommendations and cross-selling profitable items. Achieved.
• Collaborated effectively with team members, promoting a cooperative work environment that led to collective success in meeting sales targets and objectives.
• Cultivated strong customer relationships through genuine interactions, creating a warm and welcoming atmosphere for customers. Adapted to diverse situations and individual preferences, ensuring an exceptional customer.
• Assisted in visual merchandising and store layout optimisation, contributing to an appealing shopping environment that enhanced customer experience and product visibility.
• Maintained up-to-date product knowledge, staying informed about the latest trends and features to provide valuable product information to customers and support decision-making.

Rio De Janeiro, Brazil

• Proposed solutions for companies facing insolvency and account restructuring, while providing strategic thinking and actionable recommendations to address complex issues and mitigate risks.
• Collaborated with distressed companies to develop effective insolvency strategies, ensuring compliance with legal regulations and safeguarding the interests of creditors, while actively managing potential risks.
• Advised companies on debt renegotiation to prevent bankruptcy, gaining valuable experience in formulating turnaround strategies.
• Negotiate and drafted agreements related to debt restructuring and creditor settlements, ensuring legal clarity and protection for all stakeholders involved.
• Represented clients in cases involving investment funds, trusts, and court-controlled estates, gaining an understanding of the importance of procedures and governance in resolving commercial issues.
• Collaborated with senior legal consultants on high-impact projects, contributing research, analysis, and expertise to develop comprehensive strategies for clients.

Rio De Janeiro, Brazil

• Demonstrated expertise in preparing and planning negotiation strategies for labour agreements with union officials, showcasing enhanced negotiation and lateral thinking skills to devise innovative solutions.
• Planned and managed stakeholders' interests to align with the company's objectives while dealing with trade unions, adopting a balanced approach to minimise court costs and result in cost savings for the company.
• Conducted comprehensive legal research into employment law topics, identifying and evaluating business and legal risks, and emphasised the importance of articulating compliance-related risks to management effectively.
• Drafted legal opinions and powers of attorney, while offering valuable support to lawyers across various company sectors. Developed strong collaboration skills and fostered effective relationships across departments to.
• Assisted in analysing employment contracts and agreements to ensure compliance with employment laws and regulations, contributing to risk mitigation and legal compliance strategies.
• Participated in meetings with in-house managers, providing informed insights on employment law matters, and offering strategic recommendations to align with the company's business objectives. Actively engaged in.

Rio De Janeiro, Brazil

• Monitored updates in tax laws and related matters to ensure clients' interests were protected and complied with. Developed excellent prioritisation and multitasking skills, effectively managing multiple work streams on.
• Collaborated closely with attorneys on tax litigation cases, processing and drafting important legal documents and petitions. Demonstrated strong attention to detail and honed the ability to craft official documents.
• Assisted in conducting comprehensive legal research on tax issues, staying informed about changes in tax regulations, and analysing their potential impact on clients' cases.
• Participated in client meetings, assisting in gathering relevant information, and providing valuable insights on tax implications, compliance requirements, and potential risks.
• Contributed to the development of tax planning strategies for clients, aiming to minimise tax liabilities and optimise financial positions while adhering to relevant tax laws and regulations.
• Worked on tax audits, assisting in the preparation of documentation and responses to inquiries from tax authorities, striving to ensure clients' compliance with tax laws.

Msc In Management, Second-Class Honours Degree (2.1)

Dissertation topic: Exploring frameworks advertisement effectiveness through a customer behaviour perspective: Instagram a case of study.

Professional Diploma, Digital Marketing

- Introduction to Digital Marketing - Content Marketing - Social Media Marketing - SEO (Search Engine Optimization) - Paid Search (PPC).

Professional Diploma, Sales Management

- What Does Selling Mean Today? - The Psychology of Selling in The Digital World - The Modern Buyer’s Journey - The Buyer Whys - Buyer.

Bachelor Of Laws - Llb, Law, Gpa: 8,5/10 (First-Class Honours Degree)

Activities and Societies: - Member of the Universidade Federal Fluminense debate team, which allowed me to participate on the 5 Brazilian.

Bachelor'S Degree, Law

Intensive Course Law and Social Economy Financial Market Law Economic International Law Project Finance and Public-Private Partnerships.