• International new business strategies and project development • Digital project design, campaign planning, content development• Supporting ongoing projects in Europe, Middle East, North Africa and Asia-Pacific

• Set overall global marketing and branding strategy, including building up the marketing funnel & sales collateral, digital assets, corporate communication tools for lead generation worldwide (Company has a presence in 100+ countries)• Customer acquisition through PR, social content marketing, inbound and outbound marketing activities and retention management through CRM• Started regular Product Marketing activities both for internal and external stakeholders of the Deloitte Turkey fastest growing top 50 company• Content Marketing efforts via web site, newsletters and social platforms• Planning and executing the exhibitor activities in global and regional Industry Events and Expos together with the marketing team• Searching and securing Government Funding options to finance marketing activities in addition to managing P&L as well as channel & budget allocation• Setting KPIs for all marketing activities through marketing technology stack and closely following up on results for continuous improvement and funnel optimization• Representing the company on Turkish Exporters' Assembly: TIM when needed and working together with Turkish Trade Centers' marketing stakeholders

• Leading strategic decisions in business development which generated 51% increase in channel watch time and 79% increase in views• Communicating and collaborating with partners and clients to ensure a rewardingpartnership and champion work excellence - resulting 5.3% revenue increase in the first 6 months of 2017• Researching companies and industries, leveraging data to analyze and bring in new business• Managing, optimizing and coordinating the workflow of the team with agile management practices

As the first hire for Product Management role, I helped define the position and establish a process between teams to increase efficiency. I have not only build the work flow and coordination between teams but also established stronger relationships with partners who are the most important pillar of Enocta's content strategy. As PM my responsibilities include:Managing all content and content software products.• Content: Enocta Corporate Courseware Catalogue (2.000+ content), Enocta Small and Medium Business Courseware Catalogue, Skillsoft Catalogue (60.000+ content)• Software: Flash and HTML5 Content Players (4 players in total), Content Management System, Content Creation Systems (4 systems in total) etc.Finding, building and managing partnerships and 3rd party relationships• All Enocta content partnerships (20+) for courseware subject matter experts• Global language solutions• 3rd party content software partnersBuilding and managing strategic partnerships and channel partner ecosystem:• Creating joint learning programs with channel partners• Developing joint sales and marketing programs• Building up towards marketplace ecosystem

• Setting and maintaining overall MSN content strategy across devices and overseeing the daily publishing schedule• Managing editorial team as well as 20+ content and creative partners• Liaising with online advertising teams for highly monetizable projects• Supervising and supporting the launch of Windows 8 projects:Bing Apps and MSN for Windows 8• Liaising with international teams on production and localization of global projects• Supporting and managing digital marketing activities on and off platform

• Managing News, Sports, Cars, Women, Astrology, Youth, Fashion, Wedding, Weather, Games, Entertainment channels, mobile offerings, special projects and on-net marketing activities• Liaising with international teams on production and localization of global projects• Tracking and analysis of traffic data and KPIs • Creating and managing monetizable new projects with online advertising team• Coordination with technical producer and technical product manager to onboard new features released by engineering team.

• Managing all editorial content flow and ensuring continuous improvement of editorial quality and style as well as developing ways and means to ensure adherence to processes and quality standards.• Setting, maintaining and executing editorial calendar and planning the publishing program.• Coordinating relations with foreign publishing houses/literary agencies and representing the publishing house in international book fairs.• Acting as a member of editorial committee for annual publishing calendar of books

• Assisting with editorial decisions related to content acquisition responsibilities in every step of the editorial process.• Editing manuscripts and conducting researches on the subjects of the books and verification of content.• Representing the company at international events (book fairs, meetings, conferences etc.) and meetings for the buying and selling translation rights.

• Writing advertisement, brochures, booklets, presentations etc. • Translations of web sites, advertisement copy, annual reports etc. • Strategic planning for Ad campaigns and marketing projects.• Supporting the post production and dubbing of videos

• Management of digital projects and campaigns.• Edits and translations including literature, annual reports of international companies, business contracts, manuals, academic papers, games, ad campaigns etc.• Consultancy on digital assets, strategies and campaigns.

Strategic planning department

Interned with the creative group