Nuria Batet Email & Phone Number

Tarragona, Catalonia, Spain

Tarragona, Catalonia, Spain

Tarragona, Cataluña, España

Tarragona, Cataluña, España

Tarragona Area, Spain

Drove business growth and increased profitability through continued sales development, staff leadership, and territory expansion in LATAM, South East Asia (Thailand, Taiwan, China, Korea) & East Europe

Tarragona Area, Spain

Scope and Responsibility: Developing the sales area of Panreac Applichem Reagents in Tarragona, South Barcelona and Lerida: Reagents, Microbiology, Bulk and Life Sciences:-Growth and increased profitability through continued sales development-Majority sales through distributors-Direct sales for selected large accounts-Responsible for expand Panreac Applichem Reagents in the assigned area.-Development of Public tenders

Terrassa

Scope and Responsibility: Developing the sales area of Laboratory Equipment in Catalonia Area: Laminar Airflow systems (Biological Safety & Laminar Airflow cabinets & Isolators), Cell Culture systems (Bioreactors), Molecular Distillatory Systems, Cold Storage (Freezers, Ultralow Freezers and Cryogenic Equipment).-Growth and increased profitability through continued sales development-Staff leadership through distributors for basic products -Direct sales for special equipment and principals-Responsible for expand Telstar Laboratory Equipment in Catalonia and Balears Area -Responsible of giving product conferences in all Iberia Area.-Development of the national public tenders-Training national distributors

Definition of the marketing strategy for the laboratory equipment: Laboratory Safety Cabinets, Laminar Air Flow, Isolators and Bioreactors.-Definition and leadership of the marketing plans and sales prevision. -Development of the national and international public tenders.-Training of the sales team, clients and national or international distributors.-Support to the sales team with the main clients.-Technical communication: articles for scientific journals.-Evaluation of the commercial viability related with the introduction of new products, whether through inorganic growth (business acquisitions) or organic growth (development of new products). -Introduction of new acquired products through Launching Business Plan. -Analysis of the international market, segmentation definition and subsequent strategy of positioning for each product. -Search and evaluation of distributors for new markets and countries. -Evaluation with the sales team in the identification of the most adequate distributors. -Market tendencies detection and transfer to R&D for the improvement of current products and launching new ones. -Management of the product portfolio and price definition -Management of the product cycle life to obtain the maximum profit value. -Launching plans for new products

Terrassa

Drove business growth and increased profitability through continued sales development, staff leadership, and territory expansion in South East Asia & East Europe (Australia, Singapore, Malaysia, Thailand, Indonesia, Hungary, Bulgaria, Rumania)

Marketing projects coordination according to the corporate strategy in dependence of the CEO and managing a team of 4 people: -Brand Corporate Management (Construction of a new brand architecture and identity offline and online (new website). Implementation of the new brand in Spain, Netherlands, Germany, USA, UK and China). -Leadership for the marketing activities (Exhibitions, congresses, sales meetings...) at Group level. -Change management for the new acquisitions in the marketing field

-Management of the marketing actions and budget.-Market research focused on new needs and trends. -Organization of international exhibitions and congresses. -Press releases and technical articles

Tarragona Area, Spain

-Implementation of Near Infrared Spectroscopy measurements in a chemical plant to control on-line the concentration of critical compounds through the production. -Project sponsored by the headquarters in Germany and with the academic support of the Universitat Autonoma de Barcelona.

-Competitive study on the technical information focused on polyethylene and polypropylene using internet sources. -Project shared and done with the headquarters in USA to obtain a global marketing competitive study.

-R&D Project in the Chemiometrics and Qualimetrics Group of the Universitat Rovira i Virgili called "Quantitative monitoring reactions of epoxy resins using Near Infrared Spectroscopy and methods of curves resolution”-Speaker in the V National Meeting organized by the Analytical Spectrometric group of the Sociedad Española de Quimica Analitica

Laboratory Analyst in a Polypropylene quality control lab

Master, Mba

Speciality in Marketing Industrial Marketing program in ESADE, June 2008 Enterpreneurship program at Babson College, March 2008 Program.

Msc, Molecular Biotechnology

Speciality in Health (Medicine-Pharmacy)

Bsc, Chemistry

Basic Research using a Gas Chromatograph Mass Spectrometer System in a project called "Analysis of pesticides in Mass Spectrometry".

Bsc, Chemistry

Speciality in Analytical Chemistry