Nicole Behnke Email & Phone Number

Folsom, CA, US

Folsom, CA, US

Raleigh, NC, US

Responsible for overseeing all facets of marketing, including strategy, plan, budget, execution and team management with the goal of building brand awareness and driving leads to sign up for our demo/free-trial. Develop and manage B2B marketing strategy and overall technology product strategyBuild and execute in-house campaigns utilizing the marketing.

Greenville, South Carolina, US

Build and execute in-house marketing campaigns/programs based on real-time consumer behavior and triggers utilizing a marketing automation platform for both online lending, transactional, and brick & mortar. Monitor the integrity and security of various databases and/or customer files that influence marketing  Communicate with internal and external.

Spartanburg, SC, US

Responsible for implementation of marketing initiatives, performance & behavior tracking, building customized automated workflows for nurture (voice of the customer) & analysis of overall effectiveness of initiativesOptimize website through: rich text, structured data & meta tagging, fresh content, monitoring the behavior flow & visualization funnel in GA.

Greenville, SC, US

Responsible for budgeting,digital marketing,strategy, project management & execution of marketing the entire suite of Gordian solutions to specified target markets and personas, working closely with product, sales,associations, publications and other key internal stakeholders to create and implement highly effective multi-channel, integrated marketing.

Greenville, SC, US

Researched and launched new products in the consumer and commercial collection services industry. This industry can often been looked upon in a negative light. My role was to neutralize negative thoughts through research, marketing campaigns, public relations and new product launches.Performed market research to define the current challenges of our.

Itasca, IL, US

Oversaw multi-channel marketing efforts of our campaigns segmenting by vertical and product line: digital, email, direct mail, social media, public relations, tradeshows and webinarsAnalyzed campaigns efforts, providing the CMO a monthly report Aided in re-branding the company tag line, website and logoContributed to the overarching yearly marketing plan.

Implemented and executed marketing budget for trade shows, media purchases, direct mail and email campaignsCoordinated, planned and executed trade show events Managed branded collateral for marketing distribution: tradeshows, events,social media, email and direct mail campaignsCollaberated with outside advertising agencies and vendors Monitored,tracked and.

Negotiated partnerships and contracts with media vendors and businesses in the communityGenerated research using Arbitron & Neilson; Internet and Library research to help develop strategic media plansExecuted the purchase of advertising time and spaceImplemented a monthly and quarterly plan to meet the client’s objectivesCreated promotional and press.

Conducted presentations to local businesses to promote and market the companyResponsible for growth of the companyMaintained monthly sales goalCreated presentationsServed as Account ExecutiveOrganized data to multi-task and work more efficiently & effectivelyManaged existing and potential client listsExecuted daily outbound calling to reach potential clients

Attended trade shows in the field to gather information, and maintain client relations.Negotiated price, position, and benefits with clients.Generated new business and maintained existing business.Collaborated with owner for advertising ideas to promote our product.Maintained a close business relationship with clients as Account Executive.Directed.

Audited invoices of clients each month.Requested rates for TV and radio spots.Crafted summaries of information collected to give to Media Buyer.