General Manager - Bushido Restaurant & Lounge
Manama, Capital Governate , Bh
Bushido is the latest GVE concept. This large restaurant and lounge operation with 100+ employees.Arrived 9 months after the opening, I have been hired in order to stabilize the operation and develop the business of Bushido. My initial focus was on streamlining all internal procedures in order to have strong bases, so future developments could be done properly. Further to this, I started to plan and develop new offers in order to differentiate Bushido from the competition. New menu concepts, pricing, services and activities have then been introduced.Bushido being a new brand, I have also developed, hand to hand with GVE head office in Paris and a Dubai based branding agency (HKLM), very innovative brand standards based on the brand concept. This was applied into our 2011 marketing plan.In 2010, I reached great achievements by exceeding budgeted profit by 35% with a higher revenue line and better expense lines. Bushido received many local awards as Favourite Japanese Restaurant and Favourite Lounge (FACT magazine), Best Business Lunch and Most Commended Japanese Restaurant (Time Out Bahrain), and ranked as Top 5 Lounge in the Middle East (askmen.com).2011 has been a challenging year due to an economic recession situation on the Bahrain market between February and September 2011, but the year will end with higher results (revenue and profit, but also reputation) than 2010, mainly due to strategic decisions and actions taken to adapt and tackle business threats. We received the great TimeOut awards 2011 for Best Japanese and Best Business Lunch.2012 has seen Bushido being recognized at Regional level at the Caterer Middle East Awards, as the second Best Restaurant in the Middle East. We also clinched the Favourite Restaurant in Bahrain and Favourite Japanese (FACT Magazine, people voting) and the TimeOut Bahrain award as the Best Business Lunch for the third consecutive year.