Nancy Capra Email & Phone Number

Cincinnati, Ohio, United States

The Olberding Brand Family is a 4th-generation, family-owned business dedicated to helping move brands from design to shelf while protecting equity at every step. Our three core brands – Coach House, Amplify, and Phototype – can be seamlessly integrated to maximize efficiencies throughout the brand packaging lifecycle, or stand alone to deliver.

New York, NY

• Lead the project management within L’Oréal’s Professional Products Division (PPD) for packaging artwork, collaborating with key internal teams (including creative, brands, legal and development), SGS and printers for.
• Manage thousands of artwork mechanical files annually for packaging creative development for 25+ Redken sub brands, coordinating workflow approval from internal departments in a fast-paced environment
• Chair weekly artwork status meetings, overseeing action plan remediation
• Advise creative and development teams on issues with preliminary artwork and provide feedback on potential issues, outline risks and propose solutions
• Lead the efficient flow of work and information from marketing to creative and production departments
• Develop training programs for new employees and serve as a continuous support through the learning process

New York, NY

• Online Sales Account Manager
• Created tailored and innovative digital marketing plans for top US retailers including Walgreens.com, Drugstore.com and Skinstore.com including VOD, social media campaigns, email marketing, sampling and events.
• Consistently developed targeted sales budgets and forecasts for accounts with revenue of $11m driving increased profitability and effective inventory management
• Developed joint business strategies with senior client executives shaping financial and marketing plans for the year
• Successfully launched bespoke Walgreens / Boots website, managing an international team involving sales, merchandising, finance, UX, content and branding delivering the project on time and in budget Marketing / Digital.
• Developed and maintained seasonal planning calendars and online promotion strategies for North America E-commerce/digital initiatives supporting business strategies designed to grow awareness, sales and acquisition of.

Port Chester, New York

• Magjak – A Creative Marketing & Production Services Agency
• Managed two major tradeshow clients added value programs - approximately 20 shows per year - including site launches, direct mail marketing initiatives, card packs, email blasts, online postcard campaigns and serving.
• Supervised staff of seven off-site telemarketers, established sales goals, tracked budgets, monitored responses and fed leads based on hits to personal web pages
• Conceptualized, managed and scheduled Magjak’s marketing collateral, coordinating with copywriters and designers for best results, organized and researched lists for b2b and b2c targeting those companies and.
• Devised marketing proposals for customers inquiring on the web of Magjak’s services, formulating new ideas based on a range of company’s print and online needs
• Strategize with president best marketing plans for Magjak’s shift from traditional print company to a marketing communications company

New York, NY

• Conceptualized and designed wide variety of web banners to draw attention to inventory sales, trips and new promotions
• Redesigned homepage to capture the essence of one New York’s finest sports specialty stores, based on featuring new and popular merchandise, the season, special events and product modification
• Retouched and siloed images including clothing apparel, sports accessories and fitness equipment to enhance website’s visual shopping experience
• Brainstormed ad copy for email blasts, website and advertisements in magazines and newspapers
• Cross-trained to digitally shoot and prepare merchandise for web as well as created signage for the store

New York, NY

• Condé Nast is home to some of the world's most celebrated media brands.
• Managed conversion of over 500 ads to an online format from the September pages of Vogue’s biggest issue
• Served as primary contact for print and web production questions from over 22 sales reps, outside advertising agencies and individual freelance artists
• Performed retouching and merged images together using Photoshop, delivering them via FTP to outside vendor for online processing
• Tracked and managed advertiser participation by securing legal and cooperation paperwork adhering to stringent timelines

Bachelor Of Arts, English And Marketing Communications

Major, Marketing & English

Programming Workshop, Computer Programming/Programmer, General